Apr 2024 – Nov 2025 · 1 yr 7 mos

• Unified GTM Readiness + Revenue Enablement into one global function, doubling team capacity and supporting 600+ customer-facing professionals across 12 countries.
• Re-architected global onboarding for four newly restructured vendor-facing teams across Ireland + India; delivered a zero-disruption launch and enabled the Ireland team to hit 100%+ quota in month one.
• Built and launched Leading with Value, a four-month SPICED-based blended learning program that improved global conversation quality and delivered 80% engagement through LMS design and analytics.
• Embedded SPICED into Gong workflows and partnered with QA to define “what good looks like,” raising framework compliance from 23% → 85% and giving leaders actionable visibility into deal/discovery quality.

Feb 2023 – Mar 2024 · 1 yr 1 mo

• Led enablement for Customer Onboarding, Collections, and Support, while managing the Onboarding team and establishing standards, playbooks, and performance dashboards.
• Rebuilt onboarding workflows with a structured 30-day outreach cadence, improving vendor experience within 90 days (CSAT +15 points to 95%+, cycle time reduced 4→2 weeks, participation 50%→65%).
• Supported the U.S. CPQ transformation by translating manual Deal Desk workflows into scalable automation and delivering global enablement, driving a 50% lift in new-business productivity.
• Oversaw Guru implementation across the U.S. and Canada, centralizing documentation and improving accuracy and self-sufficiency for customer-facing teams.

Apr 2020 – Jan 2023 · 2 yrs 9 mos

• Led Operations teams across Sales Support, Contracts, Customer Support, Collections, and Policy—building playbooks, standards, and performance frameworks that improved consistency and scalability.
• Operationalized the Vendor Assistance Program during COVID-19, enabling financial relief for ~30% of U.S. vendors and sustaining business continuity.
• Built and scaled TKWW’s first Deal Desk to address pricing inconsistency, over-discounting, and visibility gaps—resulting in a 12% YoY increase in ASP and enabling future CPQ validation rules.
• Led cross-functional pilot to operationalize a new monetization strategy, defining workflows, standards, and training across Product, PMM, and Sales.

Sep 2017 – Mar 2020 · 2 yrs 6 mos

• Unified sales tools and workflows across WeddingWire.com and Bodas.net, aligning global processes across proprietary CRM + Salesforce.
• Led a 12-person team through the WeddingWire–XO merger, centralizing operational support for 300+ sales reps and standardizing compliance and policies.
• Served as North America SME for revenue rules and governance; built the first centralized Business Rules resource, improving clarity and informing creation of the Deal Desk.
• Administered Salesforce to improve forecasting accuracy and reporting consistency across the revenue organization.

Dec 2016 – Aug 2017 · 8 mos

• Consistently exceeded new-business targets, achieving 105% quota attainment (103% average across tenure) and earning promotion to Senior Sales Associate within six months.
• Built strong frontline selling experience across discovery, qualification, objection handling, and negotiation — foundational skills that later informed global enablement programs and coaching frameworks.

Sep 2008 – Sep 2016 · 8 yrs · US and International

• Led multi-market operations across U.S. and international regions, managing large teams, developing leaders, and driving performance through consistent coaching rhythms and operational excellence.
• Built and operationalized scalable training, onboarding, and performance frameworks that strengthened leadership development, execution consistency, and customer experience.
• Oversaw talent development, workforce planning, and operational standards for high-volume regions, elevating both team capability and business performance.