Maarij Ahmed

Operations Associate

Riyadh, Saudi Arabia1 yr 10 mos experience

Most Likely To Switch

Key Highlights

Led financial planning cycles for Careem Pay.
Achieved 15% MoM growth through pricing strategy.
Developed automated dashboards for performance tracking.

Stackforce AI infers this person is a Fintech professional with strong expertise in financial analysis and strategic planning.

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Skills

Core Skills

Financial AnalysisP&l AnalysisGrowth AnalysisRetail AnalysisCommercial FinanceBusiness AnalysisProcess AutomationFinancial ReportingData AnalysisWritingDigital Marketing

Other Skills

SQLFinancial ModelingStakeholder ManagementCluster AnalysisMachine LearningRevenue AccountingMicrosoft ExcelCorporate FinanceOperations ManagementAnalyticsSales AnalysisBank ReconciliationResearchScriptwritingSocial Media Management

About

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Experience

1 yr 10 mos

Total Experience

7 mos

Average Tenure

11 mos

Current Experience

Careem

Senior Associate - FP&A

Jun 2025 – Present · 11 mos

Own the end-to-end P&L for Careem Pay, ensuring alignment with overall group financial targets and profitability goals.
Led monthly, quarterly, and annual financial planning cycles, including weekly expected landings and detailed variance analysis to enhance leadership visibility.
Conducted Pay financials integration on Anaplan, using the platform to manage weekly, monthly, and annual budgeting processes.
Drove remittance pricing strategy across 10 corridors and 4 customer segments, delivering 15% MoM topline growth over 3 months while improving unit economics through cost optimization.
Partnered with product and tech teams to improve routing logic across global payment gateways, reducing blended transaction costs by 7%.
Acted as the primary data POC for Careem Pay products, refining SQL-driven reporting to strengthen top-line and bottom-line insights.
Built an end-to-end 5-year feasibility model for co-branded cards, incorporating multi-vertical research, market sizing, scheme commercials, and partnership economics to assess long-term viability.
Automated product performance dashboards through scheduled data pipelines, streamlining MTD variance tracking and improving management reporting efficiency.
Developed Slack bots to trigger automated alerts for remittance rate fluctuations and partner routing outages, enabling faster commercial and operational responses.

Financial AnalysisP&L AnalysisSQLData AnalysisFinancial ModelingStakeholder Management+1

Livedin

2 roles

Business Intelligence Specialist

Apr 2025 – Jun 2025 · 2 mos · Riyadh, Saudi Arabia · Hybrid

Revenue & Business Intelligence Trainee

Dec 2024 – Mar 2025 · 3 mos · Riyadh, Saudi Arabia · Hybrid

Livedin is a VC-backed prop-tech startup focused on transforming the short-term rental market in MENA. It provides landlords with innovative tools and expert strategies to enhance guest experiences.

Swich

Project Trainee

Jan 2025 – Jun 2025 · 5 mos · Karāchi, Sindh, Pakistan · On-site

Conducting an in-depth analysis of the Swich Retail function working with FP&A, Analytics, and Product teams.
Elaborate financial analysis of Swich's financial offerings in the retail division.
Optimizing merchant commission structures to improve topline and retailer confidence.
Created a scalable credit profiling model, dividing the retailer base into clusters for improved decision making related to lending and working capital management.

Cluster AnalysisFinancial ModelingFinancial AnalysisRetail AnalysisMachine Learning

Continental biscuits limited

Finance Intern

Jun 2024 – Jul 2024 · 1 mo · On-site

Prepared a robust model to conduct YTD and MTD variance analysis for brand-wise and region-wise
export sales, improving performance visibility and tracking of growth opportunities.
Analyzed quarterly primary sales data to conduct a growth analysis of 8 brands and 400+ distributors,
identifying growth opportunities and trends for informed strategic planning.
Utilized SAP reports to understand CBL’s financial closing cycle, overseeing Income Statement and
Balance Sheet items, and mapping process flows to ensure efficient cross-team operations.

Commercial FinanceFinancial ReportingRevenue AccountingGrowth AnalysisFinancial ModelingFinancial Analysis+2

Dealcart

3 roles

FP&A Associate Trainee

Jan 2024 – Apr 2024 · 3 mos

Collaborated with category teams to analyze 6+ joint business partnership contracts and their rebate
structures for financial adjustments.
Managed the A/R tracking by partnering with Commercials & CashOps teams, improving the working capital situation by 45% in 2 months.
Prepared financial models for new business verticals to conduct feasibility analysis and subsequently prepared monthly P&Ls for cost tracking.

Business AnalysisOperations ManagementFinancial AnalysisStakeholder ManagementFinancial ModelingSQL

FP&A Executive Trainee

Sep 2023 – Jan 2024 · 4 mos

Led the integration of Cash Collection portal alongside the product team, automating the daily cash report through feature testing to improve operational efficiency by 25%.
Constructed a financial model to analyze and adjust the pricing of top 20% SKUs to ensure a positive contribution margin.

P&L AnalysisProcess AutomationAnalyticsSales Analysis

FP&A Intern

May 2023 – Aug 2023 · 3 mos

Led the Packaging and Last Mile analyses to optimize operational costs by 10% which involved business partnering with the Ops & Growth teams.
Prepared P&Ls for new business verticals (HUBs) till EBITDA level and conducted monthly analysis on its performance.
Supported the Accounting team in monthly closing activities, payment tracking and cash & Bank Reconciliations.

Microsoft ExcelFinancial ReportingFinancial ModelingBank ReconciliationData Analysis

Xyz creativez

Script Writer

Feb 2023 – Jun 2023 · 4 mos

WritingResearchScriptwriting

Iba today

Digital Marketing

Jul 2022 – Feb 2023 · 7 mos

Led a team of 3 as the content head to execute new video content and promotional collaborations.
Executed the 2 most watched reels on the socials totalling over 60k views each.
Partnered with production and other departments to ensure smooth flow of work.

Social Media ManagementCreative Content ProductionDigital Marketing