Apr 2024 – Nov 2025 · 1 yr 7 mos · Gurugram, Haryana, India · On-site

• 1. Managed end-to-end online ordering business for 9+ national F&B brands,
• contributing ₹10Cr+ monthly GMV across key metro markets (brands like
• Chaayos, Ghee & Turmeric, Protein Chef, Prasuma Momo, Dohful)
• 2. Partnered with business owners and leadership teams to understand
• commercial objectives and align platform-led solutions
• 3. Delivered ₹50L+ in monthly ad revenue by selling on-app and off-app
• multimedia advertising solutions to improve visibility & sales volume
• 4. Conducted monthly and quarterly business reviews to identify growth
• levers & recommend optimisations, resulting in 40% YoY business growth
• 5. Drove business growth & improved ROAS from 2→4 while boosting CTR
• via data-backed optimisation
• 6. Helped clients scale business by opening 18+ offline stores & cloud
• kitchens through effective media planning & demand-supply analysis
• 7. Collaborated with marketing, product and tech teams executing joint go-
• to-market strategies & topical campaigns
• 8. Constantly educated all the concerned POCs on ad formats, platform
• capabilities and best practices

May 2023 – Apr 2024 · 11 mos

• 1. Managed 800+ SMB and enterprise clients across FMCG, healthcare, consumer
• tech generating ₹8Cr+ annual revenue driving adoption while maintaining
• 95% retention (brands like Hero Electric, Daikin, Veeba, Wheelseye)
• 2. Developed a qualified pipeline across 3 platforms (naukri.com,
• iimjobs.com, https://www.linkedin.com/redir/suspicious-page?url=hirist%2etech) for new client acquisition, identifying market
• opportunities while achieving 22% target overachievement QoQ
• 3. Understood client hiring goals and workforce plans to recommend relevant
• recruitment & branding products like Zwayam ATS, Ambition Box
• 4. Partnered with product teams to integrate data-backed insights into
• proposals, enhancing platform performance and client satisfaction
• 5. Negotiated high-value contracts and renewals with enterprise clients,
• improving revenue stability and long-term relationships
• 6. Utilised CRM for pipeline management, campaign reporting and sales
• forecasting for higher conversions

Apr 2022 – May 2023 · 1 yr 1 mo

• 1. Demonstrated consistent success in new business acquisition and revenue generation
• 2. Excelled in client communication, negotiation, and presentation
• 3. Applied a strategic, data-driven approach to lead generation and deal closure
• 4. Managed opportunities through CRM platforms such as Salesforce / HubSpot / Zoho
• 5. Displayed strong self-motivation, resilience, and a target-oriented mindset
• Achievements & Impact:
• 1. Consistently achieved or exceeded monthly and quarterly acquisition targets
• 2. Contributed to 50% revenue growth through strategic client acquisition
• 3. Improved pipeline conversion rate by implementing structured prospecting methods
• 4. Enhanced client satisfaction and retention through seamless transition and onboarding processes

May 2021 – Apr 2022 · 11 mos

• 1. Identified and pursued new business opportunities through market research, cold outreach, networking, and referrals
• 2. Developed and maintained a strong sales pipeline, executing targeted outreach strategies to engage prospective clients
• 3. Conducted sales presentations, product demos, and led negotiations to successfully close deals
• 4. Collaborated with marketing and account management teams to ensure smooth client onboarding and handover
• 5. Maintained a deep understanding of competitors, market trends, and evolving customer needs
• 6. Tracked and reported sales metrics, including conversion rates, revenue growth, and acquisition costs
• 7. Represented the company at industry events and client meetings, strengthening brand visibility and partnerships

Aug 2020 – Sep 2020 · 1 mo

May 2020 – Jun 2020 · 1 mo · Gurugram, Haryana, India

• Conducted primary research to devise methods to imbibe 6 DISHA values through various interventions
• Assessed current cultural norms by administering survey to 2550 employees and auditing internal HR practices through interaction with 15 HRs
• Benchmarked 10 companies across 5 industries to understand value creation and cultural norms
• Administered 15 question survey to 300 employees across 4 entities to conduct gap analysis and recommended 11 initiatives
• Comprehended 15+ labor laws and studied payroll & vendor compliances
• Hands on experience on renowned compliance tool – ‘Simpliance’
• Aligned the scores of internal scorecard w.r.t the tool by doing gap analysis

Aug 2019 – Aug 2019 · 0 mo · Greater Delhi Area

• Modern Trade Outlet Management
• Carried out sales during Big Days
• Responsible for 80% Customer Conversion
• Managed inventory across 6 product categories
• Marketing through Word of mouth

Apr 2019 – May 2019 · 1 mo · Chandigarh, India

• Recorded sales of 70+ passes and generated over 100 leads for two regional level events
• Responsible for social media promotion across 4 platforms

Mar 2019 – Mar 2019 · 0 mo · Chandigarh, India

• Responsible for Visual Marketing
• Generated leads as campus ambassador of my college
• Carried out sales of courses in different domains
• Branding of the product

Oct 2018 – Mar 2019 · 5 mos · Chandigarh, India

• It is an event management startup.
• Responsible for on-boarding 70+ members
• Generated sales over 50k through direct selling
• Managed social media accounts across 4 platforms and planned management interventions
• Oversaw successful execution at 6+ national level events with cumulative footfall of over 6000 people
• Events include:
•  Grub fest
•  Just comedy festival
•  Gaana Crossblade
•  Lager & Barrel
•  BB ki Vines-Chandigarh tour
•  La Feria