Sep 2013 – Oct 2015 · 2 yrs 1 mo · San Francisco Bay Area

• Raised a total of $2.8M from A-list investors to found a digital menu company, achieving continuous revenue growth over 18 months
• Defined the vision and strategy, closed the first customers, scaled to a team of 17
• Secured investors’ support to pivot the company and architected a nuanced legal and business structure to retain the remaining funds, while isolating investors and founders from the liabilities of the former company

Jan 2013 – Present · 13 yrs 5 mos · San Francisco Bay Area

• Clients: Chicony, Forme Life/Interactive Strength, mPerpetuo, V5 Systems, Happy Farm
• Managed existing key clients and partners, and developed new client opportunities
• Built an executive relationship with a new client that led to a multi-million dollar deal
• Identified partnership opportunities for a client's expansion in Israel
• Led the engineering efforts of a stereo camera design, managing deliverables and schedule
• Leveraged strong connections in the imaging and VC spaces to open the door to key partners

Aug 2012 – Jul 2013 · 11 mos

• Secured and negotiated agreements for key vendors: lens, sensor, and processor
• Led the selection, due diligence, contract and pricing negotiations with the ODM for a DSLR-level light-field camera (Lytro Illum)
• Established and owned executive relationships with of 4 critical components vendors and the ODM

Mar 2010 – Aug 2012 · 2 yrs 5 mos

• Directed the product definition, architecture, engineering and manufacturing efforts for the first consumer light field camera, from drawing boards to a broad market launch
• Led the team that designed and engineered full-scale production in China
• Responsible for ODM selection, vendor sourcing, due diligence, negotiations, managing the relationships and deliverables

Oct 2008 – Mar 2010 · 1 yr 5 mos

• As a founding member, led the efforts of mapping light-field research onto existing camera platforms and developed the first light-field prototype camera
• Led business development efforts in securing licensing deals; closed two major brand deals
• Helped pivot the company from licensing into a camera brand, scaling to a team of 70

Oct 2007 – Sep 2008 · 11 mos

• - Chief Architect for the next-gen processor, defined the hardware and system architecture for a digital camera SOC, along with marketing strategy and roadmap

Aug 2005 – Oct 2007 · 2 yrs 2 mos

• Led the worldwide application engineering team of 15
• Key role in BD efforts promoting the new solution, secured 3 design wins
• Member of the executive team that sold the company to Mediatek

May 1997 – Jul 2005 · 8 yrs 2 mos

• Led the worldwide engineering effort to develop a scalable software infrastructure for a digital camera SOC. As a result of this effort, Zoran became the market leader in the space, had dozens of customers with hundreds of parallel projects with $300M annual revenue
• Hired, trained and managed teams of 40 engineers in the US, Taiwan, Korea, and Japan
• Continually promoted to positions with increasing responsibility
• Received Zoran’s most prestigious award “Employee of the Year”