M

Makarand Khekale

Product Manager

Bengaluru, Karnataka, India16 yrs 6 mos experience

Key Highlights

  • 14 years of experience in product management.
  • Expert in scaling multi-product portfolios.
  • Led product strategies for up to 15M MAUs.
Stackforce AI infers this person is a SaaS product leader with expertise in B2B and B2C markets.

Contact

Skills

Core Skills

Product StrategyB2b SaasCustomer ExperienceGrowth ManagementCustomer RetentionMarket ResearchBusiness DevelopmentMarket Strategy

Other Skills

Product ManagementVisual AIData AnalysisCustomer SatisfactionPaymentsB2CData ModellingGTM StrategyAnalyticsBusiness ModelPricing StrategyArtificial Intelligence (AI)Machine LearningGen AILeadership

About

Product leader with 14 years of experience building and scaling products at Townscript / Townhall (BookMyShow), Microsoft, Centific, and Ola Cabs. Expert in product strategy, product–market fit, and scaling multi-product portfolios across PLG B2B SaaS and consumer platforms. Skilled in leading 0–1 and 1–N journeys, driving adoption, growth, and retention for up to 15M MAUs, and turning data insights into business outcomes. Focused on rapid experimentation, delivery excellence, and high-performing teams. Partner with executives to translate vision into actionable roadmaps. MBA from a top-25 global university with experience across USA, SEA, and India. Led multiple full product lifecycle (concept, prioritization, Driving roadmap, launch, in-market performance, end-of-life) Product Growth Strategy | Product - Market- Fit | Design Thinking | UX | GTM | Data Analytics | P&L | Pricing strategy | Consumer Applications Business Modelling and Diversification | SaaS Pricing Strategy | Systems Design B2B Saas | B2C | E-Commerce | Global Supply Chain | Event Ticketing and Management | Virtual Events | Virtual productivity | Marketplace | Vision AI

Experience

16 yrs 6 mos
Total Experience
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Average Tenure
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Current Experience

Centific

Lead Product Manager

Jul 2023Present · 2 yrs 11 mos · Bengaluru, Karnataka, India

  • At Centific, I played a pivotal role in building a B2B SaaS product focused on visual AI for the retail industry. My leadership in the 0-1 journey led to significant shrinkage reduction.
Product ManagementB2B SaaSVisual AIData AnalysisProduct Strategy

Ola

Senior Product Manager

Aug 2022Mar 2023 · 7 mos · Bengaluru, Karnataka, India

  • At Ola, I enhanced the rider app, focusing on payments and in-ride experiences. By implementing strategic solutions, I successfully increased customer satisfaction. Additionally, I drove a rise in cashless payments and reduced refund redundancy through comprehensive data analysis and process improvements.
Product ManagementData AnalysisCustomer SatisfactionPaymentsProduct StrategyCustomer Experience

Townscript

Senior Product Manager

Mar 2020Aug 2022 · 2 yrs 5 mos · Pune District, Maharashtra, India

  • Townscript (BookMyShow) - Event Registration App
  • Led product managing Growth KPIs through activation and retention | Building world class product targetted for India, UAE, Singapore, Malaysia and Indonesia.
  • Marketplace | Tiered Pricing | Communications | Personalized Newsletter | Regional and Global Payments | PGs | Fraud | Payouts | Financial accounting systems | KYC
  • Cross functional team collaboration; Finance | Sales | Marketing | Operations | Customer Success
  • Acquisition | Onboarding | Retention | PRDs | Data modelling | B2B SaaS | B2C App
Product ManagementB2B SaaSB2CData ModellingProduct StrategyGrowth Management

Townhall.co

Senior Product Manager

Mar 2020Aug 2022 · 2 yrs 5 mos · Pune District, Maharashtra, India

  • Townhall.co - Powered by BookMyShow - A Virtual Conference App
  • Led the B2B SaaS product | A world class product targetted for India and USA
  • Led 0-1 journey of the App
  • Focus on scaling + end to end user experience for all personas
  • SaaS Pricing strategy
  • Product vision + Roadmap planning + execution
  • GTM
  • Analytics Dashboard
  • Hybrid | Virtual | Metavaerse | Acquisition | Retention | Data modelling | B2B SaaS | B2C App | Engagement
Product ManagementB2B SaaSGTM StrategyAnalyticsProduct Strategy

Synerzip

Product Manager

Sep 2018Mar 2020 · 1 yr 6 mos · Pune Area, India

  • Designed customer retention solutions for 9M users consumer app by leading PM + UX + Engineering team.
  • Led 0-1 journey of ERP tool for Forecast generation, Supply planning and Pricing.
  • Led 0-1 journey of an events markeplace for Texas, USA region.
  • Productised business ideas for multiple projects.
  • Customer Retention | Acquisition | Product-Market Fitment | Product Positioning | Product Roadmap | Market Research | MVP | Business Model | POC | Pre-sales | PWA | Native Application
  • Google Analytics | Firebase | Jira | MS Excel | Whimsical | MS Teams
  • E-commerce | Digital News | Gamification | Demand and Supply Planning | Supply Chain Management | Tourism
Product ManagementCustomer RetentionMarket ResearchBusiness ModelProduct Strategy

Microsoft

MBA Consultant - Summer Intern and Applied Strategy Project

Jan 2017Jan 2018 · 1 yr · Redmond

  • Designed a product strategy to accelerate product adoption for Azure PaaS offerings.
  • Designed a scalable service framework to serve Azure’s global channel partners and increase Azure revenues.
  • Performed competitive gap analysis by interviewing 30 partners working with Google, Amazon and Salesforce.
  • Designed a Go-To-Market strategy for global channel partners
  • Identified business opportunities for Dynamics-365 by researching customers and industry landscape of retail and healthcare.
  • Designed a playbook to capture business opportunities
  • User personas | Market research | GTM Strategy | Competitive Analysis | Gap Analysis | Vendor Lock-in | SWOT Analysis
  • B2B SaaS | Enterprise customers
Product StrategyMarket ResearchGTM Strategy

Surekha electronics services pvt. ltd.

Senior Product Manager, APAC | Entrepreneur In Residence | Business Development

Jan 2011Aug 2016 · 5 yrs 7 mos · Pune Area, India

  • Expanded semiconductor product line, diversified business and made collaborations with the global manufacturers.
  • Improved business processes and innovated business model to generate price savings for customer.
  • Managed products throughout its lifecycle.
  • Influenced purchase funnel to support marketing efforts and increase sales.
  • Entrepreneurship | Pricing Strategy | Product - Market Fitment | Negotiations | Business Diversification | Global Supply Chain Management | Market Strategy and Growth
  • Automotive | Solar | Consumer Electronics | Power
Business DevelopmentPricing StrategyMarket Strategy

Evergreen management group, inc.

Product Manager

Oct 2009Dec 2010 · 1 yr 2 mos · New York City Metropolitan Area

  • Enhanced E-commerce (B to C) website application to reduce churn rate and improve customer engagement.

Verizon

2 roles

Technical Analyst Intern

Jun 2009Sep 2009 · 3 mos · New York City Metropolitan Area

  • Automated employee on-boarding process using ORACLE SOA Suite and BPEL workflow solution
  • Integrated BPEL processes with file systems and Databases
  • Diagnosed gaps in the process flow and designed J2EE web Services solutions

IT Analyst Intern

Jun 2008Aug 2008 · 2 mos · Basking Ridge, NJ

  • Investigated security vulnerabilities analysis tools operations
  • Identified metrics to facilitate data mining operations improving intranet productivity

Evident software

System Analyst / Programmer

Sep 2007Dec 2007 · 3 mos · Newark, New Jersey

  • Provided reporting and analytics solutions for virtualized applications and services of computer and data grid.
  • Designed performance reports utilizing key performance indicators in a data warehouse setting

Surekha electronics services pvt. ltd.

Technical Support Engineer

Jun 2006Jul 2007 · 1 yr 1 mo · Pune, Maharashtra, India

  • Led the requirements engineering team to provide technically feasible and financially viable solutions for Automotive and Consumer Electronics customers.

Education

UW Foster School of Business

Master of Business Administration (M.B.A.) — Product and Strategy

Jan 2016Jan 2018

New Jersey Institute of Technology

Master of Science (MS)

Jan 2007Jan 2009

Vishwakarma Institute Of Technology

Bachelor of Engineering (B.E.) — Electronics and Telecomunication

Jan 2002Jan 2006

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