Gaurav Singh Rawat

Digital Marketing Specialist

Ghaziabad, Uttar Pradesh, India7 yrs 9 mos experience
Highly Stable

Key Highlights

  • Achieved over 7 million views in influencer campaigns.
  • Generated 150k+ website traffic in eight months.
  • Led a high-performing team of 8 professionals.
Stackforce AI infers this person is a digital marketing expert with a strong focus on SEO and B2B strategies.

Contact

Skills

Core Skills

Marketing StrategyTeam ManagementDigital MarketingSeo

Other Skills

Google Tag ManagerMarketing AutomationWeb AnalyticsCustomer AcquisitionMarketing CampaignsLead GenerationData AnalyticsProject ManagementClient RelationsInfluencer MarketingApp Store OptimizationContent ManagementEmail CampaignsSearch Engine Optimization (SEO)YouTube Management

About

Results-driven digital marketing expert with 7+ years of experience in driving brand awareness, generating leads, and enhancing website traffic through data-driven strategies. With a strong foundation in SEO, influencer marketing, and content marketing, I have consistently delivered measurable results while showcasing effective team management and leadership skills. Throughout my career, I have optimized content marketing strategies across diverse regions, driving significant business improvements. My achievements include leading a brand awareness influencer campaign that achieved over 7 million views, 900k+ clicks, and 180k+ downloads. By implementing skyscraper content strategies for the US and APAC markets, I successfully generated over 150k+ website traffic within just eight months. My expertise in analyzing sales funnels and user intent has resulted in a 40% improvement in leads, alongside a 30% increase in email list growth and a 20% boost in email-driven conversions. Proficient in tools like Clevertap and Branch, I have enhanced app engagement by 2x through push notifications and in-app banners. I consistently perform website SEO audits, adapt to evolving Google algorithm updates, and execute strategies to maintain compliance and drive organic growth. A proven leader, I actively mentor and train interns while contributing to organizational success through effective team management. My experience extends to creating and optimizing Amazon Affiliate and Google News websites, designing 300+ WordPress sites, and launching a gaming-related YouTube channel (ClocksCombo), all of which highlight my expertise in leveraging SEO for organic visibility and traffic growth. I have managed 15+ clients, overseeing campaign execution and strategy alignment to meet marketing objectives. My ability to bridge collaboration between brands and influencers, handling end-to-end processes from selection to contracts, underscores my comprehensive approach to digital marketing. Holding a Bachelor’s in Computer Science Engineering, I am certified in Apple Search Ads (2024) and Google Ads Apps. My passion for innovation is complemented by interests in photography, traveling, eSports, and cricket. Recognized with Best Employee of the Year awards for 2021-22 and 2022-23, my dedication and results-driven mindset continue to fuel my professional growth.

Experience

7 yrs 9 mos
Total Experience
3 yrs 9 mos
Average Tenure
7 mos
Current Experience

Npt media

Marketing Manager

Nov 2025Present · 7 mos · Delhi, India · Remote

  • Engineering custom workflow automation tools using Claude to accelerate the content and SEO optimization process.
  • Author comprehensive Statements of Work (SOWs) and high-impact marketing proposal presentations for stakeholders.
  • Own end-to-end Go-To-Market (GTM) strategies for B2B clients in the US market to scale international presence.
  • Generate detailed weekly performance reports to ensure transparency and data-driven decision-making for all clients.
  • Directing a high-performing team of 8 professionals and overseeing 6 diverse client accounts.
Google Tag ManagerMarketing AutomationWeb AnalyticsCustomer AcquisitionMarketing CampaignsLead Generation+4

Lio

2 roles

Sr. Digital Marketing Executive | Growth Marketing, SEO, Email Campaigns, Content, Influencer

Promoted

Aug 2021May 2026 · 4 yrs 9 mos

  • Influencer Marketing
  • Managed all aspects of influencer campaigns, including outreach, contract negotiation and campaign tracking
  • Got more than 7 million+ views with 900k+ clicks and 180k+ downloads
  • App Store Optimization (ASO)
  • Creating a user funnel through blog and brand awareness
  • 3 million+ downloads through ASO strategies in Google Play Store (Android) and App Store (Apple)
  • Generate App ratings and reviews
  • Content Management
  • Finding new and challenging Pillar and Secondary Content Keywords
  • Competitor Analysis and optimization of the Company's website content
  • Email Campaigns
  • Setting up different campaigns for Influencers and Bloggers
  • More than 3% response rate in total for both types of campaigns
  • Search Engine Optimization (SEO)
  • Increase organic search traffic, referrals and crawlability of Lio App by defining and implementing an effective SEO strategy, aligned to Pillar marketing objectives
  • Competitor analysis in accordance with keywords and links
  • Outreaching blogs (Off-Page SEO) and On-Page SEO of all the articles
  • Youtube Management
  • Finding new topics for our videos
  • Setting up On-Page and content of the videos
Influencer MarketingApp Store OptimizationContent ManagementEmail CampaignsSearch Engine Optimization (SEO)YouTube Management+2

Digital Marketing Executive

Aug 2021Aug 2022 · 1 yr

B2C MarketingContent ManagementDigital Marketing

Youtube

Youtuber

Aug 2019May 2021 · 1 yr 9 mos · Delhi, India

  • I have a small family of 4k subscribers. Gaining it 1 by 1.

Backlinc media pvt. ltd.

Digital Marketing Analyst | Brand Marketing & Strategies, SEO, Content, Website

Sep 2018Aug 2021 · 2 yrs 11 mos · New Delhi Area, India

  • Content Marketing: Planning, Execution & Reporting of the content published on different websites and on Social Media within a month.
  • Blogger Outreach: Outreaching blogs of the same niche for link building. Managing all the Affiliate Websites.
  • Influencer Marketing: Finding new influencers and coordinating with them.
  • Website Designing: Building and updating websites by using WordPress.
  • Search Engine Optimization: Actively involved in SEO efforts (Link building, Keyword Research, Content Optimization)
  • Social Media Management: Planning, Implementing & Updating different strategies for different campaigns
  • Interns Training: Providing technical training to our interns
Content MarketingSEOSocial Media ManagementDigital Marketing

Freelace / self-employed

Freelance

Jul 2015Aug 2018 · 3 yrs 1 mo · Delhi, India

  • On-page and Off-page Search Engine Optimization
  • Create & Modify Amazon Affiliate and Google News Websites on WordPress.
  • Keyword research, Backlinks creation, Guest posting.
SEOBloggingDigital Marketing

Education

Maharshi Dayanand University

Bachelor of Technology (B.Tech.) — Computer Science

Jan 2011Jan 2015

Jose Marti Sarvodaya Vidyalaya

Senior Secondary — Mathematics

Apr 2010Mar 2011

Rajkiya Pratibha Vikas Vidyalaya

Secondary — Mathematics

Jan 2008Jan 2009

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