Bhaskar Deka

Co-Founder

Bengaluru, Karnataka, India10 yrs 6 mos experience

AI Enabled

Key Highlights

10 years of experience at data and growth intersection.
Co-founder of an AI-powered trading platform.
Led P&L management in a major pharmaceutical company.

Stackforce AI infers this person is a Fintech expert with strong capabilities in product management and growth strategies.

Contact

Skills

Core Skills

Start-up LeadershipProduct ManagementAi DevelopmentGeneral ManagementSales And MarketingEntrepreneurshipOperations ManagementBusiness StrategyE-commerceBusiness DevelopmentCategory ManagementUniversity TeachingTrainingData AnalyticsRisk ManagementMarket Research

Other Skills

Start-up VenturesEarly Stage VenturesMarket AnalysisBusiness Growth StrategiesSales GrowthTerritory GrowthStrategic HiringSales HiringHiring CrewOperationsHealthcareSalesMarketingPnL ManagementDeal Closure

About

I've spent 10 years at the intersection of data, growth, and markets, and the one thing I kept coming back to was this: retail traders in India don't lose because they lack knowledge. They lose because they have no systematic way to validate conviction before deploying capital. That's what I'm building at True Setups. An AI powered, regime aware, setup specific interactive platform that connects market context to historical outcomes to live paper trading in one product. Built for the 30 million Indian traders who are serious but not quants. Background in advanced analytics, growth strategy, and product, across Mankind, Swiggy, Flipkart and Amex. Alumni of NIT Calicut and IIM Calcutta. If you trade, research setups, or build for financial markets, let's talk.

Experience

10 yrs 6 mos

Total Experience

1 yr 7 mos

Average Tenure

10 mos

Current Experience

True setups

Co-Founder

May 2026 – Present · 1 mo · Bengaluru, Karnataka, India · Remote

Building an AI-powered high conviction trading intelligence platform.

Start-up LeadershipStart-up VenturesEarly Stage VenturesProduct Management

Self-employed

Proprietary Derivatives Trader

Aug 2025 – Present · 10 mos · Remote

Mankind pharma ltd

Deputy General Manager - Growth

Oct 2024 – Jul 2025 · 9 mos · Delhi, India

Mankind Pharma is 3rd largest Pharmaceutical company in India, with prominent brands like Manforce, Unwanted and Preganews.
Bhaskar lead the P&L and Growth charter in a 1000 cr Life Mankind Division, impacting 1500+ field force pan-India

General ManagementSales and MarketingBusiness Growth StrategiesSales GrowthTerritory GrowthStrategic Hiring+1

Stealth startup (health-tech)

Co-Founder

Feb 2024 – Sep 2024 · 7 mos · Remote

Piloted the concept of managed Out-Patient-Department care centre & services for Registered Healthcare Professionals in remote regions (peripheral zones)

EntrepreneurshipHiring CrewOperationsHealthcareSalesMarketing+3

Swiggy

General Manager

Dec 2019 – Jan 2024 · 4 yrs 1 mo · Bengaluru, Karnataka, India

Driving traffic planning, distribution and execution on Swiggy Home Page
Strategized channel-wise traffic growth & distribution planning for FY23 and FY24
Spearheaded ideation, testing, implementation and scaleup of the Home page layout logic
Cross-category coordination & program management of All-India order growth in FY22
Revived Biggest ever Pre-order subscription based Swiggy pilot project through Ops rigor, burn restructuring, UI changes and BTL campaign
Strategy & execution of medium to long term synergistic projects around value & convenience proposition for online consumers
Strategized 20+ green shoot food tech models across corporate & community commerce, P2P, B2C & B2B

Business StrategyData AnalyticsE-commerceMicrosoft ExcelMarket ResearchMarketing Strategy+12

Amity university

Part-time Visiting Faculty

Sep 2018 – Mar 2019 · 6 mos · Bengaluru, Karnataka, India · On-site

Taught Final Year MBA students courses on "Sustainbility in Business" and "Resume building & Interview preparation" as per curriculum

University TeachingTrainingTest PreparationInterview Skills TrainingBehavioral InterviewingInterview Preparation

Flipkart

Category Manager

Dec 2016 – Nov 2019 · 2 yrs 11 mos · Bengaluru Area, India

Key Accounts Manager for Home & Furniture category verticals which witnessed a 3x YoY sales jump.
Won Quarterly Performance Award for reduction of return orders to 1/3rd within 2 months
Primary deliverables include P&L management, inventory management, sourcing negotiations, cracking exclusive contracts, merchandising strategy, selection design for better customer experience, growth & planning and trend analysis.
Spearheaded 10-day, ₹30L marketing campaign through SEO, SEM & CRM initiatives at ROI of 10
Contributed to revamping mobile app & desktop UI & catalog quality for FurniSure ATL campaign
Created 3-year AOP of commercial lending programs of Fintech Dept. for Board & Leadership level scrutiny
Significantly improved TAT by Liaising between Product & Vendors for negotiation & implementation of program
Analysed & shortlisted B2B lending platforms post 5 months of negotiations on data & profit-sharing terms

Business DevelopmentNew Business DevelopmentSmall Business DevelopmentCategory ManagementTeam ManagementTeam Leadership+3

American express

Business Analyst

Jun 2016 – Nov 2016 · 5 mos · Gurgaon, India

Analysed delinquency trends for low-tenure customers across revenue bands and risk levels.
Performance analysis of manually underwritten - high risk commercial clients across international markets.
Analysed risk-flagged prospects across international markets for bankruptcy, low credit & fraud indicators.

Data AnalyticsStatistical Data AnalysisBig DataData ModelingData ManagementRisk Management

Reliance industries limited

Product Management Intern

Apr 2015 – Jun 2015 · 2 mos · Mumbai Area, India

Awarded PPO for Conceptualizing product and devising Go-to-Market strategy for Recron Certified Mats & Carpets.
Recommended aggressive promotional schemes and competitive pricing strategy from first-hand field visit insights gathered across primary Indian markets.

Market ResearchMarket Research Project ManagementFocus GroupsQualitative Market Research

Mu sigma

Business Analyst

Jun 2013 – May 2014 · 11 mos · Bengaluru Area, India

Selected to Firm’s largest project and statistically analyzed sales factors of a blockbuster drug by a Fortune 100 US Pharmaceutical Major.
Gained proficiency in MS Excel, SAS, SQL & MS Powerpoint.

Data AnalyticsData ModelingStatistical Data Analysis