Aarushi Bhatt

Digital Marketing Specialist

Noida, Uttar Pradesh, India6 yrs 9 mos experience
AI Enabled

Key Highlights

  • 8 years of experience in B2B SaaS & IT marketing.
  • Expert in Account-Based Marketing and Inbound Marketing strategies.
  • Proven track record of driving growth across multiple industries.
Stackforce AI infers this person is a B2B SaaS marketing expert with a strong focus on SEO and inbound strategies.

Contact

Skills

Core Skills

SeoContent ManagementInbound MarketingAccount-based MarketingLead GenerationDigital Strategy

Other Skills

Content StrategyAI-powered WorkflowsOrganic GrowthAI ToolsDigital StrategiesCompetitor AnalysisDigital GrowthContent EnhancementContent DevelopmentLink BuildingEmail OutreachEmail MarketingSEO AuditsAccount ManagementSocial Media Marketing

About

I'm a dynamic marketing professional with 8 years of experience, specializing in B2B SaaS & IT marketing, with a strong focus on Account-Based Marketing (ABM) and Inbound Marketing strategies. My passion lies in leveraging cutting-edge technologies like AI to consistently deliver exceptional results and business growth. As a versatile marketing generalist, I thrive in leading cross-functional teams and crafting holistic marketing strategies that align with business objectives. Over the years, I've successfully driven growth and engagement across industries such as Healthcare, IT, EdTech, Media, and Retail, targeting markets in India, the GCC, and the USA. I leverage this multi-industry expertise to unlock maximum potential for the brands I work with. Let’s connect and explore how my experience and skills can help accelerate your organization’s growth journey.

Experience

6 yrs 9 mos
Total Experience
1 yr 3 mos
Average Tenure
3 mos
Current Experience

Acquia

SEO and Content Operation Manager

Feb 2026Present · 3 mos · India · Remote

  • Leading content strategy and organic growth for Acquia.com. Establishing content governance frameworks, driving SEO performance, and implementing AI-powered workflows to scale content operations.
  • Building content lifecycle processes and governance standards from the ground up
  • Driving organic traffic growth through technical and on-page SEO optimization
  • Designing efficient publishing workflows in Drupal and enabling marketing teams
  • Leveraging AI tools to enhance content velocity and quality across the organization
SEOContent StrategyAI-powered WorkflowsOrganic GrowthContent Management

The smarketers

Marketing Manager

Jun 2023Oct 2025 · 2 yrs 4 mos · Hyderabad, Telangana, India · Remote

  • Strategized, Planned, and Executed Cost-Efficient Inbound and Account-Based Marketing Campaigns for B2B IT & SaaS Companies.
  • Led ROI-focused digital strategies, optimized marketing spend, and implemented client-centric campaign management. Delivered measurable business impact through competitor analysis, website audits, and data-backed recommendations—maximizing conversions and minimizing customer acquisition costs (CAC)
  • Recognized as Employee of the Month for June 2023 and Best Account Manager of 2023.
Inbound MarketingAccount-Based MarketingDigital StrategiesCompetitor Analysis

Yocket

Project Manager (SEO)

Jan 2022May 2023 · 1 yr 4 mos · Mumbai, Maharashtra, India · Remote

  • Contributed to the Digital Growth of the Website, Enhancing over 2000+ university pages and 50,000+ course pages.
  • 1. Increased inbound leads m-o-m by 50%,
  • 2. 3x increase in organic impression, 2x organic clicks and 30% in pc bookings in the first 6 months.
  • 3. Directly/Indirectly responsible for the results of 4 FTEs.
SEODigital GrowthLead GenerationContent Enhancement

Coding ninjas

Search Engine Optimization Manager

Jan 2021Dec 2021 · 11 mos · Delhi, India · Remote

  • Contributed to the Digital Expansion of the main website, blogs, and Code Studio.
  • Developed impactful SEO strategies by conducting keyword research, site audit, competitor analysis and providing analysis aligned with business objectives. Guided content development, executed off-page optimization, and tracked KPIs for continuous improvement.
SEODigital StrategyContent Development

Attrock - digital marketing company

Inbound Marketing Analyst (SEO)

Nov 2019Jan 2021 · 1 yr 2 mos · Jaipur Area, India · Remote

  • Link Building, Guest post Outreach, Email Outreach, Keyword Research, Account Management
  • 1. Achieve Page 1 Ranking for 25+ Targeted Keywords on Google.
  • 2. Increase Leads and Conversions by 18%
  • 3. Boost Monthly Website Traffic to 300K+
  • 4. Scale Agency Revenue from 5 to 7 Figures in Two Years
SEOLink BuildingEmail OutreachLead Generation

Sociomark

2 roles

Assistant Manager Social Media

Jun 2019Sep 2019 · 3 mos

SEO Audits

Senior Executive Social Media

Dec 2018Jun 2019 · 6 mos

  • Oversees social media accounts for B2C clients across Retail, Media & Entertainment, Healthcare, and IT industries. Quickly learned digital marketing, social media marketing, and SEO fundamentals, earning a promotion within 7 months of joining the organization.
Account ManagementSocial Media MarketingEmail Marketing

Condé nast india

Community Manager -Influencer Marketing Specialist

Jul 2017Sep 2017 · 2 mos · Mumbai, Maharashtra, India

  • 1. Develop and execute influencer marketing strategies and creative campaigns like #14dayschallenge
  • 2. Identify and build relationships with prominent influencers in the social media platform.

Digitactix

Social Media Marketing Intern

May 2017Jul 2017 · 2 mos · Mumbai Area, India

  • Project Title: Understanding and Analyzing the technology usage and enhancements in automation of Social Media Marketing.
  • 1. Study and prepare an in-depth report of social media marketing for assigned client/s
  • 2. Study all the components of Social Media Marketing and evaluate the importance of each
  • 3. Study the tools used in Social Media Marketing
  • 4. Evaluate the need and importance for automation in the studied process
  • 5. Compare the efficiency of Social Listening with and without automation for the assigned client/s

Education

SIES-College Of Management Studies

Master of Business Administration (MBA)(PGDM)

Jan 2016Jan 2018

Narsee Monjee Institute of Management Studies (NMIMS) Navi Mumbai

Bachelor of Technology (BTech)

Jan 2011Jan 2015

Kendriya Vidyalaya

HSC — Science

Jan 2010Jan 2011

Dav public school

SSC — Mathematics and Computer Science

Jan 2008Jan 2010

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