Aayush Verma

Co-Founder

Delhi, India10 yrs 8 mos experience
Most Likely To Switch

Key Highlights

  • Led strategic investments at District, enhancing live experiences.
  • Scaled Zomato Live revenue from 30cr to 300cr.
  • Acquired over 12 new brands for YouTube Shopping.
Stackforce AI infers this person is a B2C SaaS professional with expertise in strategic partnerships and business development.

Contact

Skills

Core Skills

Business StrategyStrategic InvestmentsEvent PlanningStrategic PartnershipsSales ManagementBusiness DevelopmentLeadershipBrand Management

Other Skills

StrategyInvestmentsGeneralistBusiness Process ImprovementStakeholder ManagementProgram ManagementCatalogingGo-to-Market strategySales funnel managementPerformance marketingInvestingBusiness AcumenBrandingProblem SolvingSales Strategy

Experience

10 yrs 8 mos
Total Experience
1 yr 3 mos
Average Tenure
2 yrs 9 mos
Current Experience

District by zomato

Strategy / Investments / Generalist

Dec 2024Present · 1 yr 6 mos

  • District is on a mission to disrupt how India goes out
  • My role is to take one bold bet at a time.
  • Adding new business lines, for
  • Making the events business profitable by vertical integration (eg District Arena @ Terraform), and
  • adding new use-cases for customer love (eg District Play)
  • Leading business for District Play
  • Strategy and implementation of new businesses 0 to 1
  • Enabling projects that shape the infra behind India’s live experiences
  • Driving strategic investments from Founder's/CEO's/COO's office
StrategyInvestmentsGeneralistBusiness Process ImprovementStakeholder ManagementBusiness Strategy+1

Zomato

2 roles

Business Strategy Specialist

Sep 2024Present · 1 yr 9 mos

  • Took Zomato Live from 30cr to 300cr
Event PlanningProgram ManagementStakeholder ManagementBusiness Process ImprovementCatalogingBusiness Strategy

Fundraising and Brand Partnerships

Sep 2023Jan 2026 · 2 yrs 4 mos

Google

Strategic Partnerships - YouTube

Sep 2021Sep 2023 · 2 yrs

  • Led the Go-to-Market strategy and executed the launch of a new brands category for YouTube Shopping, exceeding the quota by acquiring over 12 new brands and generating commissions totalling USD 500K
  • Took charge of cultivating and expanding the org’s most substantial enterprise accounts, portfolio valued at $1.5 million, while adeptly managing relationships with Co-founders and directors
  • Secured 15+ influential enterprise brand partnerships, demonstrating a mastery of the entire sales funnel from strategic prospecting and impactful cold reach-outs to seamless closure
  • Awarded for a cross functional project: strategizing and executing the First brand Sponsored content of YouTube Shopping Global and generating unexpected revenue of USD15k
  • Tasked with employing sophisticated methodologies to drive sales growth, leveraging tools such as performance marketing, and sales navigator, among others
  • Managed two key programs in Program Management: Product Display Page Optimisation and New Seller Onboarding, focusing on enhancing adoption and streamlining processes cross-functionally.
  • Led a diverse team of 10 as the Cultural Head for YouTube, overseeing a $200K annual budget allocation
Go-to-Market strategySales funnel managementProgram ManagementPerformance marketingStrategic PartnershipsSales Management

Lacasa hospitality

Founder

Jan 2021Jan 2023 · 2 yrs

  • Superhost on Airbnb with following cx stats:
  • Rating - 4.85
  • Response Rate - 99%
  • Cancellation Rate - 0.00%
InvestingLeadershipBusiness AcumenBrandingProblem SolvingBusiness Development

Simsim

Business Head - Monetisation; Founding Team

Oct 2020Sep 2021 · 11 mos · India

  • Charged with leading top-of-funnel activities, CRM adoption, sales strategy, account hunting, and CXO-level stakeholder management for major accounts
  • Led in-house team of 8 sales and account managers; and two sales captive centers for the marketing solutions business
  • Scaled revenue from $75k to $250k per annum within 6 months, achieving profitability
  • Managed digital marketing and advertising budgets for brands, unicorn startups, and Fortune 500 companies
  • Implemented essential tools including Facebook Ads Manager, LinkedIn Sales Navigator, and others to enhance operations
Sales StrategyAccount ManagementAttention to DetailBusiness AcumenSales ManagementBusiness Development

Oyo usa

3 roles

Sales head

Promoted

Jun 2020Aug 2020 · 2 mos

  • Designed and established Inside Sales process for OYO launch in USA and Canada, scaling the team from 6 to 80 and successfully proving the concept's viability
  • Recognized as the 'First Signer' by the Global Vice President for spearheading the successful launch of OYO in first USA and subsequently Canada, establishing A spirit of teamwork and leading by example
  • Led and managed a high-performing team of 12 sales associates, contributing to $4 million in generated business
  • Program managed - key collaboration between China and Canada teams, effectively overcoming language and demographic barriers in North America
  • Demonstrated exceptional performance, earning two promotions within a year

Area Sales Manager

Sep 2019Jun 2020 · 9 mos

International Business Development Manager

Aug 2019Aug 2019 · 0 mo

Zomato

4 roles

Strategy

Jan 2019Aug 2019 · 7 mos

  • Led a team, managed various different projects for the online ordering segment
  • Led online ordering business for Food Hygiene Rating- a property on the app
  • Shimla Launch- Led the online ordering Launch team for Shimla. Helped with demographics of the city, keeping in mind the operational feasibilities and limitations. Helped with on-boarding of key accounts and top/local chains in the town. Further worked on growth strategies in order to increase day on day sales and monitored order volumes.
  • Worked on project “PARTY”- high traffic generating in-app property
  • Closely monitored performance, OTR, conversions for PARTY at a pan India level
Project ManagementOnline Ordering ManagementBusiness Strategy

Senior Growth Manager

Mar 2018Dec 2018 · 9 mos

  • Awarded ‘The Best Growth Manager’ for Delhi NCR 2018
  • Led “Takeaway” business for Zomato- responsible for marketing and activations for Takeaway, Pan India
  • Led the Campus Ambassador program in Delhi and other various cities
  • Solved for sustainable growth of revenue for Zomato through driving incremental revenue to the existing Merchant Base
  • Designed recommendations and suggestions such as targeted hyperlocal activities and other ATL+BTL activities to optimize results on the platform
  • Used Constructive strategies to improve the potential of revenue to be generated in Gurgaon while ensuring for a lower CAC
  • Looked to identify opportunities for growth by guiding the front-line Sales team on the same

Key Account Manager

Jan 2018Mar 2018 · 2 mos

  • Maintained relationships with over 190 + Key Accounts; combination of Franchises, Base Kitchens, Chains & Hotel Groups
  • Built a strategic approach towards growing MoM revenue numbers for these set of accounts
  • Worked on servicing critical accounts for Online Ordering through integrated reporting and market trend reports
  • Would liaison with Senior Management and CEO’s of the leading F&B industry

Sales Manager

Jun 2017Jan 2018 · 7 mos

  • # Acquired over 400+ accounts on the platform
  • # Listed as one of the top 3 Acquirers for Online Ordering in December’17 pan India
  • # Chosen to be a part of the online ordering Launch Team of 25 folks from all over India in Hyderabad. Successfully increased supply by getting 700+ merchants on board in 5 days
  • Responsible for successfully acquiring Key Accounts such as GoGourmet (Jubilant Group), Innerchef Group, Tossin, Subway, Azure Hospitality chains, Delhi Clubhouse, 7 Degrees Brauhaus, etc.
  • Ensured that Zomato has the most comprehensive selection of restaurants by signing up the target merchants
  • Built an in-depth understanding of the restaurants in the city across categories and signed up the right set of restaurants to partner with
  • Managed end-to-end client relationship including pitching, negotiation, contracting, billing/invoicing, payments, etc

Nearbuy.com

Marketing Agent

Dec 2016Jan 2017 · 1 mo

  • Handled product education and sales for colleges across South Delhi colleges

Sri venkateswara college, delhi university

President

Aug 2016May 2017 · 9 mos

  • President of Arts

Uber

Campus Ambassador

Jun 2016Oct 2016 · 4 mos

  • Responsible for strategising and driving customer acquisition on campus level
  • Successfully achieved the target of acquisition under given CAC

Oyo rooms

2 roles

Sales And Marketing Intern

Apr 2016Jul 2016 · 3 mos

  • Titled as the Best Intern for achieving highest sales in booked and used room nights
  • Collaborated with many film making agencies and production houses in Mumbai and Delhi
  • Successfully partnered with Enactus India to make OYO as an official accommodation parter at Enactus nationals held at Mumbai

Campus Ambassador

Feb 2016Jun 2017 · 1 yr 4 mos

  • Titled as the Best Campus Ambassador
  • Responsible for driving sales from campuses around Delhi
  • Worked on collaborating with various student unions and college societies
  • Helped students with trip planning and took logistical support from OYO

Enactus sri venkateswara college

2 roles

Vice President

Promoted

Mar 2016Jun 2017 · 1 yr 3 mos

  • 1) Co-founder and head Project Cigg-B
  • Project CiggB aims at recycling the world’s most littered waste, cigarette butts, into affordable products like cushions, keychains etc and provide livelihood to project beneficiaries including rag pickers and beggars across Delhi-NCR
  • Collected 250+ kgs through project beneficiaries and an article on the same was published by Delhi Times
  • Generated revenue of INR 1,00,000+ through sale of CiggB products
  • Collaborated with 30+ organizations including Social, Cafe Delhi Heights, Keya etc
  • 2) Enactus is a social entrepreneurship organization spread across 36 countries in 1700+ universities that promotes community upliftment projects
  • Managed 70+ members, headed 5 community development projects, supervised 8+ departments including R&D, Partnerships, Marketing etc. to contribute towards community development projects
  • Supervised and managed 3 development projects, namely,
  • Project Heartist - empowering artists through skill development
  • Project Aushadi- addressing medication problems by providing unused medicines to the underprivileged sector
  • Project Captain Compost- providing eco-friendly, low-cost compost. Providing livelihood to a bunch of unemployed villages women
  • Generated revenue of INR 1,50,000+ for our community members through sale of products manufactured by them
  • Organized 10+ social media campaigns and increased outreach by over 150%
  • Set up 20+ stalls to generate sales and awareness about our projects and products
CommunicationBrand DevelopmentSalesBrand Management

Head of Public Relations

Feb 2015Mar 2016 · 1 yr 1 mo

  • Hosted various PR events in order to build an image for the college society.
  • Successfully partnered with various organizations in order to maximize digital and offline reach, which was later used for collecting funds for the projects.
  • Set up stalls in several colleges to sell products from "Project Heartist"
  • Did various reputation enhancement drives and charities.

Red bull

Brand Manager

Feb 2016Jul 2017 · 1 yr 5 mos · New Delhi Area, India

  • Awarded the “Best Sales Support Project 17” at the Annual Redbull National Conference
  • Worked on building targeted campus plans with a strong impact on diverse groups of Students
  • Built brand awareness across campuses and colleges via targeted social networking of Red Bull Content
  • Responsible for overall Sales Support- ensuring visibility of Red Bull Products in the key outlets on and around campus
  • Sponsored events and other fests
  • Identifying strategic potential places for Brand placement to increase overall Sales

Xponential growth ventures

Marketing Strategy Intern

Jan 2016Jun 2016 · 5 mos

Cake my day

Co Founder

Aug 2015Jan 2016 · 5 mos · Gurgaon, India

  • A bakery specialising in delivering customised cakes covering the whole of Gurgaon.
  • Delivering handcrafted cakes and other baked goods by giving the customers option to pre-order
  • The only bakery at the time with a USP of Midnight Deliveries and on-call support
  • Driving business through social media and other food aggregators

Education

Sri Venkateswara College, Delhi University

Bachelor of Arts (B.A.) — Economics and political science

Jan 2014Jan 2017

Stackforce found 100+ more professionals with Business Strategy & Strategic Investments

Explore similar profiles based on matching skills and experience