Aditi Giri — Digital Marketing Specialist
I’m a Media & Communications Specialist with 4+ years’ experience across leading newsrooms and global brands, including CNN-News18 (Network18) and The Times of India. My expertise spans journalism, public relations, digital marketing, stakeholder engagement, and on-camera presentation, with a proven track record of delivering impactful stories, brand visibility, and audience growth in high-pressure, deadline-driven environments. From producing 150+ celebrity interviews and leading high-profile investigations to creating strategic brand content, case studies, and marketing campaigns, I excel at turning complex ideas into clear, compelling narratives that resonate with diverse audiences. My experience also covers social media strategy, SEO optimisation, performance marketing familiarity (PPC, Meta Ads, LinkedIn campaigns), and CRM/email marketing using platforms like HubSpot and Mailchimp. I thrive in both creative and strategic roles — whether that’s managing inbound/outbound communications with high-profile stakeholders, handling sensitive brand messaging, or developing consistent, on-brand content across digital and print platforms. Currently pursuing my MA in Media & Communication at the University of Portsmouth, I bring an international perspective and the adaptability to work across industries, from media and entertainment to corporate and technical sectors. My goal is to continue building meaningful connections between brands and their audiences through powerful storytelling and smart communication strategies. Key Skills: Journalism & Editorial Strategy Creative Writing PR & Media Relations Content Creation (Digital, Broadcast, Print) On-Camera Presentation Strategic Communication & Brand Messaging Social Media Management & Audience Growth SEO & Digital Engagement Strategies CRM & Email Marketing Campaigns Stakeholder Relationship Management
Stackforce AI infers this person is a Media and Communications Specialist with expertise in Journalism and Digital Marketing.
Location: Mumbai, Maharashtra, India
Experience: 5 yrs 9 mos
Skills
- On-camera Presentation
- Communication
- Crisis Communications
- Public Relations
- Journalism
- Content Creation
- Digital Marketing
Career Highlights
- Produced 150+ celebrity interviews boosting audience engagement.
- Led high-impact coverage of major news stories under pressure.
- Expert in strategic communication and brand messaging.
Work Experience
Collective Artists Network
PR and Communications Specialist (0 mo)
Moe's Art
Senior Consultant (7 mos)
Navigate Response Ltd
Journalist (0 mo)
Portsmouth's Express FM
Radio Presenter | Volunteer (1 yr)
The News, Portsmouth
News Reporter (0 mo)
Network18 Media & Investments Limited
Senior Sub Editor (1 yr 8 mos)
Times Internet
Digital Content Producer (2 yrs 3 mos)
EFY Group
Desk Journalist (6 mos)
PINKVILLA
Social Media and Content Writing (2 mos)
Network18 Media & Investments Limited
Marketing and Special Projects Department (2 mos)
Times Internet
Intern (1 mo)
Times of India
Intern (0 mo)
Matru Seva Sangh - India
Special Education Teacher (4 mos)
Education
Masters at University of Portsmouth
Bachelor of Arts + Honours (Broadcast Journalism) at Bennett University
Humanities at Centre Point School - India
Graduation at Timpany Senior Secondary School
