Ajanya Murali

Business Development Executive

Dubai, United Arab Emirates6 yrs 8 mos experience
AI Enabled

Key Highlights

  • Expert in AI-driven B2B lead generation.
  • Proven track record in scaling sales pipelines.
  • Strong background in programmatic advertising integrations.
Stackforce AI infers this person is a B2B Growth Strategist specializing in SaaS and programmatic advertising.

Contact

Skills

Core Skills

RecruitingLead GenerationGrowth ManagementDemand GenerationProgrammatic AdvertisingMarket Research

Other Skills

Corporate RecruitingIT SalesInbound Lead GenerationContent MarketingEmail CampaigningMarketing AutomationEvent ManagementMarketing StrategyVASTCTTProgrammatic Media BuyingHeaderBiddingInteractive MarketingIT RecruitmentOutsourcing

About

Growth Strategist | AI-Driven Outbound & Content | B2B Lead Generation I build modern outbound systems that get companies in front of the right decision-makers and turn conversations into pipeline. After 7 years working across multiple markets, I’ve learned one thing — growth comes from clarity, not complexity. How I Work Content that attracts the right buyers Email campaigns people actually respond to AI-powered systems that scale outreach without losing the human touch Why It Works Cold outreach alone is dead. B2B growth today comes from: Smart messaging → precise targeting → consistent follow-ups. If you're scaling B2B pipeline and want predictable meetings—not noise—let’s talk.

Experience

6 yrs 8 mos
Total Experience
2 yrs 3 mos
Average Tenure
3 mos
Current Experience

Alpha data recruitment

Recruitment Consultant

Feb 2026Present · 3 mos · United Arab Emirates · On-site

  • As a Recruitment Consultant at Alpha Data Recruitment, I work closely with organisations across the UAE to support their IT staffing, outsourcing, and workforce requirements.
  • Alpha Data is a 43-year-old IT system integrator with a strong presence across the UAE, Qatar, and Saudi Arabia. We currently manage over 750+ outsourced consultants deployed across government entities, banks, and large enterprises, supporting their critical projects and operational needs.
  • My role focuses on understanding business requirements and connecting organisations with the right talent through flexible hiring and outsourcing models.
  • Key responsibilities:
  • Connect with IT leaders, HR, and procurement teams across UAE organizations
  • Understand current and upcoming hiring and project-based resource requirements
  • Support companies with contract staffing, direct hiring, and manpower outsourcing
  • Help organizations scale their teams quickly with qualified and reliable professionals
  • Build and maintain strong professional relationships with decision-makers
  • Act as a point of contact for workforce and resource planning support
  • Areas we support:
  • IT Infrastructure (Cloud, Cybersecurity, NOC/SOC, Data Centers)
  • Application Development (Microsoft, Java, ERP, Mobile Technologies)
  • AI, Data Science, and Digital Transformation
  • Non-IT and Healthcare staffing
  • Engagement models:
  • Onsite consultants
  • Offshore support (India & Egypt)
  • Hybrid workforce solutions
  • I work closely with organizations that are scaling, transforming, or strengthening their teams, helping them access the right talent in a timely and efficient manner.
  • Being part of Alpha Data Recruitment allows me to contribute to meaningful workforce solutions and support organisations in achieving their business and technology goals.
RecruitingCorporate Recruiting

Neologix software solutions

Growth Marketing - Lead Generation

Feb 2024Jan 2025 · 11 mos · Sharjah Emirate, United Arab Emirates · On-site

  • Growth Strategist | AI Powered Outbound & B2B Lead Generation
  • As a Growth Strategist, I lead end-to-end motions that align GTM strategy, content systems, and outbound programs to deliver predictable sales pipeline across global markets. My work spans the full funnel from ICP clarity and targeting to campaign execution, automation, reporting, and SQL handoff.
  • I partner cross-functionally with leadership, sales, and marketing teams to design scalable lead engines leveraging AI workflows, account-based personalization, and structured outreach mechanics. With a strong foundation in outbound strategy, content positioning, and automation tooling, I enable consistent revenue outcomes, efficient follow-ups, and higher meeting conversion rates.
  • Key Impact Areas:
  • Architecting multi-channel demand engines blending content, email, LinkedIn, and automation tools.
  • Executing precise ICP-driven outreach to technology decision makers across GCC, Europe, US, and Norway.
  • Driving persona-based messaging, case study narratives, newsletters, and LinkedIn micro-content to elevate visibility.
  • Designing structured outreach workflows (HubSpot, Clay, Apollo) for segmentation, routing, and attribution.
  • Generating SQL-ready enterprise pipeline through targeted campaigns, webinars, and event programs.
  • Directing large-scale B2B event motions (e.g., GITEX), enabling qualified conversations and MQL uplift.
  • Providing pipeline intelligence, performance analytics, and content insights to accelerate middle-of-funnel progression.
  • Enhancing conversion performance through refined ICP clarity, personalized messaging, and structured follow-ups.
  • My approach combines GTM thinking, data-backed experimentation, and operational rigor—delivering outcomes that are measurable, repeatable, and scalable.
IT SalesInbound Lead GenerationLead GenerationGrowth Management

9media online pte ltd

Marketing Demand Specialist

Jul 2022Jul 2024 · 2 yrs

  • Having an experience of more than 3 years incorrtting the right adavtisers to the right publishers over CTV/OTT environments. Strong knowledge on programmatic, VAST, and HeaderBidding Integrations.
  • Successfully completed integration worth more than 100 Million Dollars,
VASTCTTProgrammatic Advertising

Kapture crm

Marketing Research Analyst

Aug 2018Jul 2022 · 3 yrs 11 mos · Bangalore Urban, Karnataka, India

  • Handling an enthusiastic and professional team for the Indian & US market for over a year and been an integral part of the whole team to strategize and execute the ideas to develop a quality-driven environment.
  • Tools & Techniques Zoominfo, Hubspot, DiscoverOrg, Snoiv.io,Proofy, Zerobounce, Crunchbase, SalesQl,
  • Skrapp, Instant Data scraper, Data Miner, Any Leads, Lead leaper, Adapt.io, Blockspring, Phatombuster,
  • seamless.ai etc..,
  • Enrich leads and assign the leads to the respective sales person according to Category (start-up, SMB, Enterprise) and region.
  • Track daily sign-ups and demo request and ensure they are all treated within 24 hours.
  • Assisting in researching new leads and industry segments to target.
  • Handle sales chat and support ticket.
  • Creating weekly report .
  • Manage the leads in CRM.
  • Help the lead with information about the products and provide them solutions to their pain points.
Interactive MarketingMarket Research

Education

National Institute of Technology Calicut

Master of Business Administration

Feb 2015Apr 2017

Kannur University

Bachelor of Business Administration - BBA — Marketing - International Business

May 2012Jun 2015

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