Nov 2024 – Mar 2025 · 4 mos · India · On-site

• The ₹400 Cr MKU manufactures defense solutions, including Soldier protection, vehicle armour and Optronics systems.
• Head of Business Development & Sales Strategy (Europe) | Military, Homeland Security, Special Police
• Developed Business Development & Sales Strategies for solutions aligned with defense budgets and geopolitics.
• Managed €12.5M annual revenue: steered High Value tender opportunities (€20M-€75M) with Strategic Input to leadership.
• Managed 13 channel partners, 15 agents, 4-member team (India & EU) ensuring GTM alignment.
• Developed data-driven Sales Plans and AOPs, aligning country strategies with global growth targets.
• Collaborated with R&D and product teams on NPD for larger projects aligned with EU technical requirements.

Mar 2023 – Mar 2024 · 1 yr · New Delhi, Delhi, India · Hybrid

• The €300M German technology organization into connectors for military, industrial, medical, automotive and T&M applications.
• PAN India Sales-Sectors: Defence | Medical | Automotive | Automation | EVs | UAVs | T&M
• Targeted ₹50 Cr revenue aligned with India Expansion Strategy; reported to HQ Germany.
• Managed Key Accounts across Defense PSUs/Labs and top-tier OEMs like TASL, BEL, Philips Healthcare etc—achieving full share-of-wallet in defence/medical segments.
• Drove early market entry in UAVs and Robotics with early-mover desgin-in advantage and project wins.
• Led pricing, supply chain, and sales enablement; ensured global alignment between India, HQ, and partners.

Apr 2019 – Jan 2023 · 3 yrs 9 mos · New Delhi, Delhi, India · On-site

• An online D2C fashion start-up venture focussed on new age & niche formal wear during COVID.
• Co-founded and scaled D2C fashion start-up; achieved 60%+ repeat rate and exited to pursue core interest.

Mar 2012 – Feb 2019 · 6 yrs 11 mos · Gurugram, Haryana, India · Hybrid

• Umbrella set-up under Maier+Vidorno (now M+V Altios) for setting footprints in India
• Led PAN India Business Operations and P&L | Vertical Focus – Defence, Medical, Automotive, Industrial.
• Launched India operations; developed Market Entry blueprint aligned with ODU growth plans and “Make in India” for future localization.
• Built €12M+ pipeline, delivering 9X revenue growth in 2 years with 3-4X further (from €26K to €1.6M).
• Strategized and executed launch of flagship product lines achieving competitive disruption and long-term growth.
• Expanded client base by over 90% and drove 100+ design-in programs with top OEMs with 75%+ conversion.
• Designed pricing, supply chain, and sales enablement; ensured global alignment between India, HQ, and partners.
• Helped set up local cable assembly unit at channel partner for urgent prototype and development needs.
• Collaborated with the German R&D for localized solutions and project transfers in Defence, EMS, Automotive sectors.
• Explored projects in the Space and Energy (thermal/nuclear) sectors, executing part of a few key orders.

Mar 2007 – Feb 2012 · 4 yrs 11 mos · Gurgaon, India · On-site

• The €930M Swiss MNC delivers high-performance connectivity solutions for RF, fiber optics, and low-frequency systems.
• Led PAN India Sales & Marketing across Telecom & Industrial verticals, establishing the company as a priority partner.
• Captured 40% share in ₹60 Cr revenue; converted 100% of key competitor accounts (Suzlon, Huawei, ABB and more).
• Scaled distribution across India, Bangladesh, and Sri Lanka; introduced Marketing Communication initiatives.
• Developed & managed key OEM accounts (NSN, Bharti, ITI, Vestas, ABB).

Apr 2005 – Mar 2007 · 1 yr 11 mos · Faridabad, India · On-site

• Elkay Telelinks produces telecom and optical cables.
• Opened telecom and industrial cable sectors, added 25+ clients, and improved manufacturing, enabling 25-30% CAGR.

Apr 2004 – Mar 2005 · 11 mos · Noida, India · On-site

• Global automotive supplier of wiring, modules, and systems (Earlier called Motherson Sumi Systems Ltd)
• Ensured wire harness quality through on-site support, customer engagement, and immediate resolution of field issues.

Sep 1997 – Mar 2004 · 6 yrs 6 mos · Delhi & Noida · On-site

• PPAP Automotive Ltd. manufactures automotive sealing systems and plastic components for major OEMs.
• Engineer Trainee > Engineer (QA) > Sr. Engineer (Customer Relations) > Asst. Manager (Production).
• Led Kaizen, TQM, and customer integration; supported Hyundai Santro prelaunch.