Feb 2022 – Feb 2023 · 1 yr · Jaipur, Rajasthan, India · On-site

• Built and scaled an EdTech platform + offline coaching centers for MBA and Law entrance exam preparation.
• 🔹Product Strategy & Development:
• Directed end-to-end product development and website design for the digital learning platform serving thousands of students nationwide.
• Led content creation teams to develop engaging and effective educational material.
• Established the product roadmap grounded in student feedback, learning outcomes, and competitive research.
• Conducted extensive user (student) research via surveys to address exam preparation challenges.
• 🔹Growth & Metrics:
• Tripled enrollment within 12 months through data-driven content strategies, referrals
• Monitored crucial product KPIs including mock test completion, time spent on portal, student performance, monthly active users (MAU), YouTube retention etc
• Utilized YouTube analytics to refine content format and topic selection based on audience engagement.
• Regularly tracked student satisfaction to optimize in-person training quality.
• 🔹Cross-Functional Leadership:
• Managed a 30-member team including content creators, digital marketing, tech, and student support staff.
• Implemented agile workflows with weekly sprints to accelerate content production and platform improvements.

Mar 2020 – Feb 2022 · 1 yr 11 mos · Jaipur, Rajasthan, India · Hybrid

• Led digital transformation of test preparation programs, transitioning offline courses to online delivery.
• 🔹Product Development
• Designed structured digital learning framework for CAT, CLAT, and entrance exam courses
• Created seamless user experience combining live classes, recorded content, assessments, and mock tests
• Built features to replicate in-person learning benefits, including live doubt-solving sessions and peer discussion forums
• 🔹Program Management & Iteration
• Managed product roadmap prioritization based on student needs, faculty capabilities, and technical constraints
• Conducted user research via student interviews and feedback analysis to identify and reduce drop-off points
• Coordinated with faculty teams to rapidly iterate on course delivery platform, improving course completion and student satisfaction.

Jun 2019 – Feb 2022 · 2 yrs 8 mos · Jaipur, Rajasthan, India · On-site

• Founded and operated the only Hitbullseye test preparation center in Rajasthan for MBA & Law entrance exams.
• 🔹Business & Operations:
• Launched and scaled a coaching center from scratch, managing full P&L responsibilities, faculty recruitment, marketing initiatives, and student acquisition strategies.
• Increased student enrollment from 0 to over 200 within the first year by leveraging localized marketing and building a strong community presence.
• Crafted and optimized the entire student journey from initial contact through enrollment and course completion, enhancing satisfaction and driving referrals.
• 🔹Customer Development & Product Insights:
• Led regular student feedback sessions to identify pain points in test preparation and tailor educational offerings to meet learning needs.
• Applied data-driven strategies for enrollment by analyzing student demographics, performance trends, and conversion rates.
• Developed retention programs including doubt-clearing sessions, mock test series, and peer study groups to boost student engagement and course completion rates.
• 🔹SEO & Online Presence:
• Executed targeted SEO campaigns to improve online visibility, driving organic traffic and student inquiries.
• Strategically planned and managed digital advertising budgets alongside offline marketing campaigns to maximize lead generation and brand awareness.

May 2018 – Jun 2019 · 1 yr 1 mo · Jaipur, Rajasthan, India · On-site

Mar 2017 – Apr 2018 · 1 yr 1 mo · New Delhi, Delhi

• Civil Services Preparation

Jul 2016 – Feb 2017 · 7 mos · Rayagada, Orissa, India · On-site

Dec 2014 – May 2016 · 1 yr 5 mos · Varanasi Area, India

• Was the designing head and managed posters, Social media etc.

May 2014 – Jun 2015 · 1 yr 1 mo · Barauni , Begusarai · On-site

• I got an opprtunity to learn the various Refinery Processes.

May 2014 – Jun 2014 · 1 mo · Jagatsinghpur, Odisha, India · On-site

• Production of DAP !

Feb 2014 – Jun 2015 · 1 yr 4 mos · On-site

• Reaching Out More number of people.
• Since, this was a startup ,I had to organize events which increased the popularity of Fasket.
• Also, I received complaints of customers and solved thier problems.

Jan 2014 – Apr 2014 · 3 mos · Varanasi Area, India · On-site

Jan 2013 – Jul 2014 · 1 yr 6 mos · IIT BHU, Varanasi

• It is the annual techno-management fest of IIT BHU. O was in the Publicity Core team and handled Posters i.e. Designing as well as Publicizing events.