Ankit P.

Digital Marketing Specialist

Gurugram, Haryana, India6 yrs 7 mos experience

AI Enabled

Key Highlights

Achieved 10X traffic growth and 500+ leads quarterly.
Improved ROAS 2X and reduced CPL by 20%.
Expert in AI-driven growth strategies for lead generation.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in B2B SaaS and healthcare sectors.

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Skills

Core Skills

Performance MarketingDigital MarketingDemand Generation

Other Skills

A/B testingABMAI toolsArtificial Intelligence (AI)B2B MarketingBanner DesigningBusiness ManagementCTR optimizationCampaignsChange ManagementContent MarketingCreative MarketingData AnalysisData ManagementDigital Media

About

I am a performance-driven Digital Marketing Specialist with nearly 6 years of experience in B2B SaaS, healthcare, and ed-tech sectors. I specialize in Performance Marketing, Demand Generation, and AI-driven Growth Strategies. • Achieved 10X traffic growth and 500+ leads/quarter using Google Ads, Meta Ads, and LinkedIn Ads. • Improved ROAS 2X and reduced CPL by 20% through A/B testing & keyword optimization. • Successfully executed multi-channel campaigns (Google, Meta, LinkedIn, WhatsApp, Email). • Hands-on expertise with AI tools (ChatGPT, Lusha, Apollo, ZoomInfo) to optimize lead generation & campaign efficiency. I am passionate about combining data, creativity, and automation to scale businesses, generate high-quality leads, and maximize ROI.

Experience

6 yrs 7 mos

Total Experience

2 yrs 2 mos

Average Tenure

2 yrs 6 mos

Current Experience

Synergetic shipping technologies pvt ltd

Senior Marketing Executive

Dec 2023 – Present · 2 yrs 6 mos · Gurugram, Haryana, India · On-site

Utilized AI tools (Zoominfo, Lusha, Apollo) for precise lead extraction.
Managed campaigns on LinkedIn, Google Ads, Meta Ads & WhatsApp Marketing.
Increased CTR by 20% QoQ through refined targeting & ad copy optimization.
Achieved 2X ROAS for Google Ads in SaaS & ed-tech campaigns.
Reduced CPL by 20% with A/B testing & keyword optimization.
Led collaboration with design/content teams using Canva & AI tools.

AI toolsGoogle AdsMeta AdsWhatsApp MarketingA/B testingkeyword optimization+4

Pulsus group ltd

Marketing Executive and Team Lead

Apr 2021 – Dec 2023 · 2 yrs 8 mos · Gurugram, Haryana, India · On-site

Managed Google Ads & Meta Ads campaigns for healthcare webinars.
Drove 500+ webinar signups per quarter through targeted lead gen campaigns.
Increased CTR by 10% and generated 500+ new leads in 3 months.

Google AdsMeta Adslead generationwebinar marketingDemand Generation

Frisco technologies private limited

Marketing Executive

Oct 2019 – Mar 2021 · 1 yr 5 mos · Mohali district, India · On-site

Executed digital campaigns across email, social media & Google Ads.
Generated consistent leads via LinkedIn Sales Navigator, email marketing, Facebook Ads.
Performed off-page SEO, school listings & website content optimization.

digital campaignsemail marketingsocial mediaGoogle Adsoff-page SEODigital Marketing