Aravind Jagannathan

Co-Founder

North Bay, Ontario, Canada8 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

7+ years of content creation experience.
Led a team of 22 in a marketing agency.
Achieved nearly 200% revenue growth.

Stackforce AI infers this person is a Marketing and Growth Specialist with expertise in B2B SaaS and digital marketing strategies.

Contact

aravind@infinitycanvas.in LinkedIn

Skills

Core Skills

Marketing StrategyTeam ManagementLead GenerationGtm StrategyMarketing ProgramsDigital MarketingContent CreationStorytellingEvent ManagementSocial Media ManagementVideo MarketingSales Management

Other Skills

Content MarketingContent StrategyFunnel StrategyCampaign ManagementCompetitive IntelligenceSocial Media AnalyticsProgramme GovernanceBudget ManagementKey Performance IndicatorsBusiness-to-Business (B2B)Digital CampaignsSocial Media MarketingA/B TestingField MarketingFacebook

About

TL;DR: I’m a marketer with 7+ years of content creation experience, 5 years in corporate at Zoho, and now managing a marketing agency that help founders and businesses strengthen their digital presence. We specialize in content creation, social media marketing, and brand storytelling, helping clients amplify their online presence. I spent five years at Zoho as a Senior Product Manager, where I honed my skills in product strategy, marketing, and user-focused storytelling. While I thrived in the corporate world, my passion for content and creativity eventually pushed me to make the leap and start my own ventures. Academically, I hold an MBA from NIT Trichy and a Biotechnology degree from Rajalakshmi Engineering College, a combination that gave me both analytical and creative problem-solving skills—perfect for the world of marketing. Let’s connect and talk stories, strategies, and scaling ideas.

Experience

8 yrs 3 mos

Total Experience

1 yr 7 mos

Average Tenure

2 yrs

Current Experience

Atom power, inc.

2 roles

Communication and Growth Marketing Lead

Promoted

Jan 2026 – Present · 4 mos · Remote

Marketing Consultant

Oct 2025 – Dec 2025 · 2 mos · Remote

Volta energy

Communication and Growth Marketing Lead

Jan 2026 – Present · 4 mos · North Bay, Ontario, Canada · Remote

Content MarketingSocial Media ManagementSales ManagementTeam ManagementMarketing Strategy

The infinity canvas

2 roles

Advisory

Promoted

Dec 2025 – Present · 5 mos

Founder and Head of Marketing

May 2024 – Present · 2 yrs

Led marketing and growth strategy and ran day-to-day business operations by building repeatable acquisition and delivery systems.
Built and scaled a 22-person team across content, design, and video, owning hiring, onboarding, and delivery standards.
Built and ran the growth engine from positioning and offer design to funnel strategy and campaigns, delivering nearly 200% year-over-year revenue growth through November 2025.
Improved lead generation for US and Canada clients by tightening ICP messaging, content angles, and conversion assets, increasing inbound inquiries and booked calls across Instagram, YouTube, and LinkedIn.
Directed creative production across scripts, design, and video and standardized QA, reducing rework and shortening turnaround time while maintaining quality standards.

Zoho

3 roles

Senior Product Marketer

Promoted

Jan 2024 – Apr 2024 · 3 mos

Led GTM and integrated campaigns for Zoho Creator across India and the Middle East and Africa, supporting market expansion and revenue growth.
Built the social media and content strategy for the B2B product, growing the audience to 45,000 YouTube subscribers, 40,000 LinkedIn followers, and 100,000 Instagram followers.

Competitive IntelligenceStorytellingSocial Media AnalyticsProgramme GovernanceBudget ManagementKey Performance Indicators+29

Marketing Analyst

Jan 2020 – Dec 2023 · 3 yrs 11 mos

Launched regional programs including the Creator Roadshow and Young Creators Program in MEA, driving event participation and contributing to sales pipeline.
Led production for 200 plus video assets across product education and marketing, supporting product adoption and demand generation.
Managed a team of 5 content creators and video editors, setting quality standards and coaching for consistent output.
Oversaw post-production with external agencies and renegotiated vendor contracts, cutting production spend by up to 60 percent while maintaining quality.

StorytellingCreative IdeationEmail MarketingBusiness-to-Business (B2B)content writingMedia Relations+16

Content Writer

Jun 2019 – Dec 2019 · 6 mos

Authored thought leadership articles, white papers and video scripts on industry trends and product innovations, establishing Zoho Creator as a thought leader in the low-code market.

Make Things HappenMessagingTeamwork

Global alumni meet (game'19)

Chief Coordinator

Aug 2018 – Feb 2019 · 6 mos · Tiruchchirappalli Area, India

GAME’19 – The Global Alumni Meet 2019
History was created on 02nd of February, 2019 as an event of such grandeur bringing together alumni from different batches dating from 1988, residing in cities all around the globe, back to a single place NIT Trichy.
Organizing a grand alumni meet was a dream for me ever since I became a Student Representative for Alumni Relations. By the meticulous efforts of the students of DoMS (Batch 2019 & 2020), we were able to manage around 100+ registrations from 30 batches of alumni graduated from DoMS from the year 1988 to 2018 and over 90 percent of the registrants arrived at DoMS, Tiruchirappalli on the big day.

Make Things HappenMarketing ProgramsVideo MarketingMessagingSocial Media Management

Zoho

Marketing Intern

May 2018 – Jul 2018 · 2 mos

Zoho Creator is a PaaS low-code development platform for building cloud-based custom applications. These native applications render powerfully and seamlessly over any web browser, tablet, and smartphone.
During my two-month internship, I managed Creator's official YouTube channel, "AppDNA"
~ Acted as a content creator and video producer for the channel
~ Achieved a total subscriber count increase of 502.76% in AppDNA under my ownership (through organic SEO)
~ Started a social media handle for AppDNA and promoted our DIY videos.
As an appreciation for my work, I was offered a PPO (Pre-placement offer).
My final report is available on request.
https://drive.google.com/file/d/162YK1a6j9nuv3l6s112IZD0GWqBu5I3w/view?usp=sharing

Sales OperationsEvent ManagementBusiness DevelopmentSales ManagementDigital MarketingDirect Sales

Dr lal pathlabs

Management Trainee

Jul 2016 – Jun 2017 · 11 mos · Chennai, Tamil Nadu, India

1. Delivered product presentations to 50+ stakeholders monthly, driving a 30% boost in product visibility and stakeholder engagement in the Chennai region.
2. Organized 10 niche events specifically for the healthcare sector to enhance lead generation, demonstrating capability in GTM execution.
3. Launched personalized online marketing initiatives leveraging SEO techniques, which led to a 15% surge in website traffic, aligning with revenue growth and market share expansion goals.