Aravinda S Shetty

CEO

Bengaluru, Karnataka, India10 yrs 7 mos experience

Highly Stable

Key Highlights

Expert in driving integrated marketing strategies.
Proven track record in performance marketing.
Strong leadership in digital marketing teams.

Stackforce AI infers this person is a Marketing Leader specializing in Digital and Performance Marketing across Healthcare and Entertainment Technology sectors.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingPerformance MarketingTeam Management

Other Skills

ASP.NETAdobe PhotoshopAdvertisingBootstrapBrand ManagementBusiness CycleCampaign Strategy DevelopmentCascading Style Sheets (CSS)Client ManagementContent MarketingCritical ThinkingCustomer SuccessDigital MediaEmail MarketingEmail Newsletter Design

About

As Head of Marketing at Semnox Solutions, I lead global marketing efforts for a company that’s transforming the way entertainment and leisure venues operate—through smart, scalable, and innovative technology solutions. With over 9 years of experience in digital and performance marketing, I specialize in building strategies that fuel brand visibility, demand generation, and revenue growth. My core strengths include SEO, PPC, social media, programmatic advertising, content strategy, and full-funnel campaign management—always rooted in data-driven decision-making. At Semnox, I drive integrated marketing strategies that position us as a leader in the smart venue tech space—across global markets like waterparks, FECs, arcades, and amusement parks. I work closely with product, sales, and leadership teams to ensure our marketing aligns with business goals, supports GTM strategies, and amplifies our impact across channels. A firm believer in collaborative leadership, I enjoy mentoring high-performing teams and nurturing a marketing culture that’s agile, innovative, and customer-centric. I thrive on simplifying the complex, turning insights into action, and delivering results that matter. If you're passionate about redefining guest experiences and venue technology—or just want to talk shop around growth marketing—let’s connect.

Experience

10 yrs 7 mos

Total Experience

2 yrs 3 mos

Average Tenure

1 yr 5 mos

Current Experience

Semnox solutions pvt. ltd.

Head of Marketing

Jan 2025 – Present · 1 yr 5 mos · Mangaluru, Karnataka, India · On-site

In my role as Group Client Manager at Semnox Solutions, I am responsible for:
🔹 Product Development:
Strategizing, developing, and managing innovative solutions, with a focus on enhancing the web-based ticketing experience for the entertainment industry.
Building scalable solutions aimed at improving customer experiences and driving ticket-based online sales.
Collaborating with cross-functional teams to align the product roadmap with business goals and client needs.
🔹 Marketing Strategy:
Leading marketing initiatives to elevate Semnox’s brand presence across global markets.
Developing and executing strategies to support revenue growth and solidify Semnox’s position as a leader in entertainment software solutions.
Driving digital marketing efforts to increase engagement and support business objectives.

Product ManagementProduct MarketingMarketingCampaign Strategy DevelopmentDigital MarketingSEO+4

Healthcare global

Digital Marketing Manager

Sep 2023 – Dec 2024 · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

Patient Acquisition and Engagement:
Successfully driving increased patient inquiries and walk-ins to our Cancer and Multispeciality hospital in the domestic market.
Global Market Expansion:
Exploring and executing performance marketing campaigns to promote medical tourism, targeting diverse international markets for business growth.
Performance Marketing Mastery:
Expertly managing performance marketing channels such as Google, Facebook, and programmatic platforms to generate demand and maximize online visibility.
Collaborative Stakeholder Management:
Efficiently managing vendors and internal business stakeholders to ensure collaborative efforts deliver targeted results, optimizing overall performance.
Organic Traffic Generation:
Spearheaded initiatives to boost organic traffic using strategic SEO and social media channels, enhancing the hospital's online presence.
Brand Image Maintenance:
Upholding the brand image through meticulous oversight of the website, online channels, content creation, and stakeholder reviews, ensuring a positive and reputable online presence.
Strategic Partnerships and Channel Expansion:
Identifying, validating, negotiating, onboarding, and analyzing the performance of various marketing channels, cultivating strategic partnerships to broaden market reach.
Innovation and Technology Leadership:
Taking the initiative to implement new technologies, marketing innovations, automation, and performance-boosting tools within the marketing landscape for continuous improvement and efficiency.

Digital MarketingPerformance MarketingSEOSocial MediaStakeholder ManagementBrand Management

Alter marketing solutions pvt. ltd.

Head of Digital

Nov 2018 – Sep 2023 · 4 yrs 10 mos · Mangaluru, Karnataka, India

Built and led 3 interdependent teams, sized between 12 to 15 members, focusing on SEO, performance marketing, and web marketing integration.
Provided guidance and mentorship to teams, ensuring alignment with business objectives for clients across various industries, including SaaS, Healthcare, Service, FMCG, and Education.
Developed comprehensive digital marketing strategies aligned with clients' business objectives.
Monitored and regularly assessed team and individual performance against goals/KPIs, identifying knowledge and performance improvement opportunities, resolving conflicts, and addressing foreseeable attrition risks.
Actively participated in individual team members' performance reviews, offering regular feedback regarding misses/errors and identifying additional training needs.
Collaborated with clients to understand their requirements and digital marketing strategies, ensuring deliverables met service level agreements.
Planned, executed, and measured ad campaigns, and conducted A/B testing on various paid media platforms, including Google, Meta, Programmatic, Twitter, LinkedIn, Quora, and numerous native ad publishers to deliver optimal ROI.
Developed and implemented Standard Operating Procedures (SOPs) and workflows.

Digital MarketingSEOPerformance MarketingTeam ManagementClient Management

Changing tree

Head Of Web Development and Digital Marketing

Dec 2016 – Oct 2018 · 1 yr 10 mos · Bangaon, West Bengal, India

Managed a team of 6 to 8 digital marketing professionals, providing guidance, mentorship, and direction to ensure team effectiveness and productivity. Responsibilities included recruiting, training, and performance evaluation of team members.
Designed, executed, and optimized digital marketing initiatives across various platforms, monitoring campaign performance metrics and making data-driven decisions to enhance outcomes.
Collaborated with stakeholders to allocate budgets effectively across digital marketing channels such as social media, SEO, content marketing, and paid advertising, ensuring optimal resource utilization to maximize ROI.
Provided analysis, solutions, and general marketing expertise to help organizations generate the best ROI for clients.
Understood client requirements and digital marketing strategies, ensuring deliverables met client service level agreements.
Optimized work processes, introduced the latest tools and management systems to increase team output.
Managed more than 40 active clients simultaneously, catering to their diverse digital marketing requirements globally.

Digital MarketingSEOContent MarketingTeam Management