Asif A.

CTO

Bengaluru, Karnataka, India11 yrs 7 mos experience

Key Highlights

  • Proven track record in leading high-performance engineering teams.
  • Expertise in building scalable, distributed systems.
  • Strong background in E-Commerce and Fintech industries.
Stackforce AI infers this person is a seasoned engineering leader in E-Commerce and Fintech sectors, specializing in scalable systems and team management.

Contact

Skills

Core Skills

Software As A Service (saas)Engineering LeadershipStrategic PlanningPaymentsRisk ManagementPayroll ManagementRisk HandlingTeam BuildingMarket Place DevelopmentTeam LeadershipTeam ManagementContent ModerationSystem OptimizationEngineering ManagementAngularjsBootstrap Css

Other Skills

Agile MethodologiesAlgorithmsAndroid DevelopmentCC++C/C++CSSComplianceData StructuresEclipseExt JSGitGo (Programming Language)HTMLHibernate

About

• Engineering leader with experience in building and leading high-performance, diverse teams creating distributed, multi tiered, scalable systems. • Passionate about driving technical excellence, fostering collaborative environments, and achieving outstanding results. • A proven track record of leading high-performance engineering teams to deliver exceptional results in E-Commerce(B2B & B2C), Social Media, Short Video Platform, SAAS. With a strong technical background and a passion for leadership, I excel in driving innovation, fostering collaboration, and achieving organisational goals. • Experience in managing multiple priorities and led teams to achieve the product targets effectively. Responsible for strategic planning, technical expertise, cross functional collaboration, conflict resolution, talent acquisition, team leadership & development, retention. • Solving complex business problems through Technology. • Engineer with experience in building Highly Available and Distributed Systems. • Development experience in multiple languages (Java, Python, JavaScript) across different tech stacks. Example: Spring Boot, Play Framework, Vert.x, Dropwizard, Google Guice, Lombok, Hibernate, GAE, Flask, NodeJS, RabbitMq, Kafka, Pub/Sub, Task Queues, AngularJS Distributed Cache: Memcache, Redis Databases: Postgres, Mysql, Spanner, BigTable, DataStore (Firestore now), Mongo OLAP: BigQuery, Redshift Cloud Infrastructure: AWS, GCP

Experience

11 yrs 7 mos
Total Experience
1 yr 10 mos
Average Tenure
2 yrs
Current Experience

Multiplier

Head of Engineering - Experience

Jun 2024Present · 2 yrs · Bengaluru, Karnataka, India · Remote

  • Multiplier is on a mission to empower a truly borderless working world. Through our best-in-class global employment platform, we enable leaders and hiring managers to employ, onboard, pay, and manage top talent across 150+ countries seamlessly, creating a diverse, inclusive, and agile workforce.
Software as a Service (SaaS)Engineering LeadershipProduct StrategySoftware Development

Rippling

Senior Engineering Manager

May 2022Jun 2024 · 2 yrs 1 mo · Bengaluru, Karnataka, India · Hybrid

  • Current responsibilities include Leadership & Team Management, Strategic Planning in developing and implementing engineering strategies aligned with the company's overall goals and objectives, Technical Expertise, Risk Management, Regulatory Compliance, Resource Allocation, Quality Assurance, Continuous Improvement, Performance Evaluation, Customer Focus, Innovation & Research.
  • Leading Finance Platform Org with major product areas including Payments, Reconciliation, Payments Ledger, Risk & Compliance.
  • Payments Platform : Payments platform is responsible to process payment instructions of multiple payment methods such as ACH CREDIT, ACH DEBIT, Same Day ACH, Outgoing FED (Domestic) WIRE, CHIP (SWIFT) WIRE, Drawdown (Reverse) WIRE, CHECK.
  • Payments Reconciliation for Rippling’s Bank Accounts is a complex process since it gets used across multiple use cases with different payment methods such as incoming wires, outgoing wires, Ach, Return Achs, Ach reversals, Agency Tax Payments, Lob Checks, Expert Pay Payments.
  • Payments Ledger : A scalable single source of truth providing end-to-end visibility into all financial transactions and balances which tracks and stores payment transactions (/trail) from initiation to settlement.
  • Compliance : OFAC screening of payment instructions is an important process for any business looking to ensure compliance with federal regulations while protecting itself from potential risks posed by those engaged in money laundering, terrorist financing, or other criminal activities.
  • Led US Payroll Engine & Payments which consisted of Payroll Schedule Management, Payroll Run Processing (Regular, New Hire, Transition, Termination, Correction Runs), Auto Approval of Payroll Runs, Company Payments, EE Payments, Tax Payments through (ACH, WIRE, CHECK), Risk Handling - (NSF, Clawbacks), EE & ER Bank Accounts, ACH Authorisation, Verification of Bank Accounts through Plaid, Micro Deposit & Withdrawals.
Engineering LeadershipStrategic PlanningTeam BuildingTeam ManagementRecruiting Marshal

Dealshare

Director of Engineering

Jan 2021Jan 2022 · 1 yr · Bengaluru, Karnataka, India · On-site

  • Led Engineering Teams for Discovery & Market Place business verticals at Dealshare.
  • Hired engineers across levels in Backend / Frontend / Dev Ops & EMs / SEMs.
  • Played a key role in the successful launch of Market Place for Dealshare.
  • Mentored and coached engineers, fostering their growth and instilling a culture of technical excellence.
  • Collaborated with senior leadership - CXOs, business heads to set and execute the engineering department’s strategic vision.
  • Worked with the Talent Acquisition & HR team from setting up Job Description for roles across Engineering, Headcount Planning, Budget Management, Interview Process & Panelist.
Team BuildingStrategic PlanningTeam Management

Sharechat

Engineering Manager

Aug 2019Dec 2021 · 2 yrs 4 mos · Bengaluru Area, India · Remote

  • People Management, Tech Design, Architecture, Scrum & Agile, Goal Setting, Process Management.
  • Building scalable systems and teams for Bharat's Social Media and Short Video Platforms.
  • Responsibilities include building and leading high performance teams across 8 different business verticals i.e Video Streaming, Creation Tech, Creator Ecosystem - Moj & Sharechat, Content Moderation, Business Operations Technology, Notifications and Jeet11 with an Org size of >42 reporting to me.
  • Responsible for setting up the roadmap wrt tech and business for these teams by closely collaborating with Product Managers and other stakeholders. Led the team from grooming, design, implementation, testing, release and post release cycle of software development.
  • Played a key role in the successful launch of Jeet 11, Social Commerce on Sharechat, Moj, Campaigns for Creators with Leaderboard on Sharechat & Moj, Content Moderation & Improving the quality of streaming content.
  • Apart from building highly scalable, fault tolerant and distributed systems, I was responsible for optimizing and managing operational cost of infrastructure wrt to the components owned by respective teams.
  • Hired large number of engineers across multiple levels in scaling up the teams.
  • Responsible for high retention rate of engineers across teams.
  • People management skills such as working with individual team members for their career roadmap, regular feedback, review & promotion cycles.
Team BuildingTeam Management

Blinkit

Tech Lead

Feb 2016Aug 2019 · 3 yrs 6 mos · Bengaluru Area, India

  • Grofers is a hyperlocal e-commerce company.
  • Leading and Mentoring the Fulfilment / First Mile / Last Mile team in Grofers.
  • "https://grofers.com/blog/journey-of-an-order-from-the-grofers-warehouse-to-your-doorstep/"
  • Working with technologies & frameworks such as: AWS, Spring Boot, Hibernate, Google's App Engine, Task Queues, DataStore (ndb), Memcache, OSRM, Ortools, RabbitMq, Redis, Flask, Celery, Sql Alchemy, Mysql, Postgres, StatsD, Grafana, AngularJs, Grunt, Bootstrap css.
  • First Mile is responsible for procuring and delivering orders from warehouse to fulfilment centre or dispatch centre. Last Mile is responsible for delivering orders from dispatch centres to customers.
  • Designed and implemented auto assignment of orders in a cart efficiently based on the availability of resources such as current capacity, location of FE (Field Executive) and avoiding cart split cases. This was an important feature when Grofers was running Market Place business model with Guaranteed 90 min delivery.
  • Migrated and launched a new version of Delivery Dashboard used in Last Mile operations on daily basis from Order Management System to Last Mile. Here the work was involved in AngularJS, Bootstrap CSS, Grunt, Node, Bower and Google App Engine.
  • Reorganised and restructured legacy code of last mile. Have created dashboards for system and configuration management used by the last mile operations. This helped in giving visibility and interface to LastMile operations team for managing system configuration as per their requirement.
  • Have designed and developed V1 of Route planning for vans in Last Mile when Grofers incorporated Vans for delivery instead of bikes, there by increasing efficiency and reducing cost per order in Last Mile.
  • Quickly modelled and launched FirstMile when Grofers was in a phase of changing their business model from market place to inventory based model by introducing super store merchants. This was implemented in GAE, Python, AngularJS, Bootstrap CSS.
Team BuildingTeam ManagementEngineering Management

Flipkart

Software Development Engineer

Jan 2015Jan 2016 · 1 yr · Bengaluru Area, India

  • Worked on Accounting Platform and Last Mile Team in Ekart, (Flipkart's own logistics arm).
  • Designed, implemented new accounting service with platform oriented architecture in Ekart and migrated from legacy tightly coupled accounting service.

Strand life sciences

Software Engineer

Jun 2014May 2015 · 11 mos · Bangalore, India

  • Strand focuses in data mining, predictive modelling, computational chemistry, software engineering, bioinformatics, and research biology to develop software and services for life sciences research.
  • At Strand, I have worked on the projects Elixir and iManage.

Boltell

SDE Intern

May 2013Jul 2013 · 2 mos · Bangalore,INDIA

  • Boltell is a consumer internet company focussed on making the online shopping experience in India pleasurable.
  • I have worked on their online E-commerce Portal allthingscustomized.com and Cloud-Based Operational Intelligence (Business Analytics).

Education

Indian Institute of Technology Hyderabad

B.Tech (Hons) — Computer Science and Engineering

Jan 2010Jan 2014

SRI CHAITANYA JUNIOR COLLEGE, Kakinada

Intermediate +12 — Maths Physics Chemistry

Jan 2008Jan 2010

DAV Public School

Jan 1996Jan 2008

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