Oct 2024 – Jul 2025 · 9 mos · Bengaluru, Karnataka, India · Hybrid

• GrowthX is the community of Top 1% growth leaders in India. As a Mentor, I help capstone teams to make their growth strategies and craft better insights.
• Winner and Speaker at GrowthX’s flagship Demo Day 18 event with over 3000 attendees.

Jul 2024 – Nov 2025 · 1 yr 4 mos · Bengaluru, Karnataka, India

• Making Flipkart IPO ready with ‘BOLT’ - GenAI Reconciliation-as-a-Service that reconciles asynchronous databases.
• BOLT supports 100+ dataset configurations with a Gen AI powered onboarding setup.
• Achieved ~99.99% accuracy across 200+ datasets (~1TB). Coupled with a Machine Learning Anomaly Detector that flags outliers in unlabelled data and identifies 1mil+ accounting discrepancies adding $300k/month to bottom-line profit.
• My products make sure the firm’s numbers are fool proof, all while the user interacts with enterprise data and worldwide context through a trained AI LLM.

Jan 2023 – Jul 2024 · 1 yr 6 mos

• Owned Product Roadmap and Go-To-Market strategy to reduce user churn, optimize acquisition, onboarding, engagement, retention, and monetization on WadogoX platform.
• Improving the revenue, efficiency and targeting capabilities for InMobi's Demand Side Platform and it's Machine Learnt Bidder Model.
• Working with the Data Science team to measure and improve the precision and accuracy of a Gradient Boost ML Model that detects ad fraud based on 30+ user attributes.
• Driving adoption across stakeholders for the current version, which has reduced fraud by 75% while affecting less than 5% of revenue.
• Partnering with designers and engineers to work on the backend and design overhaul for IAP - a $20mil ARR platform. The aim is to redesign legacy features and refactor backend code to a new UI, which will result in an estimated ~90% lesser downtime and halved average session time.

Sep 2022 – Jan 2023 · 4 mos

• Developed a real-time predictive dashboard using Python and Power BI that profiles existing users of an app and suggests target lookalike audiences amongst 10 billion+ ad requests received in a day.
• Put together product surveys and ‘go-to-market’ feature prioritization frameworks for self-serve platform ‘WadogoX’. Collaborated with sales, trading, and engineering units to onboard 50+ agencies and hit $200k media-flow in the platform’s first quarter.
• Measured accuracy and precision of a Machine Learning data model using Box Plots and Decision Trees.

Jul 2020 – Sep 2022 · 2 yrs 2 mos

• Worked on developing long term relationships with 40+ brand representatives, understanding business and market context, and orchestrating multi-channel marketing campaigns utilising the ad-tech product offerings of InMobi.
• Business owner for InMobi's self-serve affiliate platform WadogoX. Managed revenue portfolio equivalent to a seed-funded company.

Jun 2019 – Jul 2020 · 1 yr 1 mo

• Primary business manager for InMobi's self-serve serve platform WadogoX.

Jan 2022 – Jun 2022 · 5 mos · Mumbai, Maharashtra, India

• Co-founded and managed Bollywood Ethnic - bootstrapped e-commerce platform targeted at NRIs based out of US, UK, Canada, and Australia.
• Implemented logistics, marketing, sales, and QA channels focused on providing the top 1% of quality ethnic-wear from established manufacturing houses and individual designers.
• Built a Shopify store catering to 10k+ unique visitors per day across geographies.

May 2018 – Jul 2018 · 2 mos · Srikakulam, Andhra Pradesh, India

• Aided Sri Ram Mohan Naidu in his political campaign for the seat of Srikakulam in 2018.
• Ran on-ground monitoring and survey of medical facilities, water and food, street safety, and women safety in the district.
• Developed action plans for tackling hygiene and wild animal safety.
• Analysed voter turnout profiles and developed insights on public issues and campaigns talking points on weaker seats.
• Mr. Naidu won the elections by landslide.

Mar 2018 – Jun 2019 · 1 yr 3 mos · Pilani, Rajasthan, India

• Social Media and Online Brand management for small to medium businesses.
• Developed marketing strategies across all prominent marketing channels online focusing on ROAS and ROI for price sensitive businesses - cloud kitchens, e-commerce stores, and non-profits.