Ayush Sharma — Digital Marketing Specialist
Marketing Analytics professional with hands-on and managerial experience in marketing impact measurement through analyses like Marketing Mix (Media Mix / MMM), attribution, campaign analytics, and MTA. Experience with online (email, mobile, website, social media, search, display, etc.) and offline channels (TV, F2F, OOH, field calls, etc.). Adept at converting marketing objectives to measurement frameworks and delivering tailored recommendations to clients. Well versed with segmentation, sizing, and other related analytics. 8+ years of overall experience and managing $2M+ annually.
Stackforce AI infers this person is a Marketing Analytics expert with a focus on Healthcare and Digital Customer Experience.
Location: Bengaluru, Karnataka, India
Experience: 9 yrs 2 mos
Skills
- Business Intelligence (bi)
- Customer Engagement
- Marketing Analytics
Career Highlights
- 8+ years of experience in marketing analytics.
- Expert in Marketing Mix Modeling and campaign measurement.
- Managed $2M+ annually in marketing budgets.
Work Experience
Meta
Marketing Science Partner (10 mos)
ZS
Analytics Manager (8 mos)
Decision Analytics Consultant (2 yrs 11 mos)
Decision Analytics Associate Consultant (2 yrs 3 mos)
VLCC personalcare
Management Trainee (5 mos)
Intern (2 mos)
Infosys
System Engineer (2 yrs 1 mo)
Education
PGDM at Indian Institute of Management Rohtak
Bachelor of Engineering - BE at IET DAVV
Mathematics and Computer Science at St. Paul's H. S. School