Chanchal Raj

Co-Founder

Mumbai, India10 yrs experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Led digital lending product development for millions of customers.
  • Founded multiple startups focusing on growth and healthcare.
  • Expert in AI-driven marketing strategies and automation.
Stackforce AI infers this person is a Growth and Product Strategy expert in FinTech and Healthcare sectors.

Contact

LinkedIn

Skills

Core Skills

Ai StrategyGo-to-market StrategyProduct ManagementMarketing AutomationStrategic PartnershipsProject Management

Other Skills

Market EntryBrand CementingStakeholder ManagementGrowth StrategiesSocial Media MarketingPartner Relationship ManagementStrategic HiringEvent ManagementProduct Led growthFinTechGrowth HackingCustomer Experience TransformationMarketingDigital MarketingOnline Marketing

About

AI Products and Growth Strategy professional with experience in Texas Instruments, HDFC Bank and multiple startups in 10x growth phase

Experience

10 yrs
Total Experience
1 yr 5 mos
Average Tenure
2 yrs 10 mos
Current Experience

Mashuch

Founder, Growth and Product Consultant

Jul 2023 – Present · 2 yrs 10 mos · Remote

  • Providing executable Go-to-Market strategy with Hyper Growth, Brand Positioning and Marketing Automation. Building systems for extensive use of AI in Marketing.
AI StrategyGo-to-Market StrategyMarket EntryMarketing AutomationBrand Cementing

Hdb financial services ltd.

VP Product and Growth Marketing Digital Lending

Oct 2022 – Jun 2023 · 8 mos · Mumbai, Maharashtra, India · On-site

  • Driving digital lending product and growth.
  • Creating an end to end digital lending product for existing customers to get personal loans. Working with multiple stakeholders; BU owners, policy, risk, telesales, digital marketing, IT and operation; to enable a smooth experience for millions of existing customers across india.
  • Driving Marketing automation to increase conversions, improve customer satisfaction, reduce drop-offs and complaints raised
Marketing AutomationProduct ManagementStakeholder ManagementGrowth Strategies

Aaspatal

Co-Founder, CMO at Rural HealthTech startup

Jun 2020 – Mar 2022 · 1 yr 9 mos · Delhi

  • Providing affordable primary healthcare to Rural India.
  • Partnered with 12 doctors and 5 hospitals, worked with rural leaders.
  • Reached 15 villages with EV clinic and micro clinics.
  • Launched franchisee model for nurses.
  • Created cluster model for hospitals, doctors and nurses.
Social Media MarketingPartner Relationship ManagementStrategic PartnershipsStrategic HiringEvent ManagementProject Management

Neovoter

Social Engineer and Founder

Jan 2020 – Mar 2022 · 2 yrs 2 mos · Greater Jaipur Area

  • 360 degree potential unlocking of rural areas. Providing life sustaining amenities, employment and thought process.
Project Management

Jungleworks

AVP marketing

Apr 2019 – Sep 2019 · 5 mos · Chandigarh

  • B2B Marketing, Saas marketing, Adwords, Branding

Onlinetyari

Head of Marketing and Monetization

Sep 2017 – Sep 2018 · 1 yr · Gurugram, Haryana, India

  • Created a marketing automation engine that launched 40 targeted campaigns each day on 7 channels.
  • Grew revenue 10x, engagement 15x within 9 months and app downloads to 10 mn.
  • Launched new subscription product Tyari PLUS
Project Management

Hdfc bank

Senior Manager

Jun 2015 – Feb 2016 · 8 mos

  • Driving change across online banking channels.
Project Management

Texas instruments

Digital Marketing at Texas Instruments

Jun 2012 – Sep 2014 · 2 yrs 3 mos · Bangalore, India

  • Responsible for marketing budget planning, media planning, content design, New channel partnerships
  • Managed Email Campaigns, Social Media Pages, Facebook Ads, Youtube Channel, Micro-sites, Media Content Creation
  • Started Listening and Retargeting campaigns on Email and Facebook
  • Optimized E-mail Creatives, Facebook ads, Google Ads for better ROI and wider Reach

Avon products

Summer Trainee - Marketing Strategy

Apr 2011 – Jun 2011 · 2 mos · Gurgaon, India

  • Summer Trainee - Marketing Strategy
  • Conducted primary research for identifying purchase drivers for consumers
  • Identified portfolio gaps after analysis of the current portfolio and benchmarking it vis-à-vis competition
  • Mapped brand imagery, brand differentiation and developed competitive framework for the category
  • Suggested improvements in value propositions, product packaging and product offering

Education

Indian Institute of Technology, Delhi

B. Tech. — Electrical Engineering

Jan 2004 – Jan 2008

Indian Institute of Management, Kozhikode

PGDM

Jan 2010 – Jan 2012

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