Chand Kapoor

Business Development Executive

Bengaluru, Karnataka, India7 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Proven track record in driving e-commerce growth.
Expertise in managing FMCG and D2C brands.
Strong analytical skills for market insights.

Stackforce AI infers this person is a B2C E-Commerce professional with expertise in FMCG and brand management.

Contact

chandkapoor04@gmail.com LinkedIn

Skills

Core Skills

Business DevelopmentPnl ManagementSales And Marketing

Other Skills

StorytellingAccount ManagementMarket ResearchCRMSocial Media MarketingTeam ManagementPublic RelationsTeamworkEnglishCommunicationMicrosoft OfficeEvent ManagementResearchSPSSSocial Media

About

As a Category Manager at Amazon, I am responsible for managing multiple direct-to-consumer and fast-moving consumer goods brands in skincare, derma cosmetics, and makeup tools. I leverage my skills in customer relationship management, market research, and analytics to optimize sales performance, customer satisfaction, and brand visibility across the online marketplace. With over 6 years of experience in sales and marketing, I have a proven track record of delivering growth and profitability for various categories and segments in the e-commerce industry. Prior to joining Amazon, I was a Senior Category Manager at Blinkit, where I handled beverages and packaged foods. A seasoned professional, I have worked with brands to build partnerships, drive topline, identify whitespaces-basis customer searches, and devise social and GTM strategy for offline brands to foray into e-commerce. Experienced Professional with knowledge of: key trends in Beauty and Grocery space; D2C brands and growth levers, customer behavior and purchase journey, what works better for brands FMCG vs New Age, D2C Brand journey.

Experience

7 yrs 9 mos

Total Experience

1 yr 11 mos

Average Tenure

4 yrs 5 mos

Current Experience

Amazon

3 roles

Senior Business Development Manager | Amazon Ads

Jul 2024 – Present · 1 yr 10 mos

StorytellingBusiness Development

Senior Category Manager | Amazon Beauty

Mar 2024 – Jun 2024 · 3 mos

PnL Management

Category Manager | Amazon Beauty

Nov 2021 – Mar 2024 · 2 yrs 4 mos

Account ManagementPnL ManagementSales and Marketing

Blinkit

2 roles

Senior Category Manager

May 2020 – Jun 2021 · 1 yr 1 mo

Beverages & Packaged Foods

PnL ManagementSales and Marketing

Category Manager

Jul 2019 – May 2020 · 10 mos

P&L Management: Improve sales revenue & gross margins for category, responsible for pricing,
merchandising, assortment planning & user/cart penetration.
Handling Noodles, Sauces & Chocolates portfolio, managing ~20 national and regional brands in terms of marketing support, inventory optimization, SKU performance metrics & new launches.
Category Insights: Understand current market potential, competitor's strategy, category
opportunities and growth opportunities.
Identify category trends, and lead the sales strategy. Closely worked with brands to acquire and retain
users, target lapsers through marketing intervention.

Itc limited

2 roles

Assistant Manager, Marketing (Under Training)

Jul 2018 – Jun 2019 · 11 mos · Ahmedabad, Gujarat, India

Sales and Marketing

KITES Intern

Apr 2017 – May 2017 · 1 mo · Kolkata Area, India

KITES Intern, E Commerce and Institutional Business
Project Title : To establish a robust supply chain network for ITC's E Commerce business.
Awarded a Pre-Placement Offer for Sales and Marketing domain.

Towers watson

Graduate Trainee - Project Intern

Dec 2015 – Jun 2016 · 6 mos · Gurgaon, India

Worked on strategic HR Consulting projects pertaining to Compensation and Rewards Benchmarking, Benefit Benchmarking Market Pricing and the alignment of HR Policies with Business Strategy.
Undertaking business development initiatives and market research across business verticals for Tower’s Watson Total Rewards Survey, Pulse Surveys 2016 and market trend reports for HR domain across business verticals.

Corporation bank

CCPC Intern

Jun 2013 – Jul 2013 · 1 mo · New Delhi Area, India

Critically analyzed the current products and policies of the bank and worked on the bank’s Risk Assessment Model and ERP software.
Suggested changes to increase awareness about the products offered by the bank and to increase customer base.