David Pombar Lourido

Co-Founder

A Coruña, Galicia, Spain20 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in bridging communication gaps in product teams.
  • Proven track record of improving product adoption.
  • Strong leadership in data-driven product strategies.
Stackforce AI infers this person is a Product Strategist with extensive experience in E-commerce and data-driven product management.

Contact

Skills

Core Skills

Product StrategyProduct Management

Other Skills

Marketing de productosDiseño de productosProduct LeadershipB2CCompetitive AnalysisAnalyticsLiderazgo de equiposDesarrollo de productosComunicaciónProblem SolvingTeam ManagementJavaScriptE-commerceMobile PaymentsBusiness Development

About

Senior Product Strategist at Trackingplan, ensuring data analysts maintain data quality through marketing observability. With 18+ years of experience driving digital product development. I help teams identify and solve complex data issues to improve product adoption. Thriving in collaborative environments to bridge communication gaps and optimize processes.

Experience

20 yrs 3 mos
Total Experience
2 yrs
Average Tenure
3 yrs 3 mos
Current Experience

Trackingplan

Swiss army knife

Mar 2023Present · 3 yrs 3 mos · A Coruña, Galicia, Spain · Remote

  • Trackingplan is a marketing observability solution that automatically detects errors in digital analytics, marketing pixels, campaigns and data privacy.

Packlink.com

VP of Product

Aug 2021Nov 2022 · 1 yr 3 mos

  • Led product and design teams to create a strategy focused on increasing customer lifetime value (LTV)
  • Established data-driven processes to make informed decisions and share data with other departments to ensure company-wide impact
  • Developed data-driven initiatives to improve customer-centric product value and increase LTV
  • We improve the conversion of some services in more than 30% and improve the margin reducing fraud working together with the data team
Marketing de productosDiseño de productosProduct LeadershipProduct StrategyB2CCompetitive Analysis+7

Inditex

2 roles

Product & UX at Zara.com

Feb 2020Aug 2021 · 1 yr 6 mos

  • Spearheaded the transition to a product-focused team, driving strategy, metrics and feature development.
  • Built a cross-functional design team, introducing a design system to increase product team efficiency, impact and speed.
  • We increase the engagement of the users mostly on the mobile APPs and improved the conversion and AOV in the main markets
Diseño de productosProduct LeadershipProduct StrategyB2CAnalyticsLiderazgo de equipos+5

Head of commercial technology at Zara.com

Sep 2018Jan 2020 · 1 yr 4 mos

  • Led the successful migration of internal tools from legacy platform to custom platform, reducing manual workload by 40% and increasing revenue by 13%
  • Developed new tools to support commercial teams, further reducing manual task time and enhancing overall performance
Diseño de productosProduct LeadershipProduct StrategyAnalyticsLiderazgo de equiposDesarrollo de productos+4

La locomotora

Switchman (CoFounder)

Jan 2017Sep 2018 · 1 yr 8 mos · Greater Madrid Metropolitan Area

  • The switchman is responsible for all trains arriving on time to their destination. Handles the changes of needles and directs the machinists contributing with the necessary resources for their machines.
  • La Locomotora is a project incubator focused on eCommerce. My responsibility at La Locomotora is to define and test new products in the market, coordinate the lead generation and sales with the marketing team and manage the evolution of our products.
  • Currently we are working on: Taiga.io, Cardboardanimals.com, Tallerlaser.com and tarjetaspremium.com
Marketing de productosDiseño de productosProduct LeadershipProduct StrategyB2CCompetitive Analysis+7

Menéame comunicacions s.l.

Product Advisor

May 2016Oct 2017 · 1 yr 5 mos · Greater Santiago de Compostela Metropolitan Area

  • Meneame.net is a Spanish clone of Digg. With the arrival of the new management team, I was required for help to evolve the platform and develop from scratch a new concept of mobile application.
Marketing de productosDiseño de productosProduct LeadershipProduct StrategyB2CCompetitive Analysis+4

Setpay

CEO

Jan 2012Mar 2018 · 6 yrs 2 mos · Greater Santiago de Compostela Metropolitan Area

  • SetPay is a payment method provider that was born as an alternative to the expensive services and complex processes of banks in Europe.
  • As the founder of the company, my role evolved as it grew, starting more focused on the product and the technology to go little by little focusing on sales, investment attraction and team management.
Marketing de productosDiseño de productosProduct LeadershipProduct StrategyCompetitive AnalysisAnalytics+6

Freelance

Web developer

May 2011Jan 2012 · 8 mos · Internet

  • Ruby on Rails
  • Javascript
  • HTML
  • CSS
  • SQL
Problem Solving

Tapershop

CoFunder, Marketing and Product

Sep 2009Dec 2010 · 1 yr 3 mos

Diseño de productosDesarrollo de productosProblem SolvingProduct Management

Coremain

2 roles

Product Manager

Promoted

Mar 2009Apr 2011 · 2 yrs 1 mo

  • Working in the Galician health service as a project manager of several software products used in hospitals.
Diseño de productosDesarrollo de productosProblem SolvingProduct Management

Digital Product Consultant

Oct 2006Oct 2008 · 2 yrs

Problem Solving

Sivsa

Project Manager

Oct 2008Mar 2009 · 5 mos

Problem Solving

Altia

Customer support

Sep 2004Oct 2005 · 1 yr 1 mo

Problem SolvingTeam Management

Education

Universidade da Coruña

Ingeniería Técnica en Informática de Gestión — Informática

Jan 2004Jan 2009

Academia Delta

Ciclo Formativo de Grado Superior en Administración de Sistemas Informáticos — Tecnología de la información

Sep 2002Jun 2004

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David Pombar Lourido - Co-Founder | Stackforce