Debasmita Priyadarshini

Digital Marketing Specialist

Pune, Maharashtra, India8 yrs 6 mos experience

Key Highlights

  • Expert in crafting compelling brand stories.
  • Proven track record in digital marketing campaigns.
  • Strong leadership in building effective marketing teams.
Stackforce AI infers this person is a Digital Marketing and Brand Management expert in the MarTech industry.

Contact

Skills

Core Skills

Marketing Operations ManagementDigital Marketing StrategyDigital MarketingGo-to-market StrategyLead GenerationMarketing CampaignsProduct ManagementProject ManagementMarketing StrategyProduct MarketingDigital Marketing ManagementTeam ManagementSearch Engine Optimization (seo)

Other Skills

AnalyticsBacklinksBranding & IdentityCascading Style Sheets (CSS)Content CreationContent DevelopmentDigital Marketing ExperienceE-commerce SEOFacebook AdsFacebook Ads ManagerFacebook Fan Page CreationFacebook MarketingFacebook PixelGoogle AdsGoogle Analytics

About

Marketing Operations Management| Digital Marketing and Brand Management Professional | Building Memorable Brands & Driving Digital Excellence. I am a strategic and creative marketer specializing in digital marketing, brand development, and consumer engagement. My goal is to craft compelling brand stories and deliver exceptional marketing campaigns that not only captivate audiences but also drive measurable business outcomes. With expertise in SEO, social media strategy, content marketing, and campaign management, I thrive in transforming complex ideas into impactful strategies. By leveraging data insights and creative innovation, I’ve successfully led initiatives that enhance brand visibility and strengthen customer loyalty. Core Expertise: Digital Marketing Strategy: End-to-end campaign planning and execution. Brand Management: Defining and maintaining a consistent brand identity. Content Creation: Engaging narratives that inspire and connect. Analytics & Optimization: Data-driven decision-making for continuous improvement.

Experience

8 yrs 6 mos
Total Experience
1 yr 2 mos
Average Tenure
1 yr 7 mos
Current Experience

Shopisthan (india)

Marketing Operations Manager

Nov 2024Present · 1 yr 7 mos · Pune, Maharashtra, India

  • Marketing Operations, Performance Marketing, Lead Generation, Go to Market strategy
Operations ManagementGo-to-Market StrategyGoogle AdsPerformance MarketingMarketing CampaignsMarketing Operations Management+1

Edu plus now

Assistant Manager -Digital Marketing

Feb 2023Oct 2024 · 1 yr 8 mos · Pune, Maharashtra, India · On-site

  • Working as Assistant Manager - Digital Marketing where managing all Social media channels, out sourced Digital marketing team, building Digital Marketing inhouse Team, Go to market strategies, budget planning and reporting, performance monitoring and reporting, Extraaedge CRM Management and monitoring, LinkedIn Ads, Facebook ads, Google Ads, YouTube ads. Helping Sales team with Analytics for the Growth of closing, Analysis on Warm, cold and closed leads and strategies accordingly, Manage the CPL of every platform, Vendor Management. Recently I have successfully executed the implementation of IVR calling for the sales team and Truecaller verification which will increase the warm lead volume and sales volume. Also created an email marketing funnel as well as WhatsApp marketing funnel using automation tools.
Go-to-Market StrategyPay Per Click (PPC)Content CreationVendor ManagementPerformance MarketingMarketing Campaigns+5

Shopisthan india private limited

3 roles

Product Manager

Aug 2022Jan 2023 · 5 mos

  • Promoted as Product Manager to handle multiple products like Shobio, Shopisthan, Shopisthan for Business of Shopisthan India Pvt Ltd including Marketing, operations, Client Handling etc
Go-to-Market StrategySoftware as a Service (SaaS)Pay Per Click (PPC)Social Media MarketingSocial MediaE-commerce SEO+4

Project Manager

Promoted

Mar 2021Aug 2022 · 1 yr 5 mos

  • Responsible for Project Shopisthan Business, Shopisthan and also client management. As a Project Manager managing different projects. Hiring and and providing training for the projects to Developers, Marketers and Digital Marketers. Task Distribution and Decision making is one of the key responsibilities.
  • Communicating with CTO and Providing the System Architecture and explaining the detailed structure of the project and planning Development accordingly to Dev Team. Currently managing web applications, and mobile Application for both the projects and also manage the deployment on AWS, Heroku and DevOps part of the System.
  • In Marketing making business strategies, campaign strategies, budget finalization, report preparation, planning to scale the employees, planning online and offline marketing strategy, Handling social media organically and handling clients as well as running paid ads
Software as a Service (SaaS)Marketing StrategyPay Per Click (PPC)Project ManagementProduct DevelopmentTeam Management+1

Product Marketing Manager

Jan 2021Mar 2021 · 2 mos

  • Handled offline and Online Marketing Team and Design Team, prepared strategy for Social Media Promotion, all marketing strategies need to implement on the site, budget sheet preparation, pitch deck preparation, campaign budget and planning, Report Preparation, Recruitment planning, Trained new comers, looked after all SEO, SMM, SMO, Content, SEM part and made result driven strategy
Social Media MarketingFacebook PixelFacebook MarketingMarketing CampaignsFacebook Ads ManagerBacklinks+4

The tech cubes

Digital Marketing Manager

Mar 2020Jan 2021 · 10 mos · Pune, Maharashtra, India · Remote

  • Worked as Digital Marketing Manager and I have managed Digital Marketers, SEO Executives, UI Designers, Developers and Graphic Designer. involved in task distribution to team, client handling, hiring interns as well as employees, provide the performance report of each member of the team. I was responsible for managing all the social Media channels organically as well as manage paid ads, Google AdWords, SEO, ORM. Handled clients from different zones, like US, UK, India..etc provide their budget report, manage social media channels and paid ads
Pay Per Click (PPC)Social Media MarketingContent DevelopmentTeam LeadershipDigital Marketing ExperienceBacklinks+2

Report consultant

2 roles

Search Engine Optimization Team Lead

Promoted

Jun 2019Mar 2020 · 9 mos

  • Responsible for managing Report Consultant SEO team. I was responsible for the number of PR Promotions, number of leads, team performance, individual performance, checking all PR sites performance and plan accordingly, Google Analytics visualisation, recruitment of new SEO people and provide training to them in their probation period and finalization of candidates after the probation period
BacklinksSearch Engine Optimization (SEO)

Search Engine Optimization Executive

Sep 2018Jun 2019 · 9 mos

  • SEO Executive responsible for press releases, ranking on Google News, keywords research related to different markets

Webheay technologies india private limited

Digital Marketing Executive

Mar 2018Aug 2018 · 5 mos · Pune Area, India

  • Digital Marketing Executive

Peak pacific group

Software Engineer

May 2016Jan 2017 · 8 mos · Pune, Maharashtra, India

  • Trainee Java Developer

Education

Centre for Development of Advanced Computing (C-DAC)

Post Graduation Diploma — DAC (Diploma Advanced Computing)

Jan 2015Jan 2016

C.V.Raman College of Engineering

Master of Technology (M.Tech.) — Computer Science and Engineering

Jan 2012Jan 2014

Odisha University of Technology and Research

B.Tech — Information Technology

Jan 2008Jan 2011

Bhubanananda Odisha School of Engineering (Bose), Cuttack

Diploma of Education — Information Technology

Jan 2004Jan 2007

Stackforce found 100+ more professionals with Marketing Operations Management & Digital Marketing Strategy

Explore similar profiles based on matching skills and experience