Diksha Sengar

Product Manager

Noida, Uttar Pradesh, India4 yrs 8 mos experience

Most Likely To SwitchAI ML Practitioner

Key Highlights

Expert in product management with a strong engineering background.
Proven track record in AI automation and CRM workflows.
Skilled in cross-functional collaboration and user-centric design.

Stackforce AI infers this person is a Product Manager with a strong background in SaaS and AI-driven solutions.

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Skills

Core Skills

Product ManagementAi AutomationCrmData AnalyticsBusiness Growth StrategiesUser ResearchFrontend DevelopmentUi/ux DesignSoftware DevelopmentProblem Solving

Other Skills

Business Process ImprovementAI/LLM ToolsAPI DocumentationData Analytics (SQL)JiraFigma (Software)User Interface DesignFunnel OptimisationPRD WritingJavaScriptTechnical DocumentationREST APIsPostman APIGo-to-Market StrategyA/B Testing

About

I build products that solve real problems at scale. I started my career as an SDE - 4 years across Capgemini and Paytm - before making a deliberate move into product management. That engineering background is now my edge: I can sit with a developer, read the API docs, and write specs that actually get built right. At Justdial, I own CRM workflows, AI/LLM-based automation, lead allocation systems, and performance dashboards - all used across multiple branches and sales teams. I work closely with business, tech, design, and QA, and I care a lot about shipping things that actually work - not just things that ship. I've been part of the full product cycle: discovery, PRD writing, sprint planning, OKR tracking, and post-launch iteration. I enjoy messy problems, cross-functional chaos, and finding the simplest fix to the most complicated-sounding issue. I'm actively exploring PM roles across all domains - consumer, B2B, fintech, SaaS, platform, or growth. I don't believe in limiting myself to one niche. If the problem is interesting, I'm in. 📩 dikshasengar1510@gmail.com

Experience

4 yrs 8 mos

Total Experience

1 yr 2 mos

Average Tenure

2 yrs

Current Experience

Justdial

Assistant Product Manager

Jun 2024 – Present · 2 yrs · Noida · On-site

Building and owning core product systems at Justdial - spanning AI automation, CRM workflows, lead intelligence, and performance tooling used across multiple branches and sales teams.
AI Bot Integration: Led end-to-end discovery, PRD, and integration of third-party AI bots into the Justdial ecosystem, fine-tuning LLMs on agent scripts for human-bot conversations and embedding them into internal CRM and lead systems.
LLM Call Audit Engine: Defined OKRs, wrote PRD, and shipped an automated Call Audit Engine for high-volume sales calls, integrating LLM and translation tools to automate QA feedback for sales agents.
Lead Allocation Engine: Designed and launched a dynamic lead reallocation system using rule-based and performance-weighted logic, eliminating revenue leakage from untouched leads.
CRM Roadmap (Genio): Own the full roadmap for our agent-side CRM tool used by thousands of sales executives, driving sprint planning, JIRA, Figma collaboration, UAT, and API validation across product squads.
Performance Dashboards: Led discovery and redesign of internal dashboards (web + mobile) for leadership, enabling real-time visibility into sales KPIs and conversion metrics.
Campaign Optimization: Manage and optimize lead generation campaigns by identifying funnel drop-offs and fixing data logic gaps.

Business Process ImprovementBusiness Growth StrategiesProduct ManagementAI Automation

Freelance

Career Transition | Frontend Developer Freelance - Product & Web Projects

Dec 2023 – May 2024 · 5 mos · Remote

Used this period to make a deliberate transition into product management.
Completed the Upraised Product Management Fellowship - covering product strategy, metrics, user research, PRD writing, and execution frameworks.
Worked on freelance web and mentoring projects - strengthening user empathy, communication, and end-to-end delivery.
Built case studies and mock PRDs across consumer and B2B product scenarios.

Problem SolvingPRD WritingProduct ManagementUser Research

Paytm

SDE (Frontend)

May 2023 – Nov 2023 · 6 mos · Gurugram, Haryana, India · Hybrid

At Paytm, I worked on frontend development for high-traffic investment flows, improving application performance, code maintainability, and UI consistency.
What I worked on:
Rebuilt and modularized complex UI components for better reusability and cleaner code architecture.
Optimized page load performance and fixed rendering issues across key user journeys.
Identified and resolved UI bugs and functional defects through debugging, QA cycles, and code fixes.
Collaborated with designers and backend engineers to ensure accurate implementation of requirements.
Maintained UI consistency and improved component-level performance.
Impact:
Delivered smoother and more reliable user interactions by reducing UI friction and optimizing load times.
Improved maintainability of the codebase through structured, reusable React components.

User Interface DesignJavaScriptFrontend DevelopmentUI/UX Design

Capgemini

Senior Analyst (Senior Software Developer)

Aug 2021 – May 2023 · 1 yr 9 mos · India · Hybrid

At Capgemini, I worked as a PEGA developer on diagnosing and resolving user-reported issues across large-scale internal systems. My role required deep investigation, collaborative debugging, and building stable workflow fixes.
What I worked on:
Resolved 150+ user issues by analyzing logs, identifying root causes (RCA), and implementing clean technical solutions.
Used ServiceNow (SNOW) extensively for ticket analysis, user communication, and workflow tracking.
Designed and deployed fixes on PEGA software on the client's project for recurring problems by updating business rules, workflows, and system configurations.
Coordinated with cross-functional teams to validate issues, communicate updates, and ensure smooth resolution.
Maintained clear documentation of all changes, solution steps, and technical learnings.
Impact:
Improved system reliability by fixing recurring workflow breakdowns and eliminating root-level issues.
Reduced repetitive escalations through strong RCA and preventive solution design.