Dr. Alejandro Canonero — CEO
▶︎ WHO I AM - Results driven Revenue Generation Executive - Interim, Fractional Executive that Gets Things Done. - Ex-Google, AWS, HP, Criteo, Teradata, DELL-EMC - €500MM+ Cloud, SaaS & AI Revenue Creator - 5× Ecosystem Accelerator turned €100 M+ ARR added across EMEA, Americas & APAC. - Technology Researcher - Best-Selling Author. - Advisor to Founders & Boards. ▶︎ WHAT I DO - I help companies deploy Artificial Intelligence into their revenue engine to produce ROI. • Design full-funnel GTM strategies: Ecosystem led ICP, pricing, enablement, partnership, sales & marketing. • Develop Board-Level & C-suite proposals to capture multimillion dollar opportunities. • Lead and Coach Talented cross-functional teams: Product, Marketing, Sales, RevOps—for flawless execution. • Build partner & marketplace programs that unlock global reach and cost-efficient growth. • Led & Owned Big Data Implementations: Bank of Boston ( BofA) & Telecom. • Sold ISV SaaS products: Teradata, Vantive, Oracle, Documentum, Meridio, Criteo & Kyriba. • Integrated HW & SW into turn key Solutions at Hewlett-Packard & Dell EMC. • Led Cloud GTM and SW marketplace at Amazon & Google Cloud. ▶︎ HOW I CREATE VALUE ✓ Revenue Drove >€100 M incremental ARR by aligning product roadmaps with buyer needs. ✓ Ecosystem 5× pipeline through mutually beneficial partner value props and shared OKRs. ✓ Scalability Data-driven GTM frameworks that lift forecast accuracy and resource allocation. ✓ Transformation Guided AI, cloud, and subscription pivots that turned disruption into advantage. ▶︎ STRENGTHS Principles & Values driven Pattern-spotter who converts data into foresight; mentor-coach scaling talent and culture; focused on customer value and disciplined on metrics; Calm in high-stakes situations. Operates & thrives in Honest & Ethical hyper-growth & turnaround scenarios with bias to action and radical candor. ▶︎ THOUGHT LEADERSHIP Keynote speaker at Web Summit, Industry events, HP, Amazon & Google Summits; featured in multiple podcasts and publications on ecosystem-led growth. My bestseller Book, War of the Ecosystems, distils playbooks for SaaS, AI, and Cloud scale-ups. ▶︎ ACHIEVEMENTS + CHARACTER * Doctor in Business Administration, Master in Business Administration, Bachelor in Business. * Best Selling Author: War of the Ecosystems. * Certified Ironman Instructor and 5XFinisher. * Certified Scuba Diving Instructor and Shark Diver. * Rotary Club Scholarship Award Winner. * Certificate in Automotive Electrical & Carburetion. * Certificate in Civil Defence IFISE. * Scout Leader for Boys & Girls.
Stackforce AI infers this person is a SaaS and Cloud Ecosystem expert with a focus on AI-driven revenue strategies.
Location: Dubai, Dubai, United Arab Emirates
Experience: 36 yrs 1 mo
Career Highlights
- Generated over €500MM in Cloud and AI revenue.
- 5x Ecosystem Accelerator with €100M+ ARR growth.
- Best-selling author on SaaS and AI strategies.
Work Experience
ByteDance
AI, MaaS, Cloud Ecosystem, Partnerships, Sales & Solutions (6 mos)
Kyriba
Director Partner Alliances, EMEA | Ecosystem Strategy SI, ISV, Marketplace & Hyperscalers (5 mos)
Ecosystem Strategy Services.
Executive Advisor | GTM Revenue Generation Operator x AI, Cloud & SaaS Products & Platforms (2 yrs 5 mos)
Global Director Cloud, SaaS & AI - Platform Ecosystem. Ambassador x Artificial Intelligence. (4 yrs 2 mos)
Criteo
Global Vice President - Indirect Channels Sales, Partner Program & Ecosystem (1 yr 6 mos)
Amazon Web Services (AWS)
EMEA Head of Partner Sales & Ecosystem at AWS & AWS Marketplace (4 yrs 9 mos)
Hewlett Packard Enterprise
EMEA - Public Sector - Industry Sales Leader. (7 yrs 8 mos)
HP Autonomy
Sales Director Southern Europe, Benelux and Middle East ( London, UK) (2 yrs 7 mos)
Dell EMC
International Sales (2 yrs 9 mos)
Oracle
Regional Sales Manager (3 yrs 6 mos)
Teradata
Regional Sales Manager (2 yrs 5 mos)
Grupo Telecom
Big Data Leader (1 yr 11 mos)
Bank of America
Big Data, Direct Marketing Lead (3 yrs 11 mos)
Education
Platform Strategies for Success at MIT Sloan School of Management
Doctor in Business Administration at Université Jean Moulin (Lyon III)
Master of Business Administration - MBA at Hult Ashridge Executive Education
Bachelor of Business Administration - BBA at Universidad Kennedy
French Language and Literature at Alliance Française de Paris
Doctor's Degree at Business Science Institute