F

Fahd Baig

Digital Marketing Specialist

Pune, Maharashtra, India9 yrs 2 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 7 years of experience in B2B tech marketing.
  • Proven success in driving ABM strategies for Fortune 500 clients.
  • Strong blend of technical expertise and marketing acumen.
Stackforce AI infers this person is a B2B marketing expert with a focus on SaaS and technical solutions.

Contact

Skills

Core Skills

Account-based MarketingStrategic MarketingProduct MarketingB2b MarketingTechnical SalesSales Engineering

Other Skills

ABM strategiesAccount MarketingAnalytical SkillsAnalytical skillsBrand ManagementBusiness AcumenBusiness AnalysisBusiness DevelopmentBusiness StrategyBusiness developmentCampaign planning and executionCampaignsCompetitive IntelligenceContent CreationContent Marketing

About

Results-driven marketer with 7 years in B2B tech, blending Tech expertise and strategic marketing acumen. Proven success in driving ABM strategies for Fortune 500 clients at Capgemini, with a focus on translating technical solutions into customer-centric narratives. Seeking to leverage cross-functional collaboration, GTM execution, and technical storytelling skills to transition into Product Marketing for AI/ML, SaaS, or IoT platforms. He hold's a B.E. from Savitribai Phule Pune University and an MBA, and a Product Marketing Certification.

Experience

9 yrs 2 mos
Total Experience
1 yr 6 mos
Average Tenure
4 yrs 5 mos
Current Experience

Capgemini

2 roles

Marketing Manager

Promoted

Jun 2025Present · 1 yr · Hybrid

Marketing Team Lead

Jan 2022Jun 2025 · 3 yrs 5 mos · Hybrid

  • As a member of the ABM team for Capgemini,
  • I’m responsible for driving the ABM program for a select group of top accounts.
  • I work closely with senior sales leadership and the ABM head to develop an ABM strategy
  • I also support all strategic pursuits by leveraging pursuit marketing skills and resources to help position Capgemini strongly within the accounts.
  • Collaborated with Sales and Account leadership to develop and execute a strategic account-based marketing plan with a long-term vision to help grow the business by being relevant to the client
  • Utilized strong marketing skills and a deep understanding of sales processes to identify client needs and challenges across diverse businesses, and cognize industry trends and movements
  • Acted as both a visionary and an executor, bringing synthesis and clarity to complex discussions and demonstrating quick thinking, agility, innovation, and creativity
  • Possessed strong communication skills and was highly collaborative, proactive, and innovative in approach to work
  • Developed content-driven marketing strategies, including blogs, media coverage, articles, and trans-media content, to position Capgemini as a strong partner for client needs
  • Tracked, measured, and reported on all ABM activity based on Sales KPIs and successes, utilizing analytical skills and data analysis
  • Provided end-to-end marketing support while collaborating in a matrixed organization, leveraging social media channels and working with analysts to influence the client
Account MarketingABM strategiesStrategic PursuitsContent-driven marketing strategiesAnalytical skillsSocial media channels+2

Pazcare

Product Marketer

Oct 2021Dec 2021 · 2 mos · Bengaluru, Karnataka, India · Remote

  • As a Product Marketing Intern, I was responsible for supporting the product marketing team in various initiatives and projects. Some of my responsibilities included:
  • Assisting with market research to gather insights on target customers, competitors, and industry trends
  • Helping to develop product positioning and messaging strategies
  • Creating marketing materials such as product sheets, case studies, and sales presentations
  • Supporting the planning and execution of product launches and campaigns
  • Collaborating with cross-functional teams such as sales, product management, and marketing to ensure alignment and execution of marketing plans
  • Participating in regular meetings with the product marketing team to stay updated on progress and priorities
  • Assisting with the tracking and analysis of marketing performance metrics to inform future strategies and tactics.
Market researchProduct positioningMarketing materialsProduct launchesProduct Marketing

Enrichr.co

Sales Marketing Manager

Jan 2021Jan 2022 · 1 yr · Pune, Maharashtra, India · Hybrid

  • As a Business Manager for a PropTech company in Maharashtra and Goa, I was responsible for promoting the company's vision of educating and automating Tier 2 and Tier 3 real estate developers by providing complete technical requirements. My responsibilities included:
  • Managing lead generation, qualification, and creating a go-to-market strategy to penetrate the market with proper positioning and messaging
  • Promoting SaaS products such as a real estate-centric CRM, inventory management, and virtual site visit platform.
Lead generationGo-to-market strategySaaS productsPositioning and messagingProduct MarketingB2B Marketing

Innovae3d

Sr. Technical Sales Engineer

Jul 2020Dec 2020 · 5 mos · Bengaluru, Karnataka, India · On-site

  • As a Senior Technical Sales Engineer for the south region, I worked closely with the CEO of Innovae3D, a Unitherm Engineering Limited Group company that operates an online platform for manufacturing on demand, to set up and scale the sales process for the south region. Some of my responsibilities included:
  • Demonstrating the use cases, services, and solutions to potential clients in R&D departments at major enterprises such as HAL, Toyota, BSH, and Titan
  • Implementing sales strategies to launch services and offerings in the southern region
  • Serving as a bridge between marketing and sales, keeping track of marketing initiatives and working towards corporate objectives
  • I had to resign from this position due to a medical emergency
Sales strategiesDemonstrating use casesMarketing initiativesTechnical Sales

Chizel, a truventor company

2 roles

Sales Marketing Manager

Aug 2019Jun 2020 · 10 mos

  • As a Manager of Marketing and Sales, I was responsible for promoting and facilitating the adoption of a manufacturing and vendor management cloud platform (SaaS) in Bangalore as part of the company's expansion efforts in the region.

Business Manager

Sep 2018Aug 2019 · 11 mos

  • As a Business Manager, I was responsible for various aspects of business development and growth. Some of my key responsibilities and accomplishments included:
  • Developing a new account-based sales strategy that generated INR 1.5Cr in new business and a buyer network worth INR 3Cr
  • Working closely with the CEO to replicate this approach in other cities
  • Improving customer engagement, SEO, and content creation for blogs to enhance the quality of leads
  • Managing a total of nine exhibitions and events for networking, marketing, PR, and lead generation across the country
  • Building partnerships and collaborating with top startup incubators such as T-Works, NCL Pune, T-Hubs, IIT Bombay, and IIT Madras
  • Participating in and contributing to nine exhibitions and industry events as an evangelist for Chizel, a company that develops an intelligent cloud-manufacturing digital platform
  • Creating sales decks, demos, marketing content, and sales scripts with strategic messaging to attract the attention of C-level executives in various industries and convince them to use Chizel's platform
  • Chizel was acquired by the Australian deep tech startup Trueventor.ai and has clocked INR 5Cr in business.

Rxm automation private limited

Technical Sales Engineer

Jun 2018Aug 2018 · 2 mos · Pune Area, India · On-site

  • As a Technical Sales Engineer for RXM Automation, a Chinese Original Equipment Manufacturer of wire harnessing machinery, I was responsible for sales development in the automobile sector in southern India. This involved generating leads and closing deals for wire-harnessing machinery. Some of my accomplishments in this role included:
  • Gathering customer requirements through in-person meetings and weekly emails and visits
  • Convincing clients that our products or services were the best fit for their needs in terms of quality, price, and delivery
  • Developing and implementing new sales and marketing tactics.

Goodwill enterprises

Sales Engineer

Apr 2017May 2018 · 1 yr 1 mo · Nagpur, Maharashtra, India · On-site

  • As a Sales Engineer, my responsibilities included business development and delivery in collaboration with my superiors, as well as coordinating with the product development and delivery team for custom-made industrial deep fryers. Some of my accomplishments in this role include:
  • Managing communication with clients and key accounts
  • Developing and implementing new sales and marketing strategies
  • Assisting the fabricating team with modifying commercial electric deep fryers
  • Conducting proof-of-concept testing for the product to ensure it meets the specific requirements of different sizes and operating conditions for our customers.
Sales developmentLead generationSales tacticsTechnical Sales

Paypaste

Co-Founder

Sep 2016Mar 2017 · 6 mos · Amravati, Maharashtra, India · On-site

  • Upon graduating college, I started a company that enables individuals to rent out their spaces for agencies to use as advertising space.
Business developmentSales strategiesSales Engineering

Education

GrowthSchool

Product Marketing Certification — Marketing

Dec 2022Mar 2023

Savitribai Phule Pune University

Bachelor of Engineering (B.E.)

Amravati University

Master of Business Administration - MBA

CADD Centre Training Services Private Limited

CATIA V5 Certificate — CAD/CADD Drafting and/or Design Technology/Technician

Maharashtra State Board of Technical Education (MSBTE)

Diploma in Engineering

Dnyanmata Convent High School

SSC — Science

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