Gurpreet Singh

AI Researcher

Delhi, India10 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 6+ years of experience in data analysis and visualization.
  • Expert in Power BI and Tableau for business intelligence.
  • Strong background in digital marketing analytics.
Stackforce AI infers this person is a Data Analyst with expertise in Business Intelligence and Digital Marketing Analytics.

Contact

Skills

Core Skills

Data VisualizationBusiness IntelligenceData Analysis

Other Skills

AI BuilderAdobe Premiere ProAmazon RedshiftB2C MarketingBrand MarketingCommercial AwarenessContent ManagementContent MarketingContent StrategyDAXDashboardData EngineeringData IntegrationData IntegrityData Modeling

About

Avid Data analyst and visualization expert with 6+ years of Digital Media experience building solutions in Google Ads, Facebook Ads, SEO, Social Media Marketing Analytics. Analytical mindset with strong hold on Data Studio and Google Analytics Solutions and Mobile Advertising tracking. Currently working on PowerBI and related tools with some degree of mapping and coding at hand.

Experience

10 yrs 6 mos
Total Experience
2 yrs 7 mos
Average Tenure
4 yrs 9 mos
Current Experience

Ey

Senior - Technology Transformation

Sep 2021Present · 4 yrs 9 mos · Gurugram, Haryana, India

  • ● Designing, maintaining, upgrading, and developing dashboards along with end-to-end ETL process which precedes it, in Tableau, Power BI, etc.
  • ● Involved with Migration projects from other platforms like DOMO & Qlik to Power BI & Tableau.
  • ● Developing ETL pipelines in Alteryx.
  • ● Design, development, testing and deployment of Power BI Dashboards
  • ● Structure ambiguous business problems and recommend visualization solutions
  • ● Leverage advanced Power BI functionality to create analytical dashboards
  • ● Develop a strong understanding of business requirements; ing with business users/ business analysts to define technical and process requirements
  • ● Experience in Custom visuals and Groups Creation
  • ● Experience in Data Gateway for Data Refreshing, content Pack Library
  • ● Writing DAX and advanced measured in Power BI
  • ● Designing Client centric solutions with Power Apps & Power Automate.
  • ● Design pipelines to extract large dataset from various databases (MySQL, Amazon Redshift) or extract flat files (CSV, excel, google sheet) from cloud platforms (i.e. FTP or box.com. etc.) for integration into data warehouse through scheduled ETL process.
TableauPower BIETLDAXPower AppsPower Automate+2

Decisiontree analytics & services

Senior Data Analyst

Dec 2020Sep 2021 · 9 mos · Gurugram, Haryana, India

  • ● Designing, maintaining, upgrading and developing dashboards along with end-to-end ETL process which precedes it, in Tableau, Power BI, Google Data Studio, etc.
  • ● Extract large dataset from various databases (MySQL, Amazon Redshift) or extract flat files (CSV, excel, google sheet) from cloud platforms (i.e. FTP or box.com. etc.) for
  • integration into data warehouse through scheduled ETL process.
  • ● Design and maintain databases objects like schema, tables, and views in Redshift.
  • ● Transform the data with the help of the ETL process (writing queries in MySQL or Redshift) to build the data warehouse which will support decision making and reporting.
  • ● Develop interactive dashboards in DOMO and Tableau for data-driven decision making to improve client’s business performance, media buying decisions, evaluate channel
  • effectiveness, and identify the discrepancies.
  • ● Worked on various social, search, display media channels and CRM (Google Ads, Facebook Ads, Bing Ads, Yahoo, Google My Business, Google Analytics, etc.)
  • ● Validate the data of the dashboards before delivering it to the client.
  • ● Made post-production enhancements for better reliability.
  • ● Collaborate on real-time projects with team members and achieve their respective project deadlines.
SQLTableauETLGoogle AnalyticsAmazon RedshiftData Analysis+1

Fis

Senior Analyst - Digital Transformation

Nov 2016Dec 2020 · 4 yrs 1 mo · Gurugram, Haryana, India

  • ● Driving Insights by working with different data sources
  • ● Creating data flow pipelines and integrating with Data Studio and Power BI
  • ● Generate powerful Informative Insights for higher Management and Clients.
  • ● Managing and working with a Team of 5 and playing a key role in delivering business intelligence modules/products/solutions.
  • ● Internal Tool Reporting Expert-SQL based (Intermediate Level) - Dashboards Creation and Maintenance
  • ● Metrics reporting for Operations and Weekly business review (WBR) Slide preparations
  • ● SQL Scripts Automation - Dremel commands integration for data export
  • ● Productivity and utilization reports along with Attendance management for payroll.
  • ● Raw cases Strings and Dump expert for reporting purposes of live Productivity and Assigned Queue management
SQLData StudioPower BIData AnalysisBusiness Intelligence

Igib

Project Fellow

Sep 2015Aug 2016 · 11 mos · Greater Delhi Area

  • Project JRF at CSIR-IGIB has given me exposure to Cloning Work and also RNA Extraction, cDNA synthesis, PCR and qRT-PCR arrays. Profiling miRNA Levels from total RNA of Patient blood. Drylab analysis involving Pathway Enrichment and miRNA-mRNA Co-relation studied from miRNA profiled data and RNAseq data from lab. I would not say that I am a total expert in everything but have good exposure to all.
  • ● miRNA Research Fellow for Pediatric TB patients.
  • ● miRNA Profiling, Vector-DNA Recombineering and Bacterial Culture Maintenance.
  • ● Protein Purification and Protein Profiling.
  • ● Carry out research work of the collaborative research projects with other Scientists and teams in CSIR-IGIB.
  • ● Worked with a Team of 5 Research Scientists and fellows in exploratory research in testing various Scientific hypothesis.

Premas biotech

Job Trainee

Jun 2015Aug 2015 · 2 mos · IMT Manesar

  • ● Joined as On-Job-Trainee for 2 Months to support Mass Scale Protein Purification for medical purposes
  • ● Downstream Protein Fractionation and Concentration (Including Lyophilization in some cases)
  • ● Large scale manufacturing (i.e. chromatography techniques, TFF techniques and buffer preparation).
  • ● Manufacturing of monoclonal antibodies or recombinant therapeutic proteins, media preparations & seed preparation activities

Dr lal pathlabs

Summer Trainee

Jun 2013Jun 2013 · 0 mo

  • ● Designing and executing laboratory testing according standard procedures
  • ● Worked on various pathological tests and reporting in Pathology labs

Education

SRM IST Chennai

Bachelor of Technology (B.Tech.) — Biotechnology

Jan 2011Jan 2015

Air Force Bal Bharathi School

Jan 2006Jan 2011

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