Harshad Bajpai — CEO
I am both a researcher and a marketer. I deep dive into the mind of the consumer to understand what they think, want and aspire for. I think this is also called as good thought leadership. Also, I’m a full-stack B2B SaaS marketing leader who owns the whole journey—from shaping category and product positioning to running integrated demand programs that turn intent into revenue. I’ve led multi-product, multi-market GTM for AI platforms, built persona-driven engines across the funnel, and partnered tightly with Sales, Product, and SDRs to accelerate pipeline velocity.Selected winsDelivered $4M/month in ICP SQL pipeline (~$50M annually) via integrated, persona-led demand gen.Sustained 70% MQL→SQL for ICP leads through sharp positioning and qualification.Cut sales cycle by ~20% with robust sales enablement (decks, playbooks, objection handlers, battlecards, AE pitch).Drove 30% QoQ website traffic growth; achieved 6-week outreach-to-MQL velocity.Repositioned product from “Voice/Omnichannel AI” to a “Collection Orchestration Platform,” lifting demo-to-deal by 25% and opening 4 new micro-segments.Built the first persona-aligned content engine (100+ assets) that contributed 30% of total MQLs and strengthened thought leadership.What I’m great atCategory & narrative design, ICP definition, and persona messagingFull-funnel demand generation and campaign orchestration (paid, content, website/SEO, events)Competitive strategy, win/loss & VOC programs, and product marketing for new geographiesSales enablement and SDR coaching to align storytelling from first touch to closed-won
Stackforce AI infers this person is a B2B SaaS marketing leader with expertise in demand generation and content strategy.
Location: New York, New York, United States
Experience: 10 yrs 4 mos
Skills
- Content Marketing
- Content Strategy
Career Highlights
- Delivered $4M/month in ICP SQL pipeline.
- Sustained 70% MQL→SQL for ICP leads.
- Drove 30% QoQ website traffic growth.
Work Experience
Skit.ai
Marketing Lead (1 yr 2 mos)
Product Marketing Manager (4 yrs 3 mos)
Techment Technology
Manager Content Creation (2 yrs 5 mos)
Stratview Research
Technical Writer (8 mos)
ITM University, Raipur
Assistant Professor (3 yrs)
Education
Master of Business Administration - MBA at ITM Business School
Bachelor of Engineering - BE at Bhilai Institute of Technology (BIT), Durg