Ian Forsyth

Creative Director

Los Angeles, California, United States8 yrs 10 mos experience

Most Likely To Switch

Key Highlights

Produced unique documentaries blending real-world and Minecraft narratives.
Led creative initiatives for high-profile brands like Xbox.
Strong client relationships driving impactful advertising campaigns.

Stackforce AI infers this person is a B2C advertising professional with expertise in creative storytelling and brand development.

Contact

Skills

Core Skills

Advertising

Other Skills

AbstractingPunctuationAttention to DetailPresentationsTeam LeadershipPublic SpeakingAcoustic GuitarSingingSocial MediaResearchCopywritingIllustratorMicrosoft OfficeMicrosoft WordInDesign

About

Ian Forsyth was born in 390 AD near the site now known as Salesforce Tower, back when it was just a patch of grass. Raised by local she-wolves, Ian has seen it all and is gearing up for his 2000th birthday in a few centuries. As an ancient being, he brings big dick (van dyke) energy to every project. He endures. He captures minds. And does a really poor Cockney accent.

Experience

8 yrs 10 mos

Total Experience

1 yr 3 mos

Average Tenure

2 yrs

Current Experience

Servicenow

2 roles

Creative Director

Promoted

Feb 2026 – Present · 4 mos

Senior Writer, Core Brand

Jun 2024 – Feb 2026 · 1 yr 8 mos

215 mccann

Copywriter

Jan 2022 – Apr 2024 · 2 yrs 3 mos · San Francisco, California, United States

Wrote and produced two long-form branded documentaries, told half in the real world and half in the Minecraft world, about the importance of mangrove reforestation. Raised over $200k.
One of the lead writers on a partnership between The Nature Conservancy and Minecraft for a groundbreaking educational custom map in Minecraft. Wrote narration, NPC dialogue.
Fostered a strong client relationship and helped led creative across Minecraft's social-good line of business.
Ideated 360 ad campaigns for the Xbox Series S.

AdvertisingAbstracting

Bbdo worldwide

2 roles

Copywriter

Promoted

Jun 2020 – Dec 2021 · 1 yr 6 mos

Ask me how I got a member of N*SYNC to star in ServiceNow’s B2B global rebrand.
Took the data privacy conversation out of the corporate doldrums and wrote compelling storytelling that resonated with WhatsApp’s audiences in EMEA, Brazil, and India.
Wrote social, online videos, and OOH copy for many of Megamex’s brands and debuted a bi-pedal, anthropomorphized avocado mascot.

AdvertisingAbstracting

Junior Copywriter

Apr 2019 – Jun 2020 · 1 yr 2 mos

Concepted and wrote a 360 campaign for Wells Fargo that broke through the monotonous banking landscape. We did break some stuff on set, too.

Self-employed

Freelance Writer

Aug 2018 – Mar 2019 · 7 mos · Utah, United States

Partnered with art directors and designers to develop brand identities and write copy for brands ranging from Silicon Valley unicorns to Pennsylvanian mom-and-pop shops.

AdvertisingAbstracting

Barkley

Copywriting Intern

May 2018 – Aug 2018 · 3 mos · Kansas City, Missouri Area

Wrote videos, social, website copy, and official flavor descriptions for Bartles & Jaymes Wine Coolers without ever tasting said wine coolers; in the tone of voice of a fake mascot I’ve never met.
Helped put Comic-Con goers inside a cage with an incredibly deadly (read: totally safe) viper, all to win a free copy of Tomb Raider.

Abstracting

Biocomms lab

Research Supervisor

May 2017 – Feb 2018 · 9 mos · Biometrics Lab in the College of Communications

Eye-tracking measurement and data analysis.
Worked with
Skull Candy
Stance

Brigham young university - idaho

Public Speaking Tutor

Aug 2015 – Dec 2015 · 4 mos · Rexburg, Idaho

Assisted students construct powerful speeches for their University classes. Lead brainstorming sessions, outlining, speech writing, training, and student forums.