Aug 2022 – Sep 2024 · 2 yrs 1 mo · Greater London, England, United Kingdom

• I worked on 4 key charters at Elastic:
• Elastic Universal Profiling: I joined the Optimyze team shortly after their acquisition to lead the integration of Prodfiler into Elastic Observability. I rebranded it as Elastic Universal Profiling and, together with the team, grew the product from private beta to widespread adoption in GA. This resulted in healthy revenue and strong customer retention (stickiness factor). Once we achieved product-market fit, I led the team to open-source the eBPF-based profiling agent and donate it to OpenTelemetry, aligning with Elastic's broader OTel strategy.
• Frictionless K8s Observability - Our research showed that using in-process bytecode instrumentation just to create a service map causes significant pain for SREs. To improve the mean-time to dopamine, I made a business case for leveraging eBPF's superpower to auto-discover L4 requests, meter L7 requests for RED metrics, and correlate these signals with profiling data. This automatically allows customers to drill down from a slow request in the service map to profiling stacktraces without changing a single line of code.
• BI and Telemetry: I passionately advocated for addressing the lack of data impacting critical business & product decisions. Guess what? I got tasked with fixing it 😅! Assembling a data-loving team, we set a clear strategy and goal: "know our customers" by centralizing data insights, mining inferences, and identifying patterns. My role as PM was clear: paint a picture of the vision, why we should reach for it, and the steps to getting there; and give the team autonomy and the tools they need to get us to that vision.
• Cloud Observability: I focused on simplifying the ingestion of logs, metrics, and traces from major cloud providers. My strategy prioritized an agentless, push-based approach, leveraging AWS Firehose, CloudWatch metrics, and GCP Dataflow. This initiative had a significant revenue impact, given the importance of logs to Elastic's business.

Apr 2021 – Aug 2022 · 1 yr 4 mos

• I was responsible for the product vision, strategy, roadmap and execution priorities for:
• Public Cloud Monitoring (AWS, Azure and GCP services and integrations)
• Tagging
• Observability as code
• I successfully launched tagging and Cloud monitoring in AppD Cloud from inception to GA.
• I drove strategic partnerships with Cloud providers and IaC tooling vendors.

Apr 2019 – Apr 2021 · 2 yrs

• I advised and assisted organisations in incorporating monitoring and observability into their cloud-native workloads and continuous integration/continuous delivery pipelines. I worked primarily with DevOps/Cloud SRE teams to implement Monitoring-as-Code and automate their workflows, which often involved Kubernetes, OpenShift and ECS - using technologies like Terraform, Ansible, Pulumi, AWS CloudFormation, GitHub Actions, Azure DevOps, AWS CodeStar, Harness, etc.

Mar 2017 – Apr 2019 · 2 yrs 1 mo

• I was focused on implementing AppDynamics for customers - with emphasis on CI/CD integration and monitoring as code.

Apr 2014 – Mar 2017 · 2 yrs 11 mos · Reading, United Kingdom

• Yammer Production & Performance Engineer
• I built a bunch of internal tooling in Ruby on Rails and Bash to automate and make production deployment, troubleshooting, and customer support much easier.
• I deployed and used monitoring and observability tools to understand system behaviours.
• I added new features and fixed bugs in Yammer.

Jun 2012 – Apr 2014 · 1 yr 10 mos · Greater Reading Area

• Software engineering with a focus on performance optimisation. I built and maintained several in-house tools to troubleshoot, debug and prevent production failures.

Sep 2010 – May 2012 · 1 yr 8 mos · London Area, United Kingdom

May 2008 – Sep 2010 · 2 yrs 4 mos · Espo, Finland

Feb 2005 – May 2008 · 3 yrs 3 mos · Lagos State, Nigeria

• Developed Telecom value added services - including Africa’s first mobile coupon barcode ticketing solution - currently used at airports and events