Jayati Bhambhani — Product Marketing Manager
As a Product Marketing Manager at Bookee, a fitness management software, I leverage my web analytics expertise and data-driven approach to create and execute effective marketing campaigns that increase user acquisition, retention, and revenue. I work with cross-functional teams to conduct market research, identify customer segments, develop value propositions, and design and optimize landing pages and social media posts. Before joining Bookee, I gained valuable experience in digital marketing, analytics, and strategy at various companies, including Google, Adobe, and Fidelity Investments. I used tools like Adobe Sitecatalyst, Brandwatch, Qliksense, Clicktale and SQL to measure and improve the performance of paid and earned media channels, build statistical models, and generate actionable insights and recommendations. I also earned an AdWords Fundamentals certification from Google and a Post Graduate Diploma in Management from Goa Institute of Management, where I majored in Marketing and learned the fundamentals of business, management, and communication.
Stackforce AI infers this person is a Product Marketing Manager with expertise in SaaS and digital marketing strategies.
Location: Pune, Maharashtra, India
Experience: 8 yrs 10 mos
Skills
- Product Marketing Management
- Digital Strategy
Career Highlights
- Expert in data-driven marketing strategies.
- Proven track record in user acquisition and retention.
- Strong background in analytics and digital marketing.
Work Experience
Osmos
Senior Product Marketing Manager (2 yrs 7 mos)
Bookee
Product Marketing Manager (6 mos)
TeamLease Digital
Senior Marketing Specialist (1 yr 3 mos)
Analytical Wizards
Senior Associate (10 mos)
Adobe
Web Analyst (1 yr)
Fidelity Investments
Senior Analyst (1 yr 4 mos)
Analyst (4 mos)
Management Trainee (1 yr)
Intern (1 mo)
Education
Post Graduate Diploma in Management at Goa Institute of Management (GIM)
Bachelor of Technology (B.Tech.) at Pandit Deendayal Petroleum University