Mar 2025 – Jun 2025 · 3 mos

Feb 2023 – Mar 2025 · 2 yrs 1 mo

Jul 2022 – Feb 2023 · 7 mos

Apr 2021 – Jul 2022 · 1 yr 3 mos

• + Managed 13 to 15 SEO team members to provide impactful business results through SEO campaigns to over 80 clients.
• + Individually managed $25k in MRR - including an SEO campaign for a B2B lead gen client that has seen a 42% increase in organic new users (+60k) and a 59% increase in organic conversions (+4k) 2021 YoY
• + Spearheaded multiple internal and client facing process initiatives to better serve our team and our customers that led to more efficient and effective team management.
• + Outlined and coordinate internal Innovation Committee to help foster internal development and innovation in our product and process.

Nov 2020 – Apr 2021 · 5 mos

• + Grew my managed MRR from $35k to $70k while effectively managing 1-2 team members to support client campaigns
• + Successfully planned and executed monthly recurring deliverables to support my SEO strategy for 8 to 10 clients ranging from enterprise to ecommerce to local to B2B.
• + Use multiple SEO tools to create monthly reports and analyses, and deliver insights and recommendations for strategy to all clients.
• + Retained over 75% of all individually managed client accounts across that time period.

Sep 2019 – Nov 2020 · 1 yr 2 mos

Mar 2019 – Aug 2019 · 5 mos

Apr 2018 – Mar 2019 · 11 mos

Jul 2016 – Apr 2018 · 1 yr 9 mos · San Diego, California

• + Manage high-tier accounts in the Professional Services department
• + Responsible for initial creation, set up, and onboarding of new client websites
• + Monitor success of new clients by benchmarking their progress and setting quarterly goals for improvement
• + Strategize with clients involving SEO best practices and local search engine marketing recommendations
• + Perform ongoing keyword research including discovery & expansion of keyword opportunities
• + Work with editorial and marketing teams to drive SEO in content creation and content programming
• + Deliver an excellent client experience through service excellence, SEO coaching, product expertise, consistent follow-up in communication, and regular reporting from their analytics
• + Identify target keywords, and provide on-page and off-page recommendations for SEO coding, structure, content, social and linking best practices.
• + Ensure consistency of overall website look and feel, branding, navigation, and user experience to ensure optimal website experience for the customer
• + Communicate and collaborate with multiple internal teams as a project manager including writers, social media, media, marketing, graphic designers, and the internal management team.
• + Utilize strategic tools such as Google Analytics (Google Analytics Certified), Google Search Console, Screaming Frog, Raven Tools, SEMrush & MOZ to optimize client websites and communicate across teams

Nov 2015 – May 2016 · 6 mos · Tompkins County, New York, United States

• Taking on the responsibilities of an in-store manager and managing the received merchandise. Developing customer service, time management, leadership and organizational skills, while understanding the retail space first hand in a low volume store.

Aug 2014 – May 2015 · 9 mos · Greater Syracuse-Auburn Area

• Instructional Assistant for Introductory Graphics Lab 218. Taught Adobe Suites in a lab setting as a companion to a lecture course. Worked directly with undergraduate students, teaching and helping develop resumes, tabloid posters, website designs and tablet magazines. Specifically teaching Adobe programs: InDesign, Illustrator and Photoshop.

Aug 2012 – May 2013 · 9 mos · Buffalo, NY

• Using Adobe Illustrator and InDesign to fulfill marketing requests for the several branches of the on campus company, Sub Board I. Marketing requests included flyers, half and full page newspaper ads, large banners and bus ads.