Joey Zlnay

Co-Founder

Perth, Western Australia, Australia5 yrs 6 mos experience

Key Highlights

Proven track record in driving sales growth.
Expert in building outbound sales processes.
Strong background in client relationship management.

Stackforce AI infers this person is a B2B Sales Development expert with a focus on outbound strategies.

Contact

Skills

Core Skills

Outbound SupportSales DevelopmentClient Relationship ManagementBusiness DevelopmentSales GenerationAccount ManagementSales GrowthLead GenerationMarketing StrategyPlanningCustomer Service

Other Skills

Customer AcquisitionNew Client AcquisitionsKey Client RelationshipsCold CallingNew Business DevelopmentRelationship BuildingBusiness-to-Business (B2B)Attention to DetailCommunicationB2B SoftwareBusiness StrategyGo-to-Market StrategyCopywritingRevenue & Profit GrowthDirect Sales

About

Hey, I'm Joey I run a fractional SDR service for B2B businesses that want consistent outbound conversations and meetings without hiring, training, or managing internal SDRs. I work with CEOs and Managing Directors to build their new business development pipeline and attract new customers through outbound, primarily cold calling, supported by email and light automation. My focus is simple: start the right conversations, book qualified meetings, and build a repeatable outbound process without hiring an internal SDR team. Let’s connect if you’re interested in: ✔ Fractional SDR / outbound support ✔ Cold calling ✔ Increasing new business opportunities and sales pipeline Always up for talking business, sales, WA life, or travel shoot. Send me a DM if you'd like a chat.

Experience

5 yrs 6 mos

Total Experience

1 yr

Average Tenure

Current Experience

Appetise

Fractional Partnerships Lead

Feb 2026 – Present · 3 mos · Remote

Responsible for commercial development and partner engagement at Appetise, an FMCG insights platform that helps brands understand the who, what, and why behind consumer purchases from motivations to on-shelf availability.
By connecting consumer insights with real-time inventory data, we help sales and marketing teams address NPD performance and out-of-stocks with greater clarity and speed.

Client huntrs

Founder

May 2025 – Present · 1 yr · Perth, Western Australia, Australia · Remote

Client Huntrs provides fractional SDR support for B2B businesses.
I work directly with CEOs and Managing Directors to run cold calling and outbound. Booking qualified sales meetings and building a consistent new business pipeline, without the need to hire an internal SDR.
If you want more sales conversations on the calendar and someone to handle outbound at a contractor level, send me a DM or click the link in my bio to schedule a call.

Customer AcquisitionOutbound SupportSales Development

Asb branded merchandise

Branded Merchandise Expert

Sep 2024 – Apr 2025 · 7 mos · Perth, Western Australia, Australia · On-site

Managed end-to-end client relationships, delivering high-quality branded products to businesses
Developed tailored merchandise strategies to elevate brand visibility and client satisfaction.
Devised a new business development strategy through LinkedIn outreach, cold-calling, and targeted cold emails.
Liaised with suppliers, ensured on-time delivery, and maintained high standards of quality control.
Built strong, lasting client relationships.

Account ManagementNew Client AcquisitionsKey Client RelationshipsLead GenerationClient Relationship ManagementBusiness Development

Employsure

Business Sales Consultant

Mar 2024 – Aug 2024 · 5 mos · Perth, Western Australia, Australia · On-site

Consistently made a high-volume of outbound calls to generate leads and secure new business opportunities.
Built strong, lasting relationships with prospects through clear communication and excellent customer service.
Led a new lead-generation strategy to identify and secure fresh business opportunities.
Delivered $450k in sales within just four months, showcasing a proven ability to drive results and contribute to business growth quickly.

Lead GenerationNew Client AcquisitionsCold CallingNew Business DevelopmentRelationship BuildingBusiness-to-Business (B2B)+2

Revhuntr

Senior Account Manager

Oct 2023 – Mar 2024 · 5 mos · Perth, Western Australia, Australia · Remote

The obvious choice for growth-hungry startups.
Fact: 70% of businesses say that lead generation is their biggest struggle, while 34% of startups fail due to lack of product-market fit.
Why? Because... Revenue speaks louder than words.

Attention to DetailCommunicationB2B SoftwareBusiness StrategyGo-to-Market StrategyCopywriting+25

Lana - lead automation nurture app

Sales & Marketing Manager

Aug 2023 – Dec 2023 · 4 mos · Remote

Crafted an effective marketing strategy to automate the lead generation process. This entailed running Meta advertising to schedule demonstration calls with potential prospects.
Created innovative advertisements native to the platform to test initially. Paired ad creatives with compelling and persuasive copywriting to inspire action in ideal prospects or customers.
Measured and reported on performance of all marketing campaigns and assessed ROI versus expectations, driving action where needed to get back on track and or continue to innovate - and as a result, led a 400% ROI in my 6 months of working at LANA.
Evaluated and reviewed existing sales conversion rates. Led a 20% increase in overall conversion rate for new customers.

Attention to DetailCommunicationB2B SoftwareAdvertisingBusiness StrategyGo-to-Market Strategy+28

City of fremantle

Statutory Planner

Nov 2022 – Aug 2023 · 9 mos · Perth, Western Australia, Australia

Development and subdivision assessment
Assisting customers with development related queries
Preparation of delegated and Council planning reports
Liaising with other professionals both within and externally to the City of Fremantle on development proposals
Working as part of a high performing team

CommunicationReport WritingProblem SolvingPresentation SkillsCustomer ServiceCustomer Service Management+5

City of bayswater

Planning Administrator

Dec 2021 – Feb 2022 · 2 mos · Perth, Western Australia, Australia

CommunicationMultitaskingPublic Relations

Zlnay consulting

Founder

Sep 2019 – Jun 2023 · 3 yrs 9 mos

Founded Zlnay Consulting Marketing Agency
Worked as a marketing specialist generating leads and traffic to real estate agents
Delivering strategies to clients to increase sales in short periods of time (one to three months).
Consulting clients on digital marketing strategies to increase ROI

Attention to DetailCommunicationBusiness StrategyGo-to-Market StrategyCopywritingTeam Management+23

Primero group

Trade Assistant

Jan 2018 – Sep 2019 · 1 yr 8 mos · Perth, Western Australia, Australia · On-site

Assist Tradesman with electrical and fitter installations
Preparing tools and equipment
Ensuring compliance with safety standards and procedures within Workshop and On-site
Maintain clean and organised work area
Transported equipment and workers between job sites using company vehicles.

Workplace SafetyTrade Services