Jun 2025 – Sep 2025 · 3 mos

Jun 2024 – Jun 2025 · 1 yr

• Responsible for the Customer Community that hosts weekly events, mentorship programs, and more. Over 80% attendance rate on average.

Jul 2022 – Jan 2024 · 1 yr 6 mos · Remote

• EVENTS:
• Planned and Produced +8,000 registrant Industry Virtual Event with over 56 speakers. Raised $120,000 in sponsorships. Planned and Produced on site lunch & learns, happy hours, meetups, and dinners for target prospect accounts. Created Customer Advisory Board which brought customers together to connect and learn bi-annually.
• COMMUNITY:
• Building the #1 community for B2B marketers. Launched the community as a beta with small list as we started and grew through invite-only practices. Leveraging tools like Common Room, Hubspot, SFDC and others to drive community success. Also responsible for executive CAB (customer advisory board) program and sponsorship/partnership program for Metadata. Hosted meetings, pulled together agendas and more to ensure success of CAB.
• Launched and grew community to 1,347 (now over 2,000) members (within 5 months of organic, word of mouth promotion)
• Community hosts: CEO's (2%), CMO's (5%), VP's (6%), Directors (20%), Head's of (3%), and demand gen practitioners (65%)
• focus on getting members support quickly with our 24 minute average response time
• partner with different teams within the org to identify opportunities for improvement and better KPI alignment
• Work with partnerships to develop in-person activations, grow pipeline, build brand awareness, and foster a sense of community within the demand gen marketing space.
• CUSTOMER EDUCATION:
• Responsible for customer advocacy programs, customer webinars, customer beta groups and peer learning groups. Recently taken on product masterclasses that are internal and customer led.
• CUSTOMER ADVOCACY:
• Built and maintained customer advisory board through thoughtful communication and cross functional planning. Partners with CMO's to create events that left a positive, lasting impression while also allowed for open conversation.
• Follow us here: https://www.linkedin.com/showcase/demand-community/

Nov 2021 – Jul 2022 · 8 mos · Remote

• "The customer journey is the sum of the experiences they have with us as a company." While building our customer community, I build with intention. Our customers should have a relationship with the brand, and more importantly, the people behind the brand.
• What I have done:
• Platform Evaluations
• Building and Implementation of new community platform
• Migration of community members from Slack to new platform
• Content creation for community
• Bi-weekly Customer events to drive usage and expansion
• Built adoption strategy for internal employees and customers
• Partner with Design, Marketing, Product, Customer Success, and many more teams to support community efforts.
• Created Gamification strategy that implements certification badging, monthly challenges, ranking, etc.
• Implemented engagement strategies to encourage helpful discussions and value for members

Jul 2021 – Jan 2022 · 6 mos

• Building Community Programs to increase engagement, growth, and sense of community.
• Developed and facilitated the launch of their community champions program.

Jun 2021 – Jan 2024 · 2 yrs 7 mos

Feb 2021 – Jan 2024 · 2 yrs 11 mos

• Come join us for fellowship, networking, and brainstorming as we help each other build our communities better! Every Third Tuesday of the month!
• https://events.cmxhub.com/community-cafe/

Mar 2021 – Nov 2021 · 8 mos

• Responsible for:
• Growth of Community (30% increase since Sept 2020)
• Community Engagement (posts: 30% increase, comments: 41% increase since Sept 2020)
• New Member Onboarding Program-built and facilitated trainings
• Community Advocate Programs- Interview and Manage a team of 12-15 Community Leaders, refreshed VIP/Insiders Program
• Community Programs-strategize and facilitate roundtable and braintrust programs, community only workshops, and AMA events
• Daily Moderation and Engagement of Community Discussions and account creation
• Roundtable Program-created and facilitated roundtables
• Event Planning for annual summit
• Event production and planning
• Cross-promotional strategies for featured events
• Engaging with potential new members and bringing them into the community
• Facilitate new partnership discussions
• Evaluated technology to aid in education and onboarding
• Monitor analytics to evolve strategies to be more effective
• CRO Executive meetups and roundtables/executive engagement

Sep 2020 – Nov 2021 · 1 yr 2 mos

• We are a community for 28,000 Members who are focused on mastering our craft, networking, and helping others.
• Responsible for:
• Growth of Community
• New Member Onboarding Program-built and facilitated trainings
• Community Leader Program- manage a team of 12 CL's
• Community Live Events-plan and facilitate webinars
• Moderation and planning of Live Events
• Daily Moderation and Engagement of Community
• Roundtable Program-created and facilitated roundtables
• Event Planning for annual summit
• cross-promotional strategies for featured events
• engaging with potential new members and bringing them into the community
• facilitate new partnership discussions

Jan 2021 – Jan 2021 · 0 mo

Feb 2020 – Jan 2021 · 11 mos

• 2020 Bravery Award Winner
• Responsible for writing blog posts
• #GirlsClub is committed to changing the face of sales by empowering more women to earn roles in leadership helping reverse the zero growth trend of women leaders in sales. We address this by providing a cross-company community + a six-month exclusive training program. We value inclusion, education, hard work, and spirit.
• We believe in the power of role models and integrity as passionately as we do authenticity and imperfection. We are initiative takers, people developers and esteem builders. We hold true that opportunity is abundant, and a community of support and encouragement will shine a light into corners where scarcity may still exist. We celebrate trail blazers, risk takers, working moms, and every single woman in the World who listened to her little voice that said, “More” and then did just that.

Jun 2020 – Oct 2021 · 1 yr 4 mos

• RevGenius is a group of revenue generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Jan 2020 – Jan 2021 · 1 yr

• Responsible for:
• Implementing Community Strategy
• Updating new platform for mentorship programs
• Communicating with multiple committee's to create strategies for launch

Oct 2019 – Oct 2021 · 2 yrs · DFW

• Modern Sales Pros is the world's largest community for leaders in sales, operations, enablement and related disciplines. Our mission is to help our community learn how to solve the biggest challenges they face (and would otherwise bang their head against the wall trying to solve). Our 13,000 members learn from each other through our online message board and through amazing in-person events.

Jan 2019 – Jan 2020 · 1 yr

• As a Territory Account Manager, I look to drive growth through the development and expansion of customer and channel relationships. I focus heavily on creating demand generation for my territory to lock in new business. I have a strategic focus and the ability to understand client and partner business needs through constant communication in many different avenues. I have a strong ability to dissect the territory, craft a strategy for driving growth, and work with internal and external resources to bring that strategy to life. Partnered with Channel Partnerships for education, enablement, support and resourcing.
• I work diligently with marketing to create account based marketing campaigns as well as collateral for business partners and customers. We collaborate on specific campaigns by creating content that’s specific to our strategy and customers.
• I am also co-leading the Diversity and Inclusion efforts for North America.

Jan 2018 – Jan 2019 · 1 yr

• 100% Enterprise Outbound BDR responsible for 11-15 meetings a month valued at $25,000 or higher. Consistently hit over 95% of monthly number
• As a Market Development Representative, I am responsible for contacting leaders and executives in the transportation, healthcare, MSP's, and state and local government verticals across North America. My focus is helping leaders gain insights around these three markets and customers which allows them to make quicker and better data-driven selling decisions.
• Utilizes Sales Navigator, Salesforce, Kickfire, Relpro, Seamless.AI and other tools to be successful in growing accounts and building pipeline. I worked closely with marketing for campaigns and creating valuable content with strong messaging.

Jan 2018 – Jan 2018 · 0 mo · Dallas/Fort Worth Area

• BirdEye is the next-generation business reputation and customer experience platform that re-imagines how customer feedback is used to acquire and retain connected customers.
• I am responsible for contacting leaders and executives in organizations of all sizes across many different verticals. My focus is helping leaders gain insights around their market and customers which allows them to make quicker and better data-driven decisions.
• Was also responsible for the Facebook account.
• Created and implemented small group trainings for the entire SDR team.
• Month 1: Ramping
• Month 2: 17 opportunities created, 2,254 calls made
• Month 3: 18 opportunities created, 2,490 calls made
• Month 4: 11 opportunities created, 1,482 calls made (missed week one of month)

Jan 2018 – Jan 2018 · 0 mo · Dallas/Fort Worth Area

Jan 2016 – Jan 2018 · 2 yrs

• Worked on rental properties for customers that I sourced from networking events throughout the DFW Metroplex. Had prospecting cadences and focused on cold calling during the appropriate call blocks. Created valuable and strategic content to leave a lasting impression for current customers and prospects.

May 2015 – Dec 2015 · 7 mos · Waco, Texas Area

• Worked full time by writing articles and curating content for the Student Financial Services blog.
• Worked at orientation events, created marketing and promotional strategies for the Baylor Summer initiative.
• Focused on summer activities development.
• Created promotional inventories, managed summer events, worked with new student programs to increase participation at summer events.

Jan 2015 – Jan 2016 · 1 yr · Dallas/Fort Worth Area

• Recruited fee eligible candidates for advanced technical positions, on track for billing $20,000+ a month, completed over 80 phone calls a day to source and recruit, focused on the on-boarding process with two candidates within my first month.

Jan 2015 – May 2015 · 4 mos

• Create press releases, contacted coaches, worked with other employees to create successful marketing campaigns and videos. Transcribed audio clips from multiple functions in a timely manner.

Aug 2014 – Jan 2015 · 5 mos · Waco, Texas Area

• Created news releases, generated a new marketing strategy that went into effect fall 2015, participated in multiple city council meetings, planned multiple city events, promoted events, promoted in-house culinary options for events, strategized with team to identify collaborative partners and utilize their content to gain more viewers.