Kaushal Puri

Co-Founder

Chandigarh, India8 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in turning ideas into scalable products.
Proven track record in data-driven growth strategies.
Strong background in community-driven brand building.

Stackforce AI infers this person is a Product Manager with a strong focus on SaaS and community-driven brand strategies.

Contact

Skills

Core Skills

Product ManagementProduct StrategyMarketingBrand BuildingEngineeringProject Management

Other Skills

Product DevelopmentStrategic PlanningData-driven Decision MakingUI/UX DesignMarket ResearchCompetitor AnalysisBrandingGoogle AnalyticsMarketing StrategyMarket SegmentationBrand PositioningSocial MarketingTactical Campaign DeliveryProduct DesignAudience Development

About

I sit at the intersection of Product, Tech, and Business, turning chaotic ideas into systems that scale without pretending “synergy” is a real strategy. Here’s what I actually do: -Build Products from 0 → 1 Not the sexy “vision decks,” but the painful execution that gets things shipped. - Make Data Useful Not dashboards. Decisions. - Fix User Experience Crimes (You’d be shocked how many billion-dollar companies still use 2014 UX.) - Drive Growth Engagement, retention, monetization the real stuff, not vanity numbers. Industries I’ve touched: SaaS, Automotive, Aviation, Travel, Real Estate, F&B, and most things that involve humans clicking buttons and businesses trying to stay alive.

Experience

8 yrs 4 mos

Total Experience

4 yrs 6 mos

Average Tenure

8 yrs 4 mos

Current Experience

Northwestern university

Sneaker Customization

Jul 2019 – Dec 2019 · 5 mos

Foundation Experience Highlights:
1. Applied the Harvard marketing framework (target market, value proposition, channel strategy, brand positioning) to develop a go-to-market plan for sneaker customization products.
2. Designed and executed a social marketing model that increased product appeal and drove sales among the defined target audience.
3. Differentiated our brand in a crowded space, elevating awareness and outpacing competitors through clear positioning and the right channel mix.
4. Built hands-on experience in market segmentation, product messaging, and tactical campaign delivery for lifestyle consumer goods.
This internship grounded me in practical marketing strategy, brand building, and creative execution skills I bring to every product and business I help shape.

Marketing StrategyMarket SegmentationBrand PositioningSocial MarketingTactical Campaign DeliveryMarketing+1

Sneaker rise

Founder

Oct 2018 – Jul 2019 · 9 mos · Remote

Founder, Sneaker Rise
Bootstrapped Premium Sneaker Customization Venture Inspired by Hip Hop Culture
What I Built?
Identified a Cultural Gap:
Noticed that affluent sneakerheads weren’t just chasing brand names they wanted one-of-a-kind, personalized sneakers that sparked conversation, much like a great watch does.
Crafted a Brand with Soul:
Drew deep inspiration from hip hop and streetwear. Every pair wasn’t just footwear it was a wearable story, tailored to become the focal point of any room.
How I Did It?
Zero Digital Shortcut:
Launched and scaled the business entirely offline no website, no social media. Relied 100% on word of mouth, curated social events, and direct relationships to build trust and hype.
Community-Driven Growth:
Hosted intimate gatherings and exclusive drops, converting early adopters into loyal evangelists. The community didn’t just buy—they recruited, advocated, and kept the buzz alive.
Built 0→1—From Idea to Profit:
Personally handled everything: audience development, product design, events, and fulfillment.
Pushed Sneaker Rise to 320,000 INR MRR at a healthy 42% profit margin all without digital marketing or e-commerce.
Impact
Proved Offline Brands Can Win:
Achieved profitability and cult status in a competitive space, showing true product-market fit can be engineered through authenticity and community, even before a digital footprint exists.
Sneaker Rise is living proof that hustle, culture, and personal connection beat algorithms.
Real fans.
Real growth.
Real margins.
All before the first Instagram post ever went live.

Product DesignAudience DevelopmentEvent ManagementCommunity EngagementProduct ManagementBrand Building

Mahindra group

Product Engineering Intern

Jul 2018 – Dec 2018 · 5 mos

Foundation Experience Highlights:
1. Built and tested a new fuel flow meter for engines, grounding my skills in practical, hands-on innovation.
2. Automated fuel monitoring and sensor installation processes, streamlining core shop-floor operations.
3. Conducted standard operating procedure (SOP) and PFMEA studies, developing a disciplined approach to quality control.
4. Managed projects end-to-end, learning the essentials of timelines, teamwork, and delivering on commitments.
This role laid the groundwork for my later success in product and tech by giving me real-world exposure to engineering, process discipline, and problem-solving from the ground up.

Fuel Flow Meter TestingAutomationQuality ControlProject ManagementEngineering

Freelance

Product Specialist

Feb 2018 – Present · 8 yrs 4 mos

Building Products, Scaling Impact One Launch at a Time.
Led end-to-end product development, consistently taking ideas from zero to launch-ready products.
Scaled multiple products from early-stage (1) to market leaders (10+) through strategic planning and data-driven growth tactics.
Designed and refined UI/UX wireframes focused on intuitive, customer-centric experiences.
Developed detailed user personas and flows to deeply understand pain points and inform product decisions.
Executed market research, competitor analysis, and business strategies to define product positioning and build competitive advantages.
Directed branding and marketing efforts, delivering strong go-to-market strategies that boosted adoption and growth.
Leveraged Google Analytics 4 (GA4) to extract actionable insights, optimize product performance, and support data-driven decision making.