Kaustav Das Gupta

Product Manager

Hyderabad, Telangana, India7 yrs 10 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 7 years of cross-industry experience.
  • Expertise in Agile methodologies and product strategy.
  • Proven track record in enhancing user engagement.
Stackforce AI infers this person is a Product and Business Analysis expert in SaaS and consulting industries.

Contact

LinkedIn

Skills

Core Skills

Product StrategyProduct DevelopmentData IntegrityBusiness Process Improvement

Other Skills

Analytical SkillsB2CBusiness Case PreparationBusiness CommunicationsBusiness InsightsBusiness RequirementsBusiness StrategyContent ManagementContent StrategyCreative IdeationCross-functional Team LeadershipCustomer EngagementCustomer Relationship Management (CRM)Customer RequirementsCustomer Success

About

My career represents a deliberate progression from understanding customer needs and market dynamics through business development, to ensuring user trust and platform integrity and security, to ultimately driving product strategy and business transformation for enterprise clients. As a Product and Business Analysis Professional with over 7 years of cross-industry experience (Healthcare, Retail, E-Commerce), I specialise in leveraging strategic insights and Agile methodologies to drive product development and user engagement. My expertise spans across IT consulting, healthcare, e- commerce, and online platforms, where I have consistently delivered value through meticulous requirement elicitation, product roadmap development, and process optimisation. In my current role as an Associate Manager - Product and Business Analysis at Credera (formerly TA Digital), I lead cross-functional teams to enhance user experiences and streamline software development lifecycles. My efforts have earned me accolades for outstanding performance and teamwork. I am SAFe PO/PM Certified and possess a Data Science Certification in R Programming. My technical proficiency includes tools like Adobe Experience Manager, Jira, Confluence, Drupal, Sitecore, complemented by my soft skills in team leadership, strategic thinking, and problem-solving. With a passion for driving innovations and enhancing business operations, I am dedicated to contributing to organisational goals and fostering customer satisfaction. Let's connect and explore how my expertise can add value to your initiatives.

Experience

7 yrs 10 mos
Total Experience
1 yr 3 mos
Average Tenure
3 yrs 7 mos
Current Experience

Credera

Associate Product Manager

Nov 2022 – Present · 3 yrs 7 mos

  • Drove end-to-end product development lifecycle as Product Manager, from roadmap definition and requirements
  • gathering to MVP delivery and stakeholder alignment.
  • Directed Agile teams including BAs, UI/UX, AEM, QA, and Content Authors to deliver enterprise-grade digital platforms.
  • Increased homepage CTR by 187% and improved lead conversion by 10% through A/B-tested personalized experiences.
  • Built 15+ executive dashboards, reducing insight generation from monthly to daily.
  • Achieved 100% compliance monitoring of HIPAA/HITRUST controls through process automation.
  • Reduced time-to-market by 30% for clients with an optimized delivery framework.
  • Earned 'WOW', 'Synergy', 'Excellence', 'Team' and other awards for leadership and execution performance and excellence.
Management ConsultingBusiness CommunicationsCreative IdeationDashboardsUser RequirementsUser Behavior+32

Ta digital

Management Trainee

May 2022 – Nov 2022 · 6 mos · Hyderabad, Telangana, India

Business CommunicationsCreative IdeationDashboardsUser RequirementsUser BehaviorNew Product Ideas+26

Pricewaterhousecoopers advisory, capital projects & infrastructure

Technology Consulting Trainee

Jun 2021 – Jul 2021 · 1 mo

  • Assisted with the branding of the Data & Analytics team for Domestic and International clients
  • Reviewed existing citations and worked on referenceable citations and technology used in the past projects
  • Created a solution framework by researching and identifying specific problems across various industry sectors
  • Modelled sector specific SOQs for EPM Branding to potential clients
Management ConsultingBusiness CommunicationsData-driven Decision MakingSprintsAnalytical SkillsCustomer Relationship Management (CRM)+4

Fintellix

Business Analyst Intern

Apr 2021 – May 2021 · 1 mo

  • Analysed the RBI Circular norms on IRAC and requirements of Automated Data Flow and CIMS pertaining to NPA
  • Prepared training module on banking domain for the new joiners in the Business Analyst team for projects
  • Substantiated the effects of Automation of Regulatory Reporting to RBI from Banks and Financial Institutions
Business CommunicationsDashboardsUser BehaviorData-driven Decision MakingUser Experience (UX)Strategic Leadership+6

Indian institute of management sambalpur

Placement Committee Coordinator

Sep 2020 – May 2021 · 8 mos

  • Facilitated correspondences to bring companies for on-campus recruitments.
  • Responsible for bridging the gap between industry and academia of IIM Sambalpur by inviting organisations for campus corporate engagements
Strategic LeadershipStakeholder Management

G2

Research Outreach QA

Nov 2019 – Jun 2020 · 7 mos · Bengaluru Area, India

  • Worked in the Research-Outreach team as a Quality Analyst.
  • Analysing the online activity data and usage patterns to determine fraudulent users and activity.
  • Conceptualised and the operated on the ‘Pricing Data Model’ for more than 85000 products listed on the website to increase the footfall and user satisfaction from G2 website.
Data IntegrityDashboardsUser BehaviorUser Experience (UX)Analytical SkillsBusiness Process Improvement

Linkedin

Trust and Safety Analyst

Dec 2017 – Oct 2019 · 1 yr 10 mos · Bengaluru Area, India

  • Worked with the ACE Team of LinkedIn Corp to review the advertisements posted by different organisations to research and verify accuracy of facts in written data to ensure that the products are up to the LinkedIn members’ standards according to the terms and conditions that were set forth on a timely manner.
  • Led a sub-team of 6 members into this project to handle to data real-time which resulted in the decrease of SLA from 10 hours to 3 hours.
  • Used different content metrics to evaluate the readability, purposefulness, expressions and the ability to make an impact on the reader of the advertisement contents
Data IntegrityDashboardsAnalytical SkillsProblem SolvingCustomer EngagementBusiness Process Improvement

Nobroker.com

Senior Business Development Executive

Jul 2016 – Mar 2017 · 8 mos · Bengaluru, Karnataka, India

  • Improve firm’s relationships with both partner firms and customers.
  • Manage disputes raised by customers and conflict resolution between customers and company.
  • Manage ‘new client onboarding’.
Data IntegrityDashboardsAnalytical SkillsProblem SolvingCustomer EngagementBusiness Process Improvement

Education

Indian Institute of Management Sambalpur

Master of Business Administration - MBA — Dual Specialization: Strategy & Marketing

SJB Institute of Technology

Bachelor of Engineering (B.E.) — Computer Science and Engineering

South Point High School, Kolkata

Patha Bhavan, Kolkata

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