Kushagra Sharan (Ph.D.) — Operations Associate
I am an experienced Marketing graduate with a proven track record in the construction education and e-commerce industries. My expertise includes negotiation, sales, consulting and communication. I hold a Ph.D. in Marketing and Strategy from IBS Hyderabad and an MBA in Marketing and Operations from the Indian Institute of Information Technology-Allahabad. In addition to my industry experience, I have a good knowledge of research methods and an understanding of digital gaming, video games, and esports. My research capabilities are particularly strong in analyzing user engagement and motivational factors within the esports, video game and digital gaming sectors. I have conducted comprehensive studies on gamer behaviour, utilizing both qualitative and quantitative research methodologies to derive actionable insights that enhance user engagement and retention. Furthermore, I stay abreast of the latest trends and developments in the digital gaming industry, artificial intelligence, geopolitics allowing me to anticipate market shifts and drive innovation. My ability to translate research findings into strategic marketing initiatives has been instrumental in achieving growth in my previous roles.
Stackforce AI infers this person is a Marketing Specialist with a focus on Digital Gaming and User Engagement.
Location: Lucknow, Uttar Pradesh, India
Experience: 7 yrs
Skills
- Marketing Management
- Research Skills
- Business Operations
- Consumer Behavior
- Public Relations
Career Highlights
- Ph.D. in Marketing and Strategy from IBS Hyderabad
- Strong research capabilities in esports and user engagement
- Proven track record in driving marketing initiatives
Work Experience
IILM Academy Of Higher Learning, Lucknow
Assistant Professor (10 mos)
IBS Hyderabad
PHD Scholar (4 yrs 1 mo)
ATC Pvt. Ltd.
Marketing Associate (1 yr)
Vigyaa Softechnologies
Project Intern (Digital Marketing) (1 mo)
Bolo
Marketing Intern (1 mo)
G.K. Enterprises Pvt. Ltd.
Public Relations Officer (1 yr 1 mo)
Education
Doctor of Philosophy - PhD at IBS Hyderabad
MBA - Master of Business Administration at Indian Institute Of Information Technology Allahabad
Bachelor of Commerce (B.Com.) at University of Allahabad