Laveena Chugh

Business Development Executive

Bengaluru, Karnataka, India10 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Achieved 100% YoY growth at Walmart.
Launched over 50 products, increasing revenue by 30%.
Expert in E-commerce strategy and category management.

Stackforce AI infers this person is a seasoned E-commerce professional with expertise in marketplace strategy and product management.

Contact

Skills

Core Skills

Category ManagementE-commerceMarket AnalysisProject ManagementData Analysis

Other Skills

Sales GrowthTeam ManagementProblem SolvingForecastingLanding PagesProduct ReviewsIdentifying New OpportunitiesProject ImplementationCommunicationInterpersonal SkillsAgile EnvironmentBusiness Process ImprovementDigital Marketing ChannelsAccount ManagementKey Accounts

About

Achievement-driven Ecommerce Leader with 10+ years of experience scaling marketplace businesses across Walmart, Amazon, Flipkart, and Shopify. Proven track record of delivering 100%+ YoY growth, leading category strategy, managing large seller portfolios, and driving profitability through data-led decision making.

Experience

10 yrs 9 mos

Total Experience

1 yr 9 mos

Average Tenure

2 yrs 9 mos

Current Experience

Walmart

Senior Seller Consultant, Category Lead- Food, Consumables & Health

Sep 2023 – Present · 2 yrs 9 mos · Bengaluru

Leading Food & Consumables category for Walmart E-commerce platform.
Delivered 100% YoY business growth managing sellers across Beauty, Personal Care, and Food categories.
Driving category-level strategy, AOP planning, and GMV growth aligned with annual targets.
Managing and optimizing seller TACOS, profitability, and overall performance metrics.
Developing Joint Business Plans (JBP) with major India-based brands and executing growth strategies.
Ensuring compliance with US regulatory and Walmart marketplace policies including product whitelisting.
Collaborating with US counterparts for major placements, deals, promotional events, and category planning.
Conducting Category-level WBRs and MBRs with senior leadership.
Identifying assortment gaps and driving new product launches.
Managing and mentoring a team; training associates and reviewing performance metrics.

Sales GrowthTeam ManagementProblem SolvingE-CommerceCategory Management

Mensa brands

Key Account Manager

Mar 2023 – Aug 2023 · 5 mos · Bengaluru

Monitoring daily sales numbers, forecasting, market analysis and planning sales strategies for Beauty & Personal Care Brands.
Inventory planning and In Stock maintained above 90%.
Keyword research and listing optimization (85%+ score) with Pro Seller Badge on Walmart.
Pricing strategy planning to ensure competitive positioning.
Achieving and exceeding monthly sales targets.
Optimizing ad campaigns and improving ROAS.
Cross-functional coordination with Walmart and internal teams.

Solving alpha

Key Account Manager

Jul 2019 – Feb 2023 · 3 yrs 7 mos · Bengaluru, Karnataka, India

New Product Development: Managed multiple strategic projects with
numerous sub-projects or workstreams and launched 50+ products from
planning to launch, created end to end process of product selection,
content creation, cataloguing and successfully increased revenue by
30% on Amazon, Walmart & Shopify.
Process Improvement: Improved launch process which was adopted by
using monday.com that with creating a process that is clearly
communicated, timelines defined, dependencies known, SOPs created,
regular meetings along with timely notifications and follow ups on
actions required. Process improvement led to saving 20% of time & cost
for launch of a product.
Change Management: Created a process for low selling products, by
identifying project requirement for each product in coordination with
sales, brand managers, content creators and designers. This led to
increase in sales of low performing products by 5%-15%.

Market AnalysisForecastingData AnalysisLanding PagesProject ManagementProblem Solving+18

Lhs homes

Founder

Jun 2018 – Jun 2019 · 1 yr · Hyderabad, Telangana, India

Managed & launched 30+ products under own brand name on different marketplaces with end to end process creation, account set up, vendor management, pricing & promotions.

Market AnalysisForecastingData AnalysisLanding PagesContent ManagementProject Management+23

Amazon

Business Operations Specialist

Jun 2016 – Jul 2018 · 2 yrs 1 mo · Hyderabad Area, India

Defined work plans in alignment with stakeholder requirements.
Monitoring pricing on amazon with other top marketplaces to ensure
buyers from amazon have best price, selection and convenience
Meeting and exceeding everyday productivity targets with more than 95% quality score

Market AnalysisData AnalysisData ManagementInterpersonal Skills

Progressive digital media

2 roles

Senior Researcher

Apr 2016 – Jun 2016 · 2 mos · Hyderabad Area, India

Intense Secondary Research for finding the required Economic data with least information available about it.
Gathering data from various sources so as to finalize data with the highest accuracy.
Analyzing the trend of each data point so as to provide the most trustable data that can be used further by client.
Finalizing the data out of multiple sources researched for providing high quality data.
Extracting and preparing Economic data which includes KPIs like GDP, CPI, External trade etc. using Secondary research techniques from different sources, keeping in mind the quality of data is reliable.
Handling database of more than 10 countries, keeping data up to date and ready to use for clients.
Responsible for preparing and maintaining proper Metadata of our front-end tool.
Responsible for training new resources in the team

Market AnalysisData Analysis