Leeba B. — Business Development Executive
From Content Marketing to Product Management: My Journey With 3+ years of experience in content marketing, I mastered the art of crafting SEO-driven content, thought leadership pieces, and in-depth market research to drive engagement and business growth. But my curiosity didn't stop at content—I was drawn to the strategic thinking behind creating wonderful products, leading me to transition into a Business Analyst role in Product Management. As a Business Analyst, I bridge the gap between business needs and product execution, translating insights into actionable strategies. My background in content marketing has equipped me with a deep understanding of user behavior, enabling me to approach product challenges with a customer-first mindset. 🔹 Product Strategy & Research – Identifying pain points, defining roadmaps 🔹 Data-Driven Decision Making – Leveraging research & analytics for insights 🔹 Project & Stakeholder Management – Ensuring seamless product execution Certified in Google Project Management and trained in Product Management (NextLeap), I’m continuously learning and applying my skills to build impactful solutions. Let’s connect and discuss all things Product, Growth, and Strategy!
Stackforce AI infers this person is a Product Management and Content Marketing professional with a focus on E-commerce and Digital Strategy.
Location: Trivandrum, Kerala, India
Experience: 13 yrs
Skills
- Stakeholder Management
- Product Management
- Market Research
- Content Marketing
- Project Management
- Impact Mapping
Career Highlights
- 3+ years in content marketing and product management.
- Expert in SEO-driven content and product strategy.
- Certified in Google Project Management.
Work Experience
Enfin Technologies
Business Analyst (1 yr 1 mo)
Zoondia
Business Analyst (11 mos)
aaj traders kochi
Marketing Specialist (7 mos)
Junior Product Manager (7 mos)
NextLeap
Product Manager Fellow (2 mos)
Multiplier
Content marketer (1 yr 8 mos)
ravkoo™
Content Writer (4 mos)
THE CIRCUS Solutions
Content Developer (8 mos)
Freelance, self-employed
Freelance Content writer (2 yrs 2 mos)
Spericorn Technology
Content Writer (1 yr 4 mos)
Fabby Technologies Private Limited
Web Content Writer (6 mos)
M Squared Software and Services Pvt Ltd
Quality Analyst (4 yrs)
Education
Bachelor's degree at MCET
at Sarvodaya Vidyalaya
