Mark Fiander — CEO
I am a commercial, results-orientated business leader with a track record of delivery. Operating at executive level, I consider myself a team player, not afraid to make decisions and relish the opportunity to motivate and develop others to deliver impact. My knowledge, skills and experience have allowed me to successfully develop and manage teams across Strategy, Marketing, Customer Experience, Sales, Product/Proposition Development and P&L Management. I have a passion for understanding people and influencing behaviour. This focus has led to me speaking at the UN, the European Central Bank and advising multiple government institutions around the world. Specialties: Strategy Development, Commercial Management, Stakeholder Management, Customer Insight, Customer Experience, Customer Strategy, Customer Proposition, Customer Journeys, Operations, Brand and Product Management, Full Marketing Mix, Change Management, Data Utilisation, P&L, Financial Services, Behaviour Change,
Stackforce AI infers this person is a seasoned leader in Financial Services with expertise in strategy and governance.
Location: Greater London, England, United Kingdom
Experience: 30 yrs 1 mo
Skills
- Financial Regulations
- Risk Management
- Leadership
- Governance
- Strategy Implementation
- Decision-making
- Public Policy
- Customer Insight
- Strategy
Career Highlights
- Led transformation of customer proposition in financial services.
- Advised global institutions including the UN and G20.
- Expert in strategy development and stakeholder management.
Work Experience
Financial Conduct Authority
Member of Small Business Practitioner Panel (2 yrs 1 mo)
GAIN Credit
Group Chief Executive Officer (3 yrs 3 mos)
Chief Executive Officer - Consumer Lending (1 yr 11 mos)
Vice President - Marketing and Customer Experience, P&L owner (5 yrs 1 mo)
Consumer Credit Trade Association
Chair (3 yrs 9 mos)
Council Member (1 yr 8 mos)
Consumer Finance Association
Board Member (1 yr 9 mos)
ADP
UK Marketing and Strategy Director (8 mos)
Money Advice Service
Executive Director - Strategy, Proposition and Innovation (3 yrs 3 mos)
Bupa
Head of Proposition and Product Development - B2B and B2C (1 yr 7 mos)
Royal Bank of Scotland
Head of Marketing Operations - Retail, Business and Corporate banking (1 yr 1 mo)
Head of Customer Management - B2B and B2C (1 yr)
Head of Marketing - Cards and Direct Finance (1 yr)
Head of Customer Communications, Campaign and Channel Marketing - B2B and B2C (11 mos)
Unilever
E-Commerce Business Unit Director (2 yrs 7 mos)
Head of E-commerce, Interactive Brand and Customer Centre (2 yrs 5 mos)
Strategy Development Manager, UK (11 mos)
Category Brand Manager, Persil, Surf, Comfort (1 yr 11 mos)
National Account Manager (1 yr 1 mo)
UCMDS graduate scheme (1 yr 5 mos)
Education
Master's degree - PG DIP at Henley Business School
B.Sc at University of Sussex
