Mayank Bajpai

Digital Marketing Specialist

Ahmedabad, Gujarat, India10 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 6 years of experience in digital marketing.
  • Expert in SEO and content writing across various platforms.
  • Proven track record in managing digital marketing strategies.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in SEO and content strategy.

Contact

Skills

Core Skills

Digital MarketingProject ManagementContent WritingSeo

Other Skills

Ad ServingAdvertisingAdvertising CampaignsAnalyticsBloggingBusiness InsightsCommunicationContent CreationContent DevelopmentContent ManagementContent Management Systems (CMS)Content MarketingCross-functional CollaborationsCustomer ServiceCustomer-Focused Selling

About

As a Senior Content Writer, SEO Expert & Digital Marketing Analyst, I have more than 6 years of experience in learning, implementing, evaluating and analyzing Digital Marketing Strategies that drive effective results to brands with profitable ROI. Playing with Search Engines since 2008 and Social Media Platforms since 2012. I have invested countless hours between 2013 to 2017, to understand how the Internet world works! Currently, reading, writing and experimenting across digital platforms including Search Engines, Social Media channels and websites to skyrocket brand presence with the thought of driving more sales, profit and growth to businesses. 🟢 Industries I’ve worked for - Networking & Connectivity, Offshore & Marine Products, Cold-chain Packaging, Fashion, Electrical, Electronics, FMCG, Computer Science & Information Technology, Cloud Services, Hotel, Real Estate, Business Consultancy, Digital Marketing, Import/Export Industry, Construction Chemicals etc. 🟩 Content writing, editing, polishing and optimization (technical and non-technical) for a variety of segments such as Brochures, Company Profiles, Product Catalogues, Blogs, Social Media, Advertising Copy, Video Scripts, Website Content etc. 🟨 Planning, creating and implementing social media strategies for Social Media Marketing and SM Optimization for various social media channels such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, Reddit & Google My Business. 🟦 Analyzing websites for SEO, UX and CRO, creating complete SEO Audit Reports, conducting Keyword Analysis & Research and executing On-page, Off-page and Technical SEO strategies. Analyzing Traffic, User Behaviour and Domain Performance through Google Analytics and Google Search Console. 🟪 Planning, creating, implementing and evaluating Email Marketing strategies, Marketing Funnel Planning, Lead Generation across digital platforms, Landing Page design, YouTube SEO, Whatsapp Marketing and Quora Marketing are also key areas of my expertise. 🟧 Coordinating with clients, designing team, marketing team and reviewing the content of Content Writers and Digital Marketing Executives of our team is an integral part of my responsibilities. 🟥 As a Content and Communications Manager along with content and marketing activities, I’m managing project management tasks by bridging between development and support teams across UK and India, testing online portals and mobile apps (Android and iOS) to prepare documentation and user guides, getting feedback on current project status and updating the same to CEO and Senior Members Team.

Experience

10 yrs 5 mos
Total Experience
2 yrs 7 mos
Average Tenure
3 yrs 7 mos
Current Experience

Itouchvision

Content and Communications Manager

Nov 2022Present · 3 yrs 7 mos · Ahmedabad, Gujarat, India · On-site

  • 🔹 Streamlining digital marketing strategies for all products and services of the company including Social Media Marketing, Search Engine Marketing, Email Marketing, Content Marketing and WhatsApp Marketing.
  • 🔹 Preparing analysis reports for all marketing campaigns, SEO and competitors analysis.
  • 🔹 Writing content for social media, blogs, emails, user guides, documentation etc.
  • 🔹 Managing project management tasks by bridging between development and support teams across the UK and India.
  • 🔹 Providing project information to the development team, getting feedback on current status, testing product features as per requirements and coordinating with the support team for final testing.
  • 🔹 Direct reporting to CEO and Senior Members Team regarding project management tasks and marketing activities.
Advertising CampaignsCustomer-Focused SellingCross-functional CollaborationsMulti-functionalBusiness InsightsDigital Marketing+1

Srs pro

Senior Content Writer

Aug 2021Sep 2022 · 1 yr 1 mo · Ahmedabad, Gujarat, India · On-site

  • Working on various types of content creation such as Brochure, Company Profile, Product Catalogue, Blog, Social Media, Advertising Copy, Video Scripts, Website Content, updating existing content or making different types of content plagiarism-free.
  • Planning, creating and implementing social media strategies regarding Social Media Marketing, Social Media Optimization and Social Media Engagement on various social media platforms such as Facebook, Instagram, LinkedIn, Twitter, Pinterest & Google My Business.
  • Analyzing websites for SEO purposes, creating complete SEO Audit Report, conducting Keyword Analysis of the clients, Executing On-page, Off-page and Technical Search Engine Optimization related tasks,
  • Planning, creating, implementing and evaluating email marketing strategies. Whatsapp marketing and quora marketing is also a part of my daily responsibility.
  • Coordinating with clients, designing team, marketing team and reviewing the content of other content writers of our team is an integral part of my day to day task.
Advertising CampaignsCustomer-Focused SellingCross-functional CollaborationsMulti-functionalBusiness InsightsContent Writing+1

Freelance

Blog Writer & Digital Marketer

Aug 2017Jul 2021 · 3 yrs 11 mos · India

  • Worked on various Content Management Systems, implementation of On-page, Off-page and Technical SEO, written various types of Content especially Long Form Blog Articles, Web Content, Social Media Content and Engaging Email Copy, hands-on practice on Social Media Marketing, Social Media Optimization, Email Marketing, Customer Engagement, Content Marketing, YouTube SEO, Funnel Planning, Lead Generation Planning and Online Advertising.
  • Huge experience of using great online tools such a Ubersuggest, SEO Analyser, Moz, GTMetrix, Pingdom, Hubspot Email Marketing, MailChimp, Zoho Campaign, Buffer, Hootsuite, Canva, SEMrush, Google Pagespeed Insights, SEOmofo, Coschedule Headline Analyzer, SEOmarketingninjas, SEOquake, Ahrefs, Ping-o-matic, Google Search Console and Google Analytics along with Blogger and WordPress CMS.

Rajkiya engineering college, banda

4 roles

Executive Member, Cultural Organizing Committee

Aug 2016Jul 2017 · 11 mos

  • Due to my vast experience of performing on stage since my school days and first 3 years of participation in cultural events of our college, as an Executive Member of the Cultural Organizing Committee, I was working with a dedicated and hard-working team to manage and handle the whole cultural events from the fresher party “Swagatika” to cultural annual fest “Reverb”. Working with fixtures, observing and giving inputs in rehearsals and supporting juniors from backstage were some of our responsibilities.
Cross-functional Collaborations

Secretary, Literary and Fine Arts Committee

Aug 2016Jul 2017 · 11 mos

  • As a secretary of the Literary & Fine Arts Committee, I was working with the core team of the committee to plan and execute various types of events throughout the year. Due to the talented, supportive and creative mindset of my teammates, I was able to conduct a few successful events that were designed and planned in such a way to benefit the participant in order to improve their personalities as a professional.
Cross-functional Collaborations

Project Lead

Promoted

Aug 2016Jun 2017 · 10 mos

  • Working on my final year project was a rewarding experience, especially the research work. As a project team leader, my responsibility was to work on a project from scratch with my colleagues and make the project idea successful by delivering the desired output. As my teammates were supportive and were some of the intellectual brains of my college, it was a great opportunity to learn the various aspects of science and technology from their perspective. As a result, Thermo-Electric Power Generation System was a great success for all of us, for me it was incredible in terms of planning, implementing, learning and achieving our target.

Assistant Treasurer, Literary and Fine Arts Committee

Aug 2015Jul 2016 · 11 mos

  • Planning, creating and executing Literary & Fine Arts events was the primary task along with selecting and managing a small team of juniors. The best part as an Assistant Treasurer was the great learning that I was absorbing from my seniors by closely looking into each and every segment of leadership.

Education

Rajkiya Engineering College, Banda

Bachelor of Technology — Mechanical Engineering

Jan 2013Jan 2017

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