Md Mahfooz Alam

Digital Marketing Specialist

Kolkata, West Bengal, India8 yrs 4 mos experience
Highly Stable

Key Highlights

  • Achieved significant click-through rates in digital ad campaigns.
  • Implemented effective SEO strategies to boost organic traffic.
  • Gained hands-on experience in performance marketing.
Stackforce AI infers this person is a Digital Marketing Specialist with a focus on Performance Marketing and SEO.

Contact

LinkedIn

Skills

Core Skills

Digital MarketingPerformance MarketingDigital Advertising StrategySearch Engine OptimizationConsultingSocial Media Marketing

Other Skills

Ad Copy OptimizationAdvanced Google Ads StrategiesAdvanced Native Advertising StrategiesAmazon AdsAmplifying Their Messaging with AdvertisingAnalyticsAngo HubAudience InsightsAudience TargetingBacklinkingBasic Knowledge of Programmatic AdvertisingBusiness OwnershipBussiness ownershipCampaign PlanningCompetitor Benchmarking

Experience

8 yrs 4 mos
Total Experience
2 yrs 1 mo
Average Tenure
--
Current Experience

Kraftshala

Performance Marketing Trainee

May 2024 – Present · 2 yrs 1 mo

  • Activities and societies: Completed the
  • Marketing Launchpad Program and strengthened my foundation in Digital Marketing with a focus on Google Ads, Meta Ads, SEO, and E-commerce. Ran real-world ad campaigns across Meta, Google, and Amazon platforms. Collaborated on peer learning activities, participated in live projects, performance reviews, and mentor-led feedback sessions. Gained hands-on experience in campaign planning, optimization, and analytics.
  • Ran Meta Ads for Unleavables, achieving a 63.04% click-to-landing page view rate and 928 clicks by targeting niche audiences.
  • Executed Google Ads strategy for Unleavables, increasing clicks by 12.32% and reducing CPC by 0.39% through keyword and ad copy optimization.
  • Launched Amazon Ads for Swiftie India, securing 8,027 impressions and 134 clicks with a 1.67% CTR via effective keyword targeting.
  • Implemented SEO strategy for Unleavables, focusing on keyword research, technical fixes, and backlinking to boost organic traffic potential by 10-20%.
Google AdsMeta AdsSEOE-commerceCampaign PlanningOptimization+3

Conneqt business solutions

Associate Consultant

Apr 2024 – Sep 2025 · 1 yr 5 mos · Kolkata, West Bengal, India · On-site

  • SBI General Customer Support Associate
Consulting

Pehchaan the street school (trust)

Social Media Marketing Intern

Feb 2024 – May 2024 · 3 mos · Delhi, India · Remote

Social PromotionSocial Media ManagementSocial MarketingSocial Media Marketing

Thesocialtalks

Social Media Management Interns

Feb 2024 – May 2024 · 3 mos · India · Remote

Tech mahindra

Business Consultant

Aug 2023 – May 2024 · 9 mos · India · Remote

Imerit technology

Information Technology Specialist

Apr 2019 – Oct 2023 · 4 yrs 6 mos · India · On-site

Intelligent image management, inc. (iimi) usa

Data Entry Specialist

Jan 2017 – Dec 2018 · 1 yr 11 mos · Kolkata, West Bengal, India · On-site

Education

Maulana Abul Kalam Azad University of Technology, West Bengal formerly WBUT

B.Sc. — Communication and Media Studies / Media Science

Kraftshala

The Marketing Launchpad Program — Marketing and advertising

George Group of Colleges

B.Sc. — Media Science

Jan 2019 – Dec 2024

Kraftshala

The Marketing Launchpad — Marketing

Jun 2024 – Present

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