Megha . — Co-Founder

As a strategist at Basil, I conducted both primary and secondary research. I leveraged my knowledge and applied data-driven decision-making skills to analyze customer behavior, lifecycle, and insights. Based on this analysis, I provided strategic recommendations to drive customer acquisition and improve retention, loyalty, and satisfaction. As a founding team member, I worked to understand potential customer needs, identify product-market fit, and uncover keywords that differentiate the brand. I was involved in the full process of researching, designing, experimenting, and implementing various strategies to expand the customer base and foster brand loyalty. Under my watch, the brand grew significantly from 2 outlets to 13 (with many more to come). I hold a Bachelor of Management Studies with a finance specialization from Shaheed Sukhdev College of Business Studies, where I developed a solid foundation in analysis, financial valuation, and business research, both qualitatively and quantitatively. My passion lies in research, experimentation, decision-making, and continuous learning. I am now seeking opportunities to apply my skills in financial analysis, valuation, research, analytics, and strategy in a challenging and rewarding environment.

Stackforce AI infers this person is a Retail Strategy and Analytics expert focused on customer experience and brand growth.

Location: West Delhi, Delhi, India

Experience: 5 yrs 2 mos