Nov 2024 – Present · 1 yr 6 mos · Remote

• Collaborate with Thorsten (Founder) to launch and foster a dedicated monthly space for the sustainable design community to connect and engage 🌱

Oct 2024 – Mar 2025 · 5 mos · Remote

• Supporting the current and next wave of designers 🏄🏼‍♀️

Jun 2024 – Jan 2026 · 1 yr 7 mos · Remote

• Design lead for advisor-facing experiences within Salesforce and Thrivent’s financial planning platform.
• Designed and launched advisor-led financial planning tools within Salesforce and proprietary platforms.
• Co-facilitated workshops to establish a unified 1–3 year vision, engaging stakeholders across multiple teams.
• Led values initiative to streamline the advisor-client values process from 52 to 16 values, aligning with Thrivent’s Financial Planning Framework and behavioral finance principles; drove migration from a costly third-party tool to an automated Salesforce solution, eliminating manual data entry.

Jan 2024 – Aug 2025 · 1 yr 7 mos · United Kingdom · Remote

• Focus areas: Learning experiences, online communities, information architecture, e-learning SaaS tools

Nov 2022 – Jun 2024 · 1 yr 7 mos · Long Beach, California, United States · Remote

• Design lead for onboarding, growth, and developer experience. Focused on product-led growth and systems that convert high-intent users to long-term customers.
• Led v1 onboarding survey strategy to capture early user data and uncover ICP graph use cases. Insights drove the release of our Spotify developer demo (now 30% of onboards) and informed tailored content across marketing and onboarding flows.
• Delivered V2 onboarding redesign that increased enterprise trial sign-ups by 300%, raising weekly sign-ups from under 1% to 4%, now driving 50% of sales leads.
• Led V3 onboarding iteration reducing user drop-off by 45% and increasing engagement from 8% to 55%, validating onboarding as a key strategic product investment.
• Expanded research opt-in user base from zero to 1,000+ within three months, enabling data-driven product improvements and informed decision-making.

May 2022 – Dec 2022 · 7 mos · Remote

• Impacted by layoff
• Led the design for Twilio’s Data Platform and Report Center, enhancing user experience for data governance.
• Developed customer dashboards that provided transparent insights into account data usage and billing costs.
• Co-led the implementation of trust-based security tiers for texting, improving fraud prevention and compliance.

Mar 2021 – May 2022 · 1 yr 2 mos · Remote

• Led high-impact initiatives spanning platform architecture, compliance tooling, and growth.
• Spearheaded Lever’s RBAC (role-based access controls) initiative, resulting in $1.2M revenue and 75% adoption within 3 quarters, improving customer retention by 57%.
• Developed a self-serve GDPR (applicant data) portal, enhancing data compliance and generating $1-2MM in retention revenue during MVP.
• Spearheaded the Talent Boards Marketplace project, expanding job board integrations from 3 to over 1000+, significantly diversifying candidate pipelines.

Jan 2020 – Mar 2021 · 1 yr 2 mos · San Francisco Bay Area

• Spearheaded the launch of the “Anomalies and Forecasting” beta feature, engaging 900 customer accounts with a 17% active engagement rate.
• Drove the adoption of anomaly detection, resulting in over 800 of Amplitude’s 2,400 paying customers integrating the feature into their workflows.
• Collaborated with cross-functional teams to establish a cohesive vision for Amplitude All Access, enhancing user experience through intuitive design and SSO integration.

May 2019 – Jan 2020 · 8 mos · San Francisco Bay Area

• Redesigned RepairPal’s core repair cost estimator, enhancing clarity and usability for digital car repair diagnosis, leading to a 27% increase in funnel completion.
• Improved post-estimate user experience and trust signals, resulting in a 31% boost in appointment conversions.
• Strengthened user connection with RepairPal’s certified shop network, generating a 62% increase in shop-qualified leads.

Sep 2018 – May 2019 · 8 mos

• Designed internal and customer-facing tools for a national catering marketplace, collaborating closely with operations, logistics, and engineering. Conducted on-site field studies with catering coordinators to observe real-world workflows and translate operational pain points into product improvements.
• Key Contributions
• Led the design and rollout of a new user onboarding flow, improving accessibility and increasing engagement and retention.
• Streamlined payment-preference collection, raising net profit and reducing outstanding payments.
• Revamped the meal-plan sales proposal experience with clearer pricing and customization options, driving higher conversion and customer confidence.

May 2016 – May 2019 · 3 yrs

Feb 2013 – Mar 2015 · 2 yrs 1 mo · 1455 Market Street

• Being third hired in the department. Help build department from ground up and own the creation of new processes and procedures to implement with our systems.
• Managed a team of 7 remote employees, including weekly check ins, emails, and updates. Reviewing employee KPI’s, progress, and improvement areas.
• Uber on!