Melanie Phua — CEO

𝐈 𝐝𝐞𝐥𝐢𝐯𝐞𝐫 𝐦𝐞𝐚𝐬𝐮𝐫𝐚𝐛𝐥𝐞 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧, 𝐟𝐢𝐱𝐢𝐧𝐠 𝐢𝐧𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐢𝐞𝐬, 𝐝𝐫𝐢𝐯𝐢𝐧𝐠 𝐞𝐱𝐩𝐚𝐧𝐬𝐢𝐨𝐧, 𝐚𝐧𝐝 𝐭𝐮𝐫𝐧𝐢𝐧𝐠 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬 𝐢𝐧𝐭𝐨 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐠𝐫𝐨𝐰𝐭𝐡. With P&L ownership across FMCG, F&B, multi‑store retail, and manufacturing, I’ve delivered 200% revenue growth, 450% EBIT uplift, and scaled operations across Southeast Asia, the Middle East, and Europe. My career spans hospitality roots in Switzerland to boardroom leadership in Singapore, with formative years in Malaysia learning the industrial sector. Along the way, I’ve built profit‑generating teams, negotiated strategic partnerships, and elevated brand visibility to strengthen market positioning. I thrive in complex environments, turning underperforming operations into sustainable growth engines, aligning stakeholders across cultures, and shaping strategies that balance discipline with commercial impact. Curious by nature, I welcome new ideas and perspectives, and I’m passionate about building businesses that are both resilient and future‑ready. Core Skills: General Management, Business Strategies, Budget Planning, Strategic Planning, Risk Management, Team Development, Business Operations, P&L Management, Finance Performance, Post-Merger & Integration (PMI), Retail Chain Management, Supply Chain Management, Distributor Management, Food and Beverages, Food Manufacturing, Food Services, Food Solutions, Retail, CPG, Consumer Goods , QSR, Sustainability, Cross-Market Expansion.

Stackforce AI infers this person is a seasoned leader in FMCG and Food Services with a strong focus on operational excellence and business transformation.

Location: Singapore, Singapore, Singapore

Experience: 21 yrs