Dec 2019 – Dec 2020 · 1 yr · Pune, Maharashtra, India

• Global Ambitions, Locally Delivered..

Jul 2018 – Nov 2019 · 1 yr 4 mos · New Delhi Area, India

Oct 2017 – Jul 2018 · 9 mos

• #dothenew #dothedifferent #newchallenges

Oct 2014 – Sep 2017 · 2 yrs 11 mos · Gurgaon, India

• An organizational leadership role. Created a structured cross functional team in mobile media planning, buying, strategy, creative solutions & operations for both brand and performance marketing. Built data led media products, spear-heading broad concept and key partner alliances to deliver the right digital media solutions for the company. Largest mobile marketing solutions company in South Asia. Joint Venture between Madhouse China and WPP.
• Accomplishments
• 1. Created a more market driven organization, transforming from pure mobile media buying to focused verticals on products, marketing insights & strategy and digital performance.
• 2. Delivered 100% increase in sales, sustaining market leadership.
• 3. Spearheaded the vision, strategy and execution of successful new products in data visualization and performance marketing, programmatic audio, programmatic mobile display & DMP.
• 4. Launched industry first Madlabs - Startup Accelerator program for innovative mobile ad tech companies and helped top chosen start-ups for monetization.
• 5. Championed the setting up of Mobile Marketing Association India chapter. Key contributor for all the industry evangelizing efforts.

Nov 2012 – Oct 2014 · 1 yr 11 mos · Gurgaon, India

• India's leading mobile internet company with flagship brand- Paytm.
• As part of the leadership team spearheaded global expansion strategy with P&L responsibility in Africa/Middle East and Asia regions for mobile value added services business and mobile marketing & enterprise brand solutions.
• Accomplishments:
• 1. Effectively led and stabilized international markets business specifically in Africa adding USD 10 Mn in sales.
• 2. Conceived innovative sales strategy that led to incremental revenue stream of USD 5 Mn in mobile brand marketing solutions across clients like Coca Cola, Unilever, Dabur etc.

Nov 2009 – Oct 2012 · 2 yrs 11 mos · Gurgaon, India

• Leading global provider of mobile financial and VAS solutions & services.
• Led and managed all sales, business development and operations for Asia region. Additionally also led the Mobile Content Solutions team, defining strategy for mobile content business across regions.
• Accomplishments:
• 1. Opened new markets, sales channel and new client logos in Asia and effectively diversified
• client base and business to beyond the Indian subcontinent.
• 2. Won best Market Unit (region) Award for 2 consecutive years.
• 3. Consistently managed the largest market unit for the company and contributed to over
• 45% of global sales/revenue for the company.

Jan 2006 – Present · 20 yrs 5 mos · India

• I teach / guest lecture on Mobile Marketing and Digital advertising in colleges like SP Jain School of Global Management, SIES College of Management, Chetna Management Institute. I run a complete 40 hour module on Mobile / Digital marketing at SP Jain.
• I also run Mobile marketing workshops at key events and organisations
• Have held positions on board at Amity University for Telecom Management for various initiatives.
• Global Keynote Speaker in over 100 conferences and marketing events

Aug 2005 – Nov 2009 · 4 yrs 3 mos · Gurgaon, India

• Global leader in Digital Services (now part of DoCoMo Digital)
• Planned & executed the strategy to set-up Indian operations.Grounds up started and expanded company to become profitable within my tenure. Developed and maintained, core relationship with Indian MNO & Media companies. Lead all the teams in Business development / Account management / Operations / Marketing / Marketing services and Product & Content .
• Accomplishments:
• 1. Successfully set up complete operations of Buongiorno in India. Hired and built a strong team of over 125 people and revenue stream of zero to USD 10Mn within 4 years.

Dec 2003 – Jul 2005 · 1 yr 7 mos · Mumbai Area, India

• ·Drive and Lead Information, Electronics & Telecom (IET) Sector “New Initiatives” at Mitsui in India. Here the core focus was
• o Define & execute strategy for an investment in Mobile VAS / M-Commerce / M-Payment market. (3 companies successfully entered India)
• o Focus on Telemetry / Vehicle Tracking / GPS Segment business development.
• o Develop the project of investment in import & manufacturing of LCD / Plasma technology in India.

Aug 1999 – Nov 2003 · 4 yrs 3 mos · Mumbai Area, India

• · Focus on sector study & developing business in Ports, Airports, Urban Transport, Water, and Tourism. Road Construction sector & Railway transportation sector in India for various products / projects.
• · Focused on Bilateral (between Govt of Japan and India), government funding projects development in Education, fisheries, Public Health Dept of various states.

Jul 1995 – Jul 1999 · 4 yrs · Mumbai Area, India

• ·Manage the entire sales / Business development in the Material handling products division.
• ·Market research and Customer Satisfaction Survey.
• ·Product Manager for the market introduction of multiple products Forklift trucks / Reach-stackers. (This today is a “Cash cow” in TIL Product portfolio)
• ·Managing western region for Sales & Business Development activity. Doubled revenue and sales Y-o-Y for the allotted region.

Jun 1994 – Jun 1995 · 1 yr · Pune