Feb 2023 – Present · 3 yrs 4 mos · Bengaluru, Karnataka, India · Remote

• As a Digital Marketing professional for Naari Trust, I manage comprehensive digital strategies to elevate the organization's online presence and engagement. My responsibilities include optimizing SEO, designing and maintaining the website, running impactful Facebook and Meta ad campaigns, overseeing Google Ads, social media management, content creation, and email marketing. Through these efforts, I aim to amplify Naari Trust's mission and connect it with a wider audience, contributing to its impactful initiatives with innovative and result-oriented digital solutions.

Jun 2022 – Feb 2023 · 8 mos · Bangalore Urban, Karnataka, India · On-site

• Client Impelsys
• Responsibilities: Agency Management, Database Management, Leads Management, SEO & SEM planning, Budget planning for ads and database acquisition. Google Ads,, LinkedIn ads , Taboola & Twitter ads management.
• Executing email through Salesforce Pardot tool for brand building, campaigns and lead generation.

Jan 2017 – Present · 9 yrs 5 mos · India

• Managing end-to-end digital marketing activities to generate leads for kritagyata and reach desired prospect through digital activites.
• Google adwords, SEO, Email Markeitng , Social media marketing, Volunteer management, Database management, Events, employees engagement, fundraising,collaboration and website management.

Mar 2016 – Dec 2016 · 9 mos · Chennai

• Project Management – Managing agency, monitoring the performance of ads and deliverables, Creating strategic plan for digital marketing,online campaign, budget planning, Brand Management (ORM),Advertisement planning,Website traffic analysis & management.

Aug 2013 – Mar 2016 · 2 yrs 7 mos · Bengaluru, Karnataka, India

• Creating a responsive Digital marketing strategy to help Vidyaranya to reach potential donors.
• Responsibilities:
• Adwords Account management
• Social Media Management
• Website Management
• Volunteer Management.
• Online Donation management
• Event Co-ordination
• Vendor Co-ordination

Apr 2012 – Aug 2013 · 1 yr 4 mos · Orange County, California, United States

• Collaborating with the development team to get freelancing training software ready.
• ·
• Lead SEO team
• Developing online tutorials and creating a business model.
• · Client communication
• · Process evaluation and improvement.
• · Creating and implementing SEO/SEM and Social strategy for clients
• · Networking with SEO professional online and through seminars and workshops
• · Compilation of case studies
• · Working on conversion rate optimization and tracking

Jun 2008 – Feb 2012 · 3 yrs 8 mos · Bangalore

• Responsible for handling a expert team of SEO,SEM,Content writers, Social Media Experts, Online campaign and event management professional.
• Developing and Implementing Online Marketing strategies to Increase web traffic, Online donation and friends community on Social networking platforms

Feb 2007 – Jun 2008 · 1 yr 4 mos · Bangalore,India

• : S.E.O (Search Engine Optimizer)
• Experience : 1 year,3months ,; Routinely check of ranking at Google, yahoo, etc for prominent search terms.
• Competitor Analysis.
• Learning new development for search technology and ensuring we comply with that to be at top ranking.
• Product Search/Search positioning and improvement.
• Analyzing advertisement expenditure.
• Adopting new online strategy for new products advertisement.
• Discontinuing old products Ads.
• Creating Advertisement Campaign.
• Customer Support - Email/Call.
• Analyzing existing products to ensure all inactive products do not exist in similar are related items.
• Ensuring all product information is updated with images on website.
• Analyzing Meta information.
• Using Keywords tool to optimize better keywords- keyword research
• Working with PPC accounts ( Google Adwords)
• Keyword Content management.
• Working with web designer, programmer to bring out search engine and user friendly website.
• Link Building
• Forum Posting
• Reporting and other activities.