Apr 2025 – Jan 2026 · 9 mos · Dubai, United Arab Emirates · Hybrid

• For the last 10 years, I’ve:
• Written.
• Designed.
• Created content.
• Helped brands grow.
• Helped businesses generate more leads.
• Helped founders position themselves better.
• In many ways, I’ve served the internet economy, helping companies turn Social Media into Leads, Deals, and Revenue.
• After doing this for a decade, I realized if I could do this for others, I should build this for myself too.
• That’s why I started ZHARK Media with Zaid.
• Here’s exactly what we do:
• We help small business owners generate 2 new qualified leads every week, purely through valuable content, strong positioning, and trust-building with their ICP.
• Since we started, we’ve worked with founders, creators, and professionals across industries and geographies, including:
• Firstline Design Studio founders — Aish & Sneha
• Disha Roy — Influencer (100K+ followers)
• Merve Iscan — Interior Designer (London)
• Patricia — IR & PR Expert (New York, USA)
• Sandra Reid — Business Portfolio Builder (West Yorkshire, UK)
• Dominique Gentillon — Interior Designer (Netherlands)
• Mohammed Wasil — Co-founder, Seri
• Victoria — Investment Expert
• Aquib — Influencer (300K+ Instagram followers)
• Gulrez Ali Khan — Voice Engineer, Gartner
• Abdul Burhan — Full-Stack Engineer, Merck
• Seema Naz — Communication Manager
• Raman — Raman Business Ventures
• Aitasham Siddiqui — Full-Stack Engineer
• To be transparent, we are still building, refining, and improving our systems every single month and to build maximum Testimonials based on incredible systems we are giving out FREE Trials and Heavuy Discounts.
• Our mission is simple: Make LinkedIn, Your Business's go to Place for Growth.
• We don’t post for likes, We post for leads.
• Right now, we’re running a $9 LinkedIn Banner Offer, we redesign your banner to clearly communicate your offer in a premium, conversion-focused way. IF you want one, DM, 'Cool Banner'. You can check my portfolio in the Featured Section to see 50+ banner designs and past work.

Dec 2024 – Jul 2025 · 7 mos · New Delhi, Delhi, India · On-site

• Spotify for Muslims.
• Nasheedio was an unexpected shift.
• After working with GuruCool for six months, I had handed over my responsibilities. Adil Miraj, the same founder, was building another company, Nasheedio. I was moved there out of necessity, not choice, because there was no one available to handle certain responsibilities.
• I began working closely with the social media team and got deeply involved in building a new show concept called Noah’s Ark. The idea was a Shark Tank–style format for student founders. Founders would invest in student startups, after due diligence, and actively help them build their companies.
• I handled outreach, took meetings, and spoke with potential investors for the show. We worked on the concept for a few months and took it to a solid conceptual stage.
• I eventually had to leave midway when I decided to focus on building my own startup.
• Still, I loved the work I did at Nasheedio, especially the collaboration with the social media team and the inception of Noah’s Ark. The idea has real potential, and I genuinely hope it takes off one day.

Jul 2024 – Dec 2024 · 5 mos · New Delhi, Delhi, India · On-site

• What if your first job was in Bihar?
• That’s where I started, with Gurucool, when the founder, Adil Miraj, was on a mission called Mission 10,000. The goal was to enroll 10,000 students into an online learning program.
• He packed his bags.
• So did I, another Aadil, and Umair.
• We left for Bihar to create content and enroll students on the ground.
• I lived there for a month.
• We visited over 100 schools and interacted with more than 8,000 students.
• We didn’t hit 10,000 in Bihar, but we crossed 8,000, and enrolled around 3–4,000 students who stayed with the program long-term.
• We created 200+ Content Peices in 06 Months and got 50 Lakh views/month.
• We grew to 50k Followers.
• We got 300+ People to volunteer with us.
• We got 84 Donors that raised 3 Lakh+ for the NGO.
• I was hired as a Brand Manager. Soon after, I took over as the CEO’s Manager.
• I handled everything:
• NGO meetings.
• Team coordination.
• Hiring and interns.
• Sessions, videos, students, teachers.
• Operations, execution, follow-ups.
• It was overwhelming.
• It was heavy.
• And I loved every bit of it—for as long as I was there.

Feb 2024 – May 2024 · 3 mos · Delhi, India · Hybrid

• I work with Mittal Teas Podcast Production.
• Mittal Teas has been in business since 1920 and has been rated as the Top 3 Brands in India. We are vendors & educators to leading HoReCa chains in India like Taj, Oberoi, Lopera, Laduree, Hyatt and we export globally.
• We are venturing into Content creation to build a tapestry and legacy of knowledge in India. Our Podcast aims to delve into the intricacies of the HoReCa sector and uncover insightful stories.
• We love to discuss trends, challenges, and innovations within the HoReCa space, offering our listeners a unique perspective from an industry leader.
• It is a casual yet informative format, creating an engaging and accessible experience for our diverse audience.
• We believe that this brings significant value to the Industry & inspires, educates professionals and enthusiasts alike.
• Mittal Teas is a Brand in the Tea space, now we want to build a brand in the Information space.
• If you are a Hospitality Industry Leader, Just text me and we will discuss.
• Thank you for reading, visit the Mittal Teas page for more info on the Podcast.

Sep 2023 – Oct 2023 · 1 mo · Delhi, India · Hybrid

• During my MBA summer vacations, I worked part-time with Nikah Forever in a social media marketing role.
• I was given a lot of creative freedom by Shrafan, whom I worked closely with, along with Taseed. I was initially hired by Alia and Neha, and it turned out to be a phase of intense learning and experimentation for me.
• During this time, I worked extensively on both Instagram and LinkedIn marketing. I wrote copy not just for digital platforms, but also for physical banners that were displayed across Delhi Metro stations — which taught me how messaging changes when attention spans change.
• On the content side, we produced multiple reels that together crossed 300K+ views.
• I also wrote LinkedIn posts for the company, as well as for my own profile.
• Interestingly, my LinkedIn posts during this period saw strong engagement, largely because my network was highly relevant and dense with the right audience.
• This phase helped me deeply understand the difference between reach vs relevance, and how Instagram and LinkedIn require completely different storytelling approaches.

May 2023 – Dec 2023 · 7 mos · Delhi, India · On-site

• CoTuber was a strange but important opportunity.
• I was contacted by them to create YouTube long-form videos on the streets of Delhi, focused on cars. I had never done long-format video content before.
• I made a clear mistake.
• Instead of covering affordable second-hand cars, I focused on high-end cars priced around $50,000. The audience-content fit was wrong. People with that kind of money don’t usually buy used cars, and even if they do, it’s a very small, luxury audience.
• The content didn’t convert.
• No numbers to brag about.
• No monetary upside.
• But personally, it was transformative.
• I spoke on camera, shot on the streets of Delhi, interacted with strangers, edited videos, and handled everything end to end. I dropped my inhibitions and created purely for the sake of creation.
• It didn’t work commercially.
• But it accelerated my personal growth more than most things I had done until then.

Jan 2023 – Sep 2023 · 8 mos · New Delhi, Delhi, India

Jan 2023 – Apr 2023 · 3 mos · Mumbai, Maharashtra, India · Hybrid

• One of my first interviews was with Luvai, co-founder of BLOCKWEE.
• I was selected as a content writer for Meta Bharat, led by Manu Agarwal and Gagan Pal.
• My role was to build their personal brands on LinkedIn and Twitter.
• I wrote content around the metaverse, authority, and long-term vision.
• I researched deeply, understood the space, and translated complex ideas into clear narratives.
• I also got the opportunity to visit their Noida office, spend time with the founders, and learn directly from them.
• At one point, I was working with four founders simultaneously.
• Ayush Panchmiya and Luvai guided me on skill, How to write, how to build authority, how to position ideas.
• Manu Agarwal and Gagan Pal guided me on direction—what to write, ICP clarity, audience psychology, and topic selection.
• This was the first time I ghostwrote for real people, not brands.
• Until then, I had written for faceless entities.
• This experience showed me how powerful writing becomes when it carries a human reputation.
• One highlight stood out.
• Ankur Warikoo commented on a LinkedIn post I wrote for Manu Agarwal.
• I learned a lot.
• And I genuinely loved the work.

Dec 2022 – Sep 2023 · 9 mos · New Delhi, Delhi, India · Hybrid

• I feel a sense of duty as I have been selected for the Social Media Management Team of Jamia Millia Islamia-Model United Nations.
• I am really excited to use this position to bring some change and a few smiles.

Dec 2022 – May 2023 · 5 mos · Delhi, India · Remote

• Dhando is the brainchild of Picxele founder Rishav Aggarwal.
• My startup 'Garb' has been selected in Dhando's first ever Student Entrepreneur Cohort 2022.
• Dhando aims to help a group of Young & talented student Entrepreneurs grow their startups.
• I am working on Garb, a startup aimed to clean the garbage in the world.

Nov 2022 – Sep 2023 · 10 mos

Feb 2021 – Oct 2021 · 8 mos · Mumbai, Maharashtra, India · Hybrid

• When I joined Serri, I had already been writing for nearly 10 years. But I had no idea that writing could be useful for business. I just thought writing a creative activity.
• I always knew creative writing could move people emotionally.
• I didn’t yet know it could move markets, build trust, and drive revenue.
• That changed when I started working with Saad.
• When he began building Serri, I became part of the early team.
• It was fascinating to watch entrepreneurs solve real-world problems with clarity and speed.
• That’s when I stepped in as a Brand Strategist.
• My focus was simple:
• Make the messaging and brand identity attention-grabbing, trustworthy, and problem-solving through valuable content for our audience.
• In six months, we published around 300 content pieces on LinkedIn, averaging 3,000+ views per post.
• On Instagram, we produced around 250 videos, averaging about 8K views each.
• During this period, I also worked closely on Saad’s personal brand.
• Today, he has 30K+ followers, and I helped build the early strategy to position him as a trusted founder and authority in his niche.
• We also ran a Twitter campaign that went viral in the early days of Twitter virality.
• The campaign was retweeted by people like Sucheta Dalal, John Locke, Amit Doshi, Prateek Sharma, Chandra Srikant, Sunil Shah, and many others.
• That phase changed how I saw writing forever.
• Not just as art.
• But as a tool to build brands, trust, and business outcomes.

Jan 2019 – May 2019 · 4 mos · Aligarh, Uttar Pradesh, India

• My internship with the literary festival was different.
• I joined it purely for fun.
• While my friends and I were discussing teams, I chose the set team instead of social media, which I was already handling for the film club. The set and design work was mostly done before the event, which meant we were relatively free during the festival days.
• We decided to make access cards—backroom passes, green room cards—so we could move around freely.
• It made the experience lighter and more enjoyable.
• I had a lot of fun working with that team, creating small things, being around the energy of the festival.
• It was, honestly, a very fun experience.

Aug 2018 – Jan 2019 · 5 mos · Aligarh, Uttar Pradesh, India

Dec 2017 – Jan 2022 · 4 yrs 1 mo · Aligarh, Uttar Pradesh, India

• During my Bachelor’s in English Literature, I consciously chose to join clubs that would push my creativity.
• I joined a club led by Azam Ali Khan.
• Under his leadership, we organized a major festival.
• The following year, we organized another festival under Sarim Khan.
• Both experiences were defining for me.
• As a young student, I got direct exposure to marketing, social media execution, and audience engagement.
• I worked on marketing strategy, wrote scripts for reels, funny content, and audience engagement campaigns.
• I wrote copy for social media posts.
• I designed creatives and worked on promotions for the events.
• My role was primarily writing and design, making sure people understood the event, felt excited about it, and wanted to attend.
• We hosted guests ranging from film stars to directors and industry personalities.
• Across two days, we attracted a crowd of over 6,000 people.
• The event generated approximately ₹30 lakhs in revenue.
• More than numbers, it gave me real, on-ground experience in event marketing, content writing, design, and audience psychology.
• It was intense.
• It was chaotic.
• And it was one of the coolest learning phases of my early career.