Nidhi Agrawal

Business Development Executive

Gurgaon, Haryana, India10 yrs 2 mos experience

Highly Stable

Key Highlights

Expert in managing brand campaigns across multiple platforms.
Proven track record in driving business growth through insights.
Strong client relations with major brands like UNICEF and Google.

Stackforce AI infers this person is a Marketing and Brand Management expert with extensive experience in digital and traditional advertising.

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Skills

Core Skills

Digital MarketingBrand ManagementMarketing Strategy

Other Skills

Campaign ManagementAccount AnalyticsConsumer InsightsBusiness GrowthCreative Quality ManagementOperational EfficiencyFinancial ManagementClient RelationsProject ManagementAdvertisingMarketing CommunicationsCustomer InsightConsumer InsightBrand CommunicationBusiness Development

Experience

10 yrs 2 mos

Total Experience

2 yrs 6 mos

Average Tenure

Current Experience

Google

Campaign Manager

Oct 2016 – Apr 2017 · 6 mos · Gurugram, Haryana, India

Worked in the Campaign Management role with Google gCS team. I actively partnered in providing campaign optimisation and account analytics solutions across Search, Display and Youtube for a portfolio of large North America accounts including McCormick, Miller Coors, Kellogg's and General Mills.
Put together multiple analyses and sales pitches to help brands uncover latest consumer insights and relevant industry trends, thereby driving business growth.

Campaign ManagementAccount AnalyticsConsumer InsightsBusiness GrowthDigital MarketingBrand Management

Draft fcb ulka

Account Director

Mar 2009 – Sep 2015 · 6 yrs 6 mos · Gurugram, Haryana, India

In the course of 6 years at Ulka I worked on and managed a diverse set of businesses including Info Edge (Naukri.com, Shiksha.com, Jeevansaathi.com, 99acres.com), Zee News, UNICEF, Makemytrip.com, Obi Mobiles, Bausch & Lomb among others.
Spearheaded and maintained high standards of creative quality and operational efficiency, as well as managed financial health of the accounts.
Ensured agency's association with UNICEF. A process that began with empanelment and went on to repeated projects.

Creative Quality ManagementOperational EfficiencyFinancial ManagementClient RelationsBrand ManagementMarketing Strategy