Oct 2023 – Sep 2025 · 1 yr 11 mos · Dubai, United Arab Emirates · On-site

• Leading the Car Leasing vertical. Owning the P&L of $70 mil+, leading a team of 10+ across supply, finance, growth, ops & engineering
• Drove $5 million+ profit growth by building smart car recommendation system, hyper-personalised CRM & incentive strategy and automating supply-demand forecasting with 95%+ accuracy to boost conversion by 120% within 3 months

Sep 2022 – Sep 2023 · 1 yr · Gurugram, Haryana, India

• Proactive change-agent, rapidly grasping Prompt Engineering & successfully implemented Speech Tech and Gen-AI based English Speaking Coach, this emerged as the most loved experience by users
• Successfully pivoted product focus from Hobby to English Learning by leveraging core user insights & market trends within 3 weeks

Oct 2021 – Sep 2022 · 11 mos · Gurugram, Haryana, India

• Revamped extra-curricular products using a data-driven approach & user interactions, boosting activation by 200%, retention by 100% within 1.5 months
• Pioneered personalisation boosting engagement of kids across age & hobby segments by 20%
• Architected the entire communication system across WhatsApp (transactional & promotional) and App notifications to re-engage kids & parents, increasing class retention by 35%
• Conceptualised & executed a 1-day design-to-launch system for launching National Contests

Feb 2020 – Oct 2021 · 1 yr 8 mos · Gurgaon, Haryana

• Key contributor to a 10x revenue leap in a year through strategic digital communications, SEO, partnerships & funnel optimisation
• Launched Telemedicine resulting in 15% MOM revenue growth & user retention of 80%+
• Engineered a comprehensive communication workflow, amalgamating emails, SMS, and calls, augmenting user retention by 35%
• Orchestrated a holistic UX revamp, amplifying user experience and contributing to an 18% monthly revenue increase

Dec 2018 – Feb 2020 · 1 yr 2 mos · Gurgaon, Haryana, India

• Implemented Machine Learning models, enhancing user satisfaction and revenue, from concept to analytics, experimentation, and scalable performance monitoring & optimisation
• Mitigated Return To Origin by 32%, revamped Facebook Ad campaigns, augmenting GMV/Cost by 20% via improving fraud prediction algorithms & implementing precision sale-profit forecasting (95%+ accuracy), and optimising pricing strategy
• Pioneered the introduction of WhatsApp as a revenue channel, yielding 8% order growth, reducing cart abandonment by 20%, and increasing first-attempt delivery success by 18%
• Automated the entire supply chain, revamped seller order processing system, integrated APIs with logistic partners & implemented a shipment continuum, enhancing delivery timelines by 15%

Jan 2017 – Nov 2018 · 1 yr 10 mos · Gurgaon, India

• Owned multiple B2B SAAS products, spanning conceptualization, UX & UI, development, deployment & adoption
• Owner of Asset Management ERP System, leveraging IoT and chatbot-assisted maintenance, resulting in enhanced fleet performance of 3000+ trucks by 35%, reduction of inventory costs by 18%, and improved delivery efficiency, enhancing customer satisfaction
• Launched Route Optimizer & Vendor-Fueling App for dynamic routing, optimizing fuel costs based on local prices, vehicle mileage, & driving patterns, yielding a 19% reduction in fueling costs
• Spearheaded the deployment of a Cash-flow Management System across 70+ offices, simplifying operational processes, resulting in a 25% reduction in relay-network operating costs
• Streamlined client billable collection & processing procedures resulting in 100% on time billing by aligning tech, operations and finance teams

Jun 2016 – Jan 2017 · 7 mos · Gurgaon, India

• - Streamlined Tyre Maintenance operations, incorporating scalable practices reducing costs by 65% & improving tyre life by 50%, earning Rivigo the 'Innovative Practice Award' at the 8th JK Tyre National Fleet Conference 2016

May 2015 – Jul 2015 · 2 mos

• - Boosted revenue by 80% with unconventional viral mobile marketing strategy & forged partnerships with Facebook & Skype

Apr 2015 – Mar 2016 · 11 mos

• • Result oriented planning, skill based delegation of responsibilities among the team, focusing towards growth of EDC as a successful training and mentoring cell for IITG and North-East students’ startups

Oct 2014 – Mar 2015 · 5 mos

• Spearheaded the EDC team of 60+ executives improving participation by 200% compared to previous year
• Relentlessly driven, traveled to several North-East institutions illuminating 30K+ students about entrepreneurship
• Harmonized in conceptualizing EDC-app, institute’s 1st app, publicizing information on campus’ startups & contests

Apr 2014 – Apr 2015 · 1 yr

• Shaped Public Relations, a skilled presenter and communicator, effectively boosted EDC’s recognition by building collaborative relations with campus students and amplified startup culture, partnering 30+ startups
• Collaborated with NASSCOM and Calcutta-Angels for mentoring campus startups

Apr 2015 – Mar 2016 · 11 mos · Guwahati Area, India

• Elected Executive at Institute Senate, orchestrating culture of technical innovations among 5K+ IITG students
• Strategic management of 12 Technical clubs like Robotics, Finance, Digital-Ops etc.
• Instituted Startup House and Innovation Cell to transform the startup and research culture at IITG
• Spearheaded campus digitization by shaping the Digital OPS, IIT Guwahati benefiting 9K+ IITG community
• Instituted Consulting and Analytics Club to help IITG students advance in the field of business
• Charted Gymkhana’s 1st Website and App promoting clubs’ recognition and extending their activities beyond IITG
• Convener of TechEvince – Bringing spotlight to tech-savvy IITG students and encouraging technovation at IITG
• Convener of Kriti- Annual Inter Hostel Techno-Management Championship among 12 IITG hostels

Oct 2012 – Sep 2013 · 11 mos

• Core team member, primarily focused on Brand development of Techniche
• Reached out to various colleges in North-East India as a presenter, effectively boosting the recognition of Techniche